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The Role
As a PPC Ads Manager, you will optimize paid acquisition across various platforms, manage budgets, analyze performance, and collaborate with teams for business growth.
Summary Generated by Built In
Home Alliance is looking for a results-driven PPC Ads Manager to support a US-based business operating in the home services space.
This role is ideal for someone who is highly analytical, structured, and focused on turning ad spend into measurable business results.
What you’ll do
- Own and optimize paid acquisition across Google Ads, Bing Ads, Facebook Ads, Display & Retargeting
- Manage paid marketing budgets with a strong focus on CAC, ROAS, and lead quality
- Analyze performance daily and make fast, data-driven optimizations
- Balance supply and demand across multiple business units using paid channels
- Maintain structured plans by service, region, channel, spend, and revenue
- Build and maintain dashboards and performance reports (Analytics, Power BI)
- Collaborate closely with the General Manager, marketing leads, and business units
- Research market trends, demand signals, and optimization opportunities
What we’re looking for
- 2+ years of hands-on experience in PPC / Performance Marketing
- Strong experience with Google Ads, Facebook Business Manager, Bing Ads
- Metrics-driven mindset with strong attention to detail
- Ability to manage multiple campaigns and priorities simultaneously
- Strong English communication skills (C1 level)
- Organized, proactive, and accountable
- Experience with lead generation for service-based businesses is a plus
Why this role
- High ownership and direct impact on business growth
- Clear structure, KPIs, and expectations
- Long-term collaboration with a US-based client
Top Skills
Analytics
Bing Ads
Display
Facebook Ads
Google Ads
Power BI
Retargeting
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The Company
What We Do
Home Alliance is an on-demand resource for homeowners seeking local technicians they can trust. Book your home repair appointment in less than a minute, get a confirmation in less than one hour, and meet your technician right on time. All of our professionals are verified, experienced, licensed, and insured.
