Principal Graphic Designer

We are seeking a highly creative and experienced Graphic Designer to join our marketing and creative team. The ideal candidate will have a strong background in developing compelling visual content across digital and print channels, including graphic design, illustration, motion graphics, and video production. This role requires a designer who can translate marketing objectives into impactful creative assets that strengthen brand presence, drive engagement, and support business growth.

• Develop high-quality visual assets for marketing campaigns, social media, websites, presentations, email marketing, digital advertising, and print collateral.
  
• Create original illustrations, infographics, visual concepts, and brand assets that align with brand guidelines and campaign objectives.
  
• Maintain and evolve brand identity across multiple channels and touchpoints.
  
• Collaborate with marketing, content, and business teams to develop creative concepts and campaign materials.
  

• Produce, edit, and optimize marketing videos for social media, websites, events, and digital campaigns.
  
• Create motion graphics, animations, video advertisements, reels, and promotional content.
  
• Manage the complete video production workflow, including editing, color correction, sound optimization, and final delivery.
  

• Design user-centric digital assets, landing pages, presentations, and marketing interfaces.
  
• Develop wireframes, mockups, and visual prototypes when required.
  
• Ensure consistency in user experience and visual communication across digital platforms.
  

• Leverage the latest AI-powered design, illustration, video, and content-generation tools to improve creative quality, efficiency, and scalability.
  
• Stay current with emerging AI design technologies and evaluate opportunities for implementation within creative workflows.
  
• Utilize AI tools responsibly to accelerate ideation, concept development, image generation, video enhancement, and production processes.
  

• Provide creative direction and mentorship to junior designers and creative team members.
  
• Review creative output to ensure high-quality standards and brand consistency.
  
• Manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
  

• Bachelor’s degree in Graphic Design, Visual Communication, or related field.
  
• 5+ years of professional experience in graphic design and visual communication.
  
• Prior experience in a creative agency, advertising agency, branding agency, or digital marketing agency is highly preferred.
  
• Strong portfolio demonstrating expertise in branding, marketing design, illustration, and video production.
  
• Excellent understanding of design principles, typography, color theory, composition, and visual storytelling.
  
•  Expert-level proficiency in Adobe Creative Suite, Figma, DaVinci Resolve, and other industry-standard design.
  
•  Strong working knowledge of the latest AI-powered creative platforms