Formula 1 is looking for a Partnerships Manager to join our Commercial Partnerships team in London with a focus on luxury fashion. This role will be responsible for the management and ongoing growth of our Commercial Partners across the globe. The person in this role will have significant responsibilities in leading the management of some of F1's largest commercial partners and driving bet practise and objectives of the wider organisation.
Main Duties & Responsibilities
- Responsible for leading the account management for a group of F1 Global and Official Partners whilst supporting account executives on their partner management
- Manage the delivery of contractual rights for each partner across events, digital, content, broadcast, hospitality and experiences
- Define and implement an account management structure with day-to-day contact that drives efficient communications and productivity of projects.
- Build/maintain/grow positive relationships with partners at all stakeholder levels from day-to-day contact to CEO/board level
- Work closely with partners (and in some cases supporting agencies) to define a sponsorship strategy for their Formula 1 partnership with measurable KPIs.
- Identify key areas where your partners and F1 share mutual objectives and aims and work with the wider business to develop ideas and support these – demonstrating clear understanding of relevant opportunities to brands operating in luxury fashion
- Reporting (coordinating or managing); results & case studies that relate to partner KPIs
- Support the Senior team with contract renewals for the brands in your portfolio
- Working with all members of the Partnership Management team in management and support of the wider team’s objectives and operations including team and individual management as it relates to accounts you or the team work on and support
- Provide thought leadership and industry knowledge on trends in the luxury fashion sector and how they could be relevant to Formula 1 and our partnership portfolio
- Support the Commercial Partnerships department in reaching its financial targets
- Implement strong processes and systems within your work to continue to drive performance within yourself and the wider team
- Commercial Partnerships department in reaching its financial targets
- Implement strong processes and systems within your work to continue to drive performance within yourself and the wider team
- Support to manage special events the team are planning e.g. partnership workshops, Drive to Survive screenings in the region, Technical workshops
- Support the new business team with relevant meetings where applicable at events or as needed for support within the office (please note this is not a new business sales role)
- Work with other commercial teams e.g. Marketing, Events, Digital to help package creative ideas that partners may want to invest in or support.
- Where needed, make time for other commercial teams to help them build their strategies etc. providing relevant feedback from a partner POV. May include responding to decks or attending workshops etc.
- Develop strong internal relationships by investing the time to understand and appreciate the different processes and working practices of each area of the business and how you might mutually support each other best in day-to-day and strategic priorities
About You
- Significant experience in a similar role at a dynamic organisation
- Specific and notable experience in the luxury fashion sector
- Experience activating sponsorships
- A strong understanding of brand and communications and the role of sponsorship in the broader marketing landscape.
- Proven account management track record with key relationships and high-level clients.
- Creative ability to construct bespoke sponsorship activations meeting client needs.
- Strong interest in marketing and cultural trends with an understanding of how to help brands stay culturally relevant.
- Highly independent, performance-driven, and comfortable with working in a dynamic, fast paced global environment to tight deadlines.
- Effectively managing multiple initiatives simultaneously.
- Analytical/strategic ability to identify where current and potential sponsors may be able to bring value to F1.
- Holds themselves and the people they work with to the same high standards.
- Supports and appreciates the work of the team and wider business in meeting your goals.
- Excellent inter-personal skills and relationship builder. Advanced communication and presenting capabilities.
- Strong professional network within the sports sponsorship & luxury fashion industries.
Division:
Commercial
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What We Do
Formula 1® delivers the world’s greatest sports and entertainment spectacle with innovation, inclusivity, and sustainability at the heart of its future growth and value. As the global rights holders of this incredible sport our team delivers the 24-race calendar direct to our passionate fans around the globe. Everything you see on screen or at an event comes via our people at F1. Whether its engineering, broadcast, legal, logistics, security, event management, commercial, media rights, marketing, and communications there is always a driven and talented team working to maximise the potential of the sport. We are focused on delivering the best for our fans and partners while also ensuring we do the right thing as a business and use the power of Formula 1 to make a positive contribution to the places we visit and to our own community. That is why sustainability and accessibility are part of every decision F1 makes. Our commitment to being Net Zero by 2030 is already reducing our emissions both on and off the track, and our focus on diversity and inclusion ensures everyone is welcome. This is Formula 1!
