Principal Analyst, Cockpit & IVI

Omdia, part of Informa TechTarget, Inc. (Nasdaq: TTGT), is a leading technology research and advisory group. With deep expertise in technology markets, grounded in insightful conversations with industry leaders and supported by hundreds of thousands of data points, Omdia's strategic market intelligence is our clients' competitive advantage. From R&D to ROI, we identify the most promising opportunities to drive the industry forward.

Our more than 300 analysts and consultants cover more than 200 technology markets across 25 global research locations, delivering deep, actionable insight across sectors like AI, cybersecurity, channel, semiconductors, telecoms, consumer tech, and more. Whether advising on product strategy, market entry, or competitive positioning, Omdia helps tech leaders make decisions that matter. 

About Informa TechTarget

Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:

• Trusted information that shapes the industry and informs investment
• Intelligence and advice that guides and influences strategy
• Advertising that grows reputation and establishes thought leadership
• Custom content that engages and prompts action
• Intent and demand generation that more precisely targets and converts

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit informatechtarget.com and follow us on LinkedIn.

For more information, visit informatechtarget.com and follow us on LinkedIn

This role is based in our Neo Building office.

About the Role:

We are seeking a highly experienced and visionary Principal Analyst to lead our Automotive Intelligence Service, focusing on cutting-edge automotive technologies. The successful candidate will be a thought leader in the automotive industry, with deep expertise in one or more of automotive AI, digital cockpit/smart cockpit, automotive infotainment, and automotive software..

As a Principal Analyst, you will play a pivotal role in shaping our research agenda, delivering actionable insights, and helping drive thought leadership in the rapidly evolving automotive technology landscape. Reporting to the Senior Research Director, you will be a part of a team of analysts across the APAC region and collaborate with global stakeholders to provide strategic guidance to our clients.

Key Responsibilities:

• Research Leadership:
  • Help develop and execute a comprehensive research agenda on automotive technology trends, automotive AI, digital cockpit/smart cockpit, automotive IVI, automotive software, and the strategies of new automotive OEMs.
  • Take a leading role in the creation of high-quality, data-driven research reports, forecasts, and thought leadership pieces that address key industry challenges and opportunities.
  • Stay ahead of market developments, emerging technologies, and competitive dynamics to ensure our research remains at the forefront of the industry.
• Client Engagement:
  • Serve as a trusted advisor to clients, providing strategic insights and recommendations to support their decision-making processes.
  • Deliver compelling presentations, webinars, and briefings to clients, industry stakeholders, and at key industry events.
  • Build and maintain strong relationships with clients, ensuring their needs are met and exceeded.
• Business Development:
  • Collaborate with the commercial team to identify and pursue new business opportunities, including custom research projects and consulting engagements.
  • Contribute to the growth of the Advanced Automotive Intelligence Service by expanding its client base and enhancing its value proposition.
• Industry Thought Leadership:
  • Represent the company as a thought leader in the automotive technology space, speaking at conferences, participating in panel discussions, and engaging with media.
  • Publish thought-provoking articles, white papers, and blogs that establish the company as a leader in automotive technology research.

Why Join Us?

• Be part of a dynamic and innovative team at the forefront of automotive technology research.
• Work with leading global clients and industry stakeholders to shape the future of mobility.
• Enjoy a collaborative and inclusive work environment that values diversity and creativity.
• Benefit from opportunities for professional growth and development in a fast-paced, global organization.

Experience and Expertise:

• More than 4 years of experience in the automotive industry, with a strong focus on technology areas such as automotive AI, digital cockpit/smart cockpit, automotive software, and new automotive OEMs.
• Deep understanding of the global and regional automotive market, including key players, trends, and regulatory dynamics.

Skills and Competencies:

• Excellent analytical and strategic thinking skills, with the ability to synthesize complex information into clear, actionable insights.
• Strong communication and presentation skills, with the ability to engage and influence senior stakeholders.
• Leadership and team management experience, with a demonstrated ability to inspire and develop talent.

Education:

• Bachelor’s degree in a relevant field (e.g., engineering, business, or technology). A master’s degree or equivalent is preferred.

Language Skills:

• Fluency in English is required. Proficiency in an additional APAC language (e.g., Korean, Japanese, or Mandarin) is highly desirable.

TechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.

Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

Our benefits include:

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: annual leave, birthday leave, volunteer days and the chance to work from (almost!) anywhere for up to four weeks a year
• A flexible range of personal benefits to choose from, plus company funded private medical cover
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more
• Recognition for great work, with global awards and kudos programmes
• As an international company, the chance to collaborate with teams around the world

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