The Role
The CRM Specialist will create and manage CRM campaigns, analyze user activation and retention metrics, and optimize marketing analytics for improved engagement.
Summary Generated by Built In
About us:
Planner 5D is a global hub for home design, uniting over 100+ million users in 230 territories around our planet (yes, we have 2 users connecting from Antarctica each month!). Our platform simplifies the home renovation process from concept to execution, and this process has never been more straightforward with our cutting-edge software. You don't need to be a professional designer to enhance your home or workspace. We are dedicated to streamlining the design experience, making the customization of dream homes accessible to everyone.
Our cross-platform presence spans Web, iOS, Android, Windows, and MacOS, ensuring seamless synchronization for our users. Planner 5D is more than just software; it's a vibrant community of enthusiastic and product-oriented professionals. From diverse backgrounds, our team collaborates across time zones, fueled by a shared passion to revolutionize the home design market.
We are constantly looking for like-minded talent eager to take ownership and drive innovation within our expanding suite of tools. Join us in shaping the future of home design.
We are looking for a CRM Specialist to join the Planner 5D Marketing team. In this role, you will work closely with marketing and product teams to deliver a top-tier CRM strategy to maintain and improve user activation and retention.
Note that you should be prepare working as a Contractor under B2B service agreement.
What will you do as a CRM Specialist?
- Create and maintain triggers for transactional emails, push campaigns, in-app messages, etc.
- Implement CRM campaigns, measure and analyze results
- Understand all user acquisition and churn funnels, connect main steps to CRM campaigns
- Own, manage, improve CRM marketing analytics
- Generate, implement, and analyze hypotheses for improvement
We expect:
- 2-3 years of experience
- Languages: Strong English + Spanish(nice to have)
- Technical: HTML basics, able to edit and QA email layouts/templates
- Tools: Experience with no-code/low-code CRM or automation platforms (Customer.io, Braze, HubSpot, Mailchimp, Iterable etc.)
- Segmentation: Ability to build, refine, and validate B2C audience segments based on behavior, lifecycle stage, and engagement
- Data comfort: Basic understanding of metrics, experiments, and reporting
Personal Qualities:
- Detail-oriented: Spots template issues, broken links, wrong segments, timing errors
- Curious & proactive: Asks “why this segment?” and seeks improvements
- Collaborative: Works smoothly with marketing, product, development, and design
- Structured thinker: Organizes workflows, documents steps, and keeps processes clean
- Fast learner: Picks up new CRM tools and features quickly
What we offer:
- Great work environment that balances freedom and responsibility
- Our team is made up of friendly and passionate enthusiasts who are eager to help and share their knowledge
- We believe in work-life balance, so you'll receive around 30+ days of paid holidays per year
- Company computer equipment by request
- Education courses for our team members, and we're willing to allocate funds toward your training expenses
- English classes on our corporate platform
- Offline company events in Lithuania and online team-building
- Unlimited free Planner5D subscriptions
Top Skills
Braze
Customer.Io
HTML
Hubspot
Iterable
Mailchimp
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Make your home a better place! Planner 5D is a popular home improvement and interior design platform used by 77+ million users worldwide...









