Principal, Global Communication

Reposted 15 Hours Ago
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Seoul, KOR
In-Office
Expert/Leader
eCommerce
Building the future of eCommerce. We push the boundaries of what’s possible to solve problems!
The Role
The Principal, Global Communication will manage Coupang's external communications, shape policies, and engage with various teams to ensure messaging consistency and communication risk management.
Summary Generated by Built In

 About Coupang 

We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did I ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we’re collectively disrupting the multi-billion-dollar commerce industry from the ground up. We are one of the fastest-growing retail companies that established an unparalleled reputation for being a leading and reliable force in South Korean commerce. 

We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been since our inception. We are all entrepreneurial, surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company grow every day.  

Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world. 

 

About the Team: 

Coupang’s Global Communications team serves as the voice of the company informing the public about our latest innovations, services, and efforts to wow the customer. We are looking for creative, passionate communicators who can think from a company-wide perspective, helping us share Coupang’s story with the world. 

 

About the Role: 

In this role, you will operate and manage the company’s external communications process. You will have the opportunity to shape communications policies and engage with a wide variety of teams across Coupang as the point person for the entire process. This will include reviewing external facing activities to ensure consistency with our corporate message and reduce any potential communication risks. You will also engage in various PR tasks as a member of the Global Communications team. 

 

Role Overview: 

Responsibilities will include, but not be limited to, the following: 

  • Define and manage the corporate review and approval framework for all externally facing activities, including identifying required stakeholders and ensuring alignment with company messaging and risk standards. 
  • Develop, implement, and continuously improve external communications policies that reflect the company’s voice, values, and strategic priorities. 
  • Partner with internal stakeholders across teams to manage a centralized gateway for external communications, including press releases, blog posts, social media, and other public-facing materials. 
  • Collaborate with FinanceOperations, and business teams to sourcevalidate, and approve data used in external materialsMaintain standardized metrics and ensure consistency across communications. 
  • Proactively identify discrepancies or potential communication risks, drive alignment with stakeholders, and support communications during crises or sensitive situations. 
  • Own and improve end-to-end communications workflows, including data requests, approvals, verification, and version control, by building simple and scalable processes. 
  • Establish and manage policies related to external parties’ interactions with Coupangincluding facility visits and other engagements. 
  • Update and refine the company overview and key business pitch decks, and support the development of high-impact materials aligned with strategic messaging. 

 

Basic Qualification

  • 10+ years of experience in Public Relations   
  • Experience in a publicly-listed global company (preferably a US-listed company) 
  • Demonstrated experience in planning and executing various tasks with internal and external stakeholders.   
  • Experience in creating and maintaining internal Communications policies that impact all employees.  
  • Ability to collaborate with various teams across the company   
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously. 
  • Fluent in English and Korean 
  • Proficiency in additional languages such as Japanese and/or Mandarin Chinese (Traditional and Simplified) is a plus. 

Recruitment Process and Others 

Recruitment Process

· Application Review - Recruiter Phone Interview - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer

· The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.

· Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

Details to Consider

· This job posting may be closed prior to the stated end date for application if all openings are filled.

· Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.

· Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws.

· Job titles and responsibilities may be subject to change depending on the candidate’s overall experience, etc. This will be communicated to the candidate at the appropriate time before the offer.

· Hiring may be restricted in case the legal qualifications required for hiring and work performance is not met.

· This is a full-time regular position and includes 12 weeks of probation period; provided, however, the probationary period may be either skipped, shortened or extended if necessary for business purposes. 


Privacy Notice

· Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below.

https://privacy.coupang.com/en/land/jobs/


Document Return Policy 

1. This notification is given pursuant to Article 11 (6) of the Fair Hiring Procedure Act.

2. A job applicant, who has applied but not been finally selected for a position at Coupang (the “Company”), may request the Company to return his/her hiring documents submitted pursuant to the Fair Hiring Procedure Act. However, this will not apply where the hiring documents were submitted via the website of the Company or e-mail, or where the job applicant submitted those documents voluntarily without a request from

the Company. In addition, if the hiring documents were destroyed due to a natural disaster or any other reasons not attributable to the Company, such documents will be deemed to have been returned to the job applicant.

3. A job applicant who wishes to request the return of his/her hiring documents pursuant to the main sentence of paragraph 2 above should fill out a “Request for Return of Hiring Documents” [Annex Form No. 3 in the Enforcement Rule of the Fair Hiring Procedure Act] and submit It by email ([email protected]). In such case, within fourteen (14) days from the date of identifying the receipt of the request, the Company will send the hiring documents to the job applicant’s designated address via registered mail. Please be informed that the job applicant is required to pay the postage on the registered mail.

4. In preparation for a job applicant’s request for the return of hiring documents pursuant to the main sentence of paragraph 2 above, the Company shall retain the original hiring documents submitted by the job applicant for 180 days from the completion of the recruiting process. If no request is made until the end of this period, all his/her hiring documents will be destroyed immediately in accordance with the Personal Information Protection Act.

5. The above paragraphs 1 - 4 shall only apply when the labor-related laws of Korea govern the application. They are otherwise not applicable

Skills Required

  • 10+ years of experience in Public Relations
  • Experience in a publicly-listed global company
  • Demonstrated experience in planning and executing various tasks with internal and external stakeholders
  • Experience in creating and maintaining internal Communications policies
  • Ability to collaborate with various teams
  • Ability to work in a fast-paced environment
  • Fluent in English and Korean
  • Proficiency in additional languages such as Japanese and/or Mandarin Chinese is a plus

Coupang Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Coupang and has not been reviewed or approved by Coupang.

  • Healthcare Strength Benefits are described as robust, including medical, dental, vision, disability, life, mental health, and transgender healthcare. Some locations also offer on-site or virtual health screenings that enhance preventive care access.
  • Retirement Support Financial programs include a 401(k) with company matching and an employee stock purchase plan alongside performance bonuses. Feedback suggests these elements provide a structured foundation for long-term savings and wealth building.
  • Leave & Time Off Breadth Paid time off is described as generous with accrual increasing with tenure, complemented by company-paid holidays and parental leave. Flexible work arrangements in some roles further support time away when needed.

Coupang Insights

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The Company
Mountain View, CA
70,000 Employees
Year Founded: 2010

What We Do

We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did we ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we’re collectively disrupting the multi-billion-dollar e-commerce industry from the ground up. We are one of the fastest-growing e-commerce companies that established an unparalleled reputation for being a dominant and reliable force in South Korean commerce. We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been since our inception. We are all entrepreneurial, surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company grow every day. Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world.

Why Work With Us

We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been since our inception. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact.

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