Poultry Marketing Manager Turkey

Posted 21 Days Ago
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İstanbul, Fatih, İstanbul
5-7 Years Experience
Healthtech • Pharmaceutical • Manufacturing
The Role
Prepare and execute marketing plans and campaigns for poultry products, manage budgets, collaborate with agencies, analyze customer needs, and drive digital marketing activities. Fluency in Turkish and English is essential. Must have at least 5 years of relevant experience and demonstrate strong teamwork and project management skills.
Summary Generated by Built In

At Elanco (NYSE: ELAN) – it all starts with animals!

As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. We’re driven by our vision of ‘Food and Companionship Enriching Life’ and our approach to sustainability – the Elanco Healthy Purpose™ – to advance the health of animals, people, the planet and our enterprise.

At Elanco, we pride ourselves on fostering a diverse and inclusive work environment. We believe that diversity is the driving force behind innovation, creativity, and overall business success. Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.

Making animals’ lives better makes life better – join our team today!

Key Responsibilities:

  • Prepare marketing plan, work closely with the marketing leader to get annual marketing plan ready,
  • Execute the roll out of poultry marketing campaigns to achieve sales target in line with specific objectives as identified in the annual category plans,
  • Lead and develop supportive plans and projects to meet marketing objectives. Responsible for deliverables and execution of such programs,
  • Build metrics to track success and identified gaps versus planned outcomes,
  • Manage marketing opex budget and ensure appropriate allocation,
  • Prepare and supply marketing materials such as brochures, leaflets, posters, technical bulletins,
  • Working closely with agencies and cross functions in the production and approval of all materials and ensuring compliance with internal procedure and country specific regulatory/promotional requirements,
  • Analyze needs of customers, spend time in the field to identify customer insight,
  • Build relationship with KOLs, consultants, associations, promote Elanco brand internally and externally to improve engagement,
  • Responsible for digital marketing activities, cooperate with the digital teams mainly in CEERTMEA and also International/Global, if needed.

Skills, Knowledge and Qualifications:

  • Fluency in Turkish and English language is essential,
  • Min. 5 years of relevant experience,
  • Ability to comprehend and adapt to different cultural situations and perspectives,
  • Results driven team player, experience in teamwork and project management,
  • Ability to set priorities and manage multiple tasks,
  • Demonstrable passion for marketing,
  • Personal accountability and strong drive for execution,
  • Excellent communication skills,
  • Excellent organizational and performance skills,
  • Ability to think creatively and innovatively.

Additional Preferences:

  • Mobile and can work across different cultures,
  • Personal accountability and strong drive for execution,
  • Travel required regularly within Turkey and occasionally EMEA region/or globally, up to 40%.

Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status

The Company
Greenfield, Indianna
8,445 Employees
On-site Workplace

What We Do

At Elanco, we work to improve the health of animals through innovative products and services for pets and farm animals around the world. As a global animal health company, we provide solutions that empower our customers to advance a vision of Food and Companionship Enriching Life. Since 1954, Elanco has committed to empowering veterinarians, farmers, and all those who care for animals with the tools they need to help animals live healthy lives.

Healthier animals are the key to making our lives better - This is the fundamental belief uniting all global Elanco employees. That’s why we are committed to the idea that our business can be a unique force for good for all in society.

Through our Elanco Healthy Purpose™ framework of Environmental, Social and Governance (ESG) commitments, we focus on delivering sustainable solutions to advance the well-being of animals, people and the planet. This program also enables our employees around the world to take paid time off to make an impact as a volunteer, offering their time or talent to give back to our customers, causes and communities. #ElancoHealthyPurpose #WeAreElanco

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