Job Description:
Key responsibilities:
Execute online performance campaigns:
Setup or create paid/organic performance campaigns across display, search, social media, video, native, programmatic ads channels/platforms and Clients’ own media (Website & App/Marketplaces/social media channels/Pages/Shops) as per plan approved by Clients.
Monitor and optimize the performance campaigns to ensure the best outcome of the ads spending
Analyze the campaign data and suggest any changes to the plan if needed for better results.
Prepare campaign reports and data visualization as required, including achieved vs. Target KPI’s, analysis and suggestion for next period
Take part in the campaign planning stage as guided by direct supervisor:
Clarify the campaign objective & KPIs
Collect data for planning stage from various resources such as clients’ previous campaigns, suppliers, publishers, industry reports
Perform necessary research for planning such as keyword analysis, website audit, channel analysis, etc.
Update new trends and relevant knowledge:
Actively follow and update on changes to all platforms for performance marketing which have direct impact on daily tasks
Attend all training conducted by direct supervisor and coaching/sharing sessions at department and company level
Take turn to present any updates/trends to the Performance team as required
Job Requirements
Knowledge & experiences
Minimum three years of experience in digital media execution and media agency background.
Self-serve platform knowledge, e.g. Google Ads, Facebook Business Manager.
Experience in E-commerce Onsite & Offsite Ads.
Expert knowledge of ad ops and measurement platforms (e.g. Integral Ad Science, MOAT, Double Verify, Grapeshot, etc).
Thorough understanding of the programmatic buying process.
Knowledge of display, video, OTT, paid social and audio inventory ecosystem, and ad formats, including planning and buying capabilities.
Hands-on running of performance campaigns is a plus.
Skills/Abilities
Time Management
Project Management
Logical Thinking
Data Analytics
Location:
Ho Chi Minh CityBrand:
IprospectTime Type:
Full timeContract Type:
Fixed Term Contract (Fixed Term)Skills Required
- Minimum three years of experience in digital media execution and media agency background
- Knowledge of self-serve platforms (Google Ads, Facebook Business Manager)
- Experience in E-commerce onsite and offsite ads
- Expert knowledge of ad ops and measurement platforms (Integral Ad Science, MOAT, DoubleVerify, Grapeshot, etc.)
- Thorough understanding of the programmatic buying process
- Knowledge of display, video, OTT, paid social and audio inventory ecosystem and ad formats
- Hands-on running of performance campaigns
- Time management, project management, logical thinking, and data analytics skills
dentsu Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.
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Parental & Family Support — Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
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Leave & Time Off Breadth — Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
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Retirement Support — A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.
dentsu Insights
What We Do
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next
