Performance Lead

Posted Yesterday
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Bangalore, Bengaluru Urban, Karnataka, IND
In-Office
Entry level
AdTech • Marketing Tech
The Role
Leads paid media and marketplace advertising performance across Search, Shopping, Programmatic, and Marketplace Ads. Manages a 5–10-person team, oversees large advertising budgets, develops campaign and seller-growth strategies, analyzes performance data, conducts client and leadership reviews, and drives process improvement. The role requires strong communication, project management, accountability, and experience building advertising programs from scratch.
Summary Generated by Built In

Job Description:

  • Deep expertise in at least one paid media channel — Search, Shopping, Programmatic, or Marketplace Ads — with the ability to guide strategy and review execution across all.
  • Experience managing campaigns on Flipkart Ads, Amazon Sponsored Ads, or similar marketplace advertising platforms is a strong differentiator and highly preferred.
  • Proficiency with tools like Google Ads, Meta Ads Manager, Google Analytics 4 — and comfort with marketplace-specific tools (Helium 10, Amazon Pi, or Flipkart's own campaign manager).
  • Proven ability to manage a team of 5–10 people — Pod Leads, Executives, and Analysts — and hold them to outcomes.
  • Strong analytical mindset: comfortable building performance narratives from data, not just pulling dashboards.
  • Clear, confident communicator — with clients in Business Reviews and with leadership in programme updates.
  • Strong project management instincts: you can track multiple workstreams, spot risk early, and drive resolution without waiting to be told.

What Sets You Apart

  • You have run end-to-end marketplace advertising — from seller onboarding through campaign activation and performance review.
  • You have managed large advertising spends (₹1 Cr+ per month) and know how to keep pacing, quality, and ROI in balance simultaneously.
  • You have built programmes or processes from scratch — scrums, reviews, SOPs — not just inherited them.
  • You think in seller outcomes, not just campaign metrics. You know that a healthy seller business drives healthy ad spend.
  • You are comfortable being the "accountability anchor" — the person the team comes to when things are stuck, and the person leadership comes to when they need a clear picture.

Education

Qualification

Field

Requirement

Bachelor's Degree

Any discipline

Required

MBA / PGDM

Marketing, Digital, or Business

Preferred

Executive Education

Digital Marketing, Marketplace, or Analytics

Advantageous


Certifications

Marketplace & Retail Media

Certification

Issuing Body

Status

Flipkart, Amazon, Myntra Ads Certification

Flipkart

Preferred

Amazon DSP Certification

Amazon

Preferred

Walmart Connect Certification

Walmart / PhonePe

Advantageous

 

 

 


Digital Advertising

Certification

Issuing Body

Status

Google Search Advertising

Google Skillshop

Required

Google Shopping Advertising

Google Skillshop

Required

Google Display & Video 360

Google Skillshop

Preferred

Meta Blueprint — Media Buying

Meta

Preferred


Data & Analytics

Certification

Issuing Body

Status

Google Analytics 4 (GA4)

Google Skillshop

Required

Looker Studio / Data Studio

Google

Preferred

Advanced Excel / Google Sheets

Microsoft / Google

Preferred


Strategy & Programme Management

Certification

Issuing Body

Status

Google AI Essentials

Google

Preferred

Project Management (PMP / PRINCE2)

PMI / Axelos

Advantageous

LinkedIn Marketing Labs

LinkedIn

Advantageous

Location:

Bangalore

Brand:

Dwa

Time Type:

Full time

Contract Type:

Permanent

Skills Required

  • Bachelor's degree in any discipline
  • Deep expertise in at least one paid media channel: Search, Shopping, Programmatic, or Marketplace Ads
  • Experience guiding strategy and reviewing execution across paid media channels
  • Proficiency with Google Ads, Meta Ads Manager, and Google Analytics 4
  • Ability to manage a team of 5–10 people
  • Strong analytical and performance storytelling skills
  • Strong client and leadership communication skills
  • Project management and multi-workstream coordination skills
  • Experience with Flipkart Ads, Amazon Sponsored Ads, or similar marketplace advertising platforms
  • End-to-end marketplace advertising experience, including seller onboarding, campaign activation, and performance review
  • Experience managing advertising spends of ₹1 Cr or more per month
  • Experience building advertising programs or processes from scratch
  • MBA or PGDM in Marketing, Digital, or Business
  • Executive education in Digital Marketing, Marketplace, or Analytics
  • Flipkart, Amazon, or Myntra Ads Certification
  • Amazon DSP Certification
  • Walmart Connect Certification
  • Google Search Advertising certification
  • Google Shopping Advertising certification
  • Google Display & Video 360 certification
  • Meta Blueprint Media Buying certification
  • Google Analytics 4 certification
  • Looker Studio or Data Studio certification
  • Advanced Excel or Google Sheets certification
  • Google AI Essentials certification
  • PMP or PRINCE2 certification
  • LinkedIn Marketing Labs certification

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support — Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth — Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support — A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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