Pre-Sales Researcher (marketing)

Posted Yesterday
Be an Early Applicant
Cape Town, Western Cape, ZAF
In-Office
Entry level
Agency • Events • Professional Services • Consulting
The Role
Conduct market research to identify senior decision-makers, build and maintain targeted prospect databases, analyze industry trends, and support integrated event marketing campaigns. The role involves generating qualified leads and sponsorship opportunities through direct mail and email campaigns, maintaining accurate market intelligence, monitoring campaign performance, and collaborating with internal teams. This is an in-person junior position in Cape Town, with training and career development opportunities.
Summary Generated by Built In

Marcus Evans, founded in 1983, is a global business intelligence and event marketing company, with 49 offices in 20+ countries. Headquartered in the UK, we are rated in the top 20 UK companies for work/life balance.

Working across all industry sectors our Summits, Conferences and Online Events brands deliver innovative high-level content, networking and one-to-one meeting platforms that bring together key decision-makers on a truly global scale. Our client base is comprised of c-level executives from 98% of existing fortune 1000 companies, and are world leaders in a variety of industries, such as healthcare, legal, pharmaceutical, investments, energy, packaging etc.

We are looking for driven, enthusiastic, and passionate professionals to join our Summits division as a pre-sales researcher. You will be responsible for the creation and execution of marketing campaigns using direct mail and email, within budget, to promote events to senior decision-makers in major organizations throughout the region.

This is a junior position, fresh graduates are encouraged to apply.

This is an in-person role located in our Cape Town office.

Key Responsibilities

  • Conduct in-depth market research to identify and profile senior decision-makers, including CEOs, CFOs, Directors, and other C-suite executives aligned with event themes and business objectives.

  • Develop, maintain, and optimize targeted prospect databases using CRM systems, industry databases, and professional networking platforms such as LinkedIn.

  • Gather, verify, and maintain accurate, relevant, and up-to-date market intelligence to support marketing campaigns and event development.

  • Analyze industry trends, target markets, and geographic regions to identify high-value prospects and business opportunities.

  • Support the development and execution of integrated marketing campaigns aimed at generating qualified leads and sponsorship opportunities.

  • Collaborate with cross-functional teams to enhance the effectiveness and reach of event marketing initiatives.

  • Plan, implement and monitor marketing campaigns to generate marketing referrals for sponsorship sales and direct marketing.

  • Proactively contribute to the overall effectiveness of event marketing campaigns

Qualifications & Experience

  • Degree or Diploma in Marketing, Business Administration, Communications, or a related field.

  • Experience in lead generation, market research, business development, or data-driven prospecting.

  • 1–2 years of practical marketing experience will be advantageous.

  • Strong analytical and research skills with the ability to identify and qualify potential clients.

  • Excellent verbal and written communication skills in English.

  • Proficient in Microsoft Office Suite and CRM platforms.

  • Adaptable, self-motivated, and comfortable working in a performance-driven environment.

  • Ability to start immediately is preferred.

Compensation & Benefits

  • Comprehensive onboarding and induction programme.

  • Ongoing mentoring, coaching, and professional development opportunities.

  • Clear career progression pathways based on performance and achievement.

  • Professional, collaborative, and dynamic working environment.

  • Competitive basic salary with an attractive commission and incentive structure.

  • Continuous learning and skills development opportunities

We are an equal opportunity employer and value diversity. All employment is decided on the basis of qualifications, merit and business need.

#LI-Onsite

Skills Required

  • Degree or diploma in Marketing, Business Administration, Communications, or a related field
  • Experience in lead generation, market research, business development, or data-driven prospecting
  • Strong analytical and research skills
  • Excellent verbal and written communication skills in English
  • Proficiency in Microsoft Office Suite and CRM platforms
  • Adaptability and self-motivation in a performance-driven environment
  • Ability to start immediately
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
3,000 Employees
Year Founded: 1983

What We Do

Marcus Evans Group is a global business-services organization operating a portfolio of specialized companies. Its activities include producing conferences, summits, forums, webinars and professional-development courses; providing procurement and business-consulting services; delivering luxury sports, cultural and entertainment experiences; and representing creative talent. The group connects industry leaders, decision-makers, speakers, delegates and solution providers through events, content, training and advisory platforms.

Similar Jobs

TransUnion Logo TransUnion

Outbound Call Centre Agent - Commercial Operations

Big Data • Fintech • Information Technology • Business Intelligence • Financial Services • Cybersecurity • Big Data Analytics
Remote or Hybrid
South Africa
13000 Employees

CDW Logo CDW

Accounting Associate

Information Technology
Hybrid
Cape Town, Western Cape, ZAF
15100 Employees

CDW Logo CDW

Sales Support Associate

Information Technology
Hybrid
Cape Town, Western Cape, ZAF
15100 Employees

CDW Logo CDW

Sales Support

Information Technology
Hybrid
Cape Town, Western Cape, ZAF
15100 Employees

Similar Companies Hiring

Quantum Rise Thumbnail
Software • Professional Services • Natural Language Processing • Machine Learning • Consulting • Automation • Artificial Intelligence
Chicago, Illinois
20 Employees
Posh Thumbnail
Events • Social Media • Software
New York, New York
70 Employees
Northslope Thumbnail
Artificial Intelligence • Information Technology • Software • Analytics • Consulting • Generative AI
London, GB
100 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account