About the Role
We are seeking a motivated and relationship-driven Partnerships Manager to help grow and scale our partner ecosystem. This role will focus on developing new partnerships, activating newly signed partners, and driving engagement and growth across our long-tail partner portfolio.
The Partnerships Manager will be responsible for building partner relationships, increasing referral activity, generating pipeline, executing joint initiatives, and identifying opportunities for mutual growth.
Responsibilities
Partner Development & Management
Identify, prospect, and engage new partners
Onboard and activate newly signed partners
Manage relationships with a portfolio of long-tail partners
Build relationships with partner stakeholders, leadership teams, and sales representatives
Conduct regular outreach to maintain engagement and drive partner activity
Re-engage dormant or underutilized partners
Growth & Revenue Generation
Increase partner-generated referrals, opportunities, and revenue
Accelerate partnership opportunities through proactive follow-up and collaboration
Develop and execute growth plans with partners
Identify opportunities to expand partner engagement and performance
Track and report on partnership activity and results
Campaigns & Events
Execute partner-focused outbound and BDR campaigns
Collaborate with Marketing on co-branded campaigns and promotions
Coordinate webinars, conferences, events, and partner engagement initiatives
Support lead-sharing and referral programs
Strategic Initiatives
Analyze partnership performance and identify growth opportunities
Develop recommendations to improve partner activation and engagement
Collaborate cross-functionally with Sales, Marketing, Customer Success, and Product teams
Maintain accurate CRM records and partnership reporting
Required Experience
3–5 years of experience in partnerships, business development, channel sales, account management, customer success, or another relationship-driven commercial role
Demonstrated ability to build and manage external relationships that drive referrals, pipeline, revenue, or measurable business outcomes
Experience managing multiple partner or customer relationships, priorities, and follow-up activities simultaneously
Strong written and verbal communication skills, with the ability to engage stakeholders at different levels
Experience using a CRM or similar system to track activity, pipeline, referrals, and performance metrics
Highly organized, proactive, and comfortable working in a fast-paced environment with accountability for measurable results
Preferred Experience
2+ years of direct experience working with partner ecosystems, referral partnerships, channel programs, or strategic alliances
Experience activating, enabling, or re-engaging partners to increase engagement and performance
Familiarity with partner-led demand generation, including co-marketing campaigns, webinars, conferences, events, or outbound initiatives
Experience collaborating cross-functionally with Sales, Marketing, Customer Success, Product, or Operations teams to execute partner initiatives
Experience in a SaaS, technology, professional services, healthcare, benefits, or HR-related environment
Benefits
Health, Dental, & Vision insurance
401(k) + company match
Paid time off
Parental leave
Professional development assistance
Job Type: Full-time
Schedule: Monday – Friday, standard business hours
Location: Remote opportunities are available to candidates who reside in the following states: AL, AZ, CT, FL, GA, HI, IA, IL, IN, KY, LA, MD, MA, MI, MN, MO, MT, NC, NE, NH, NJ, NV, OH, OR, PA, RI, TN, TX, VA, WA, WI, WY
Our commitment to an inclusive workplace
RethinkFirst is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws. Accommodations are available for applicants with disabilities.
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Skills Required
- 3-5 years of experience in partnerships, business development, channel sales, account management, customer success, or another relationship-driven commercial role
- Demonstrated ability to build and manage external relationships that drive referrals, pipeline, revenue, or measurable business outcomes
- Experience managing multiple partner or customer relationships, priorities, and follow-up activities simultaneously
- Strong written and verbal communication skills, with the ability to engage stakeholders at different levels
- Experience using a CRM or similar system to track activity, pipeline, referrals, and performance metrics
- Highly organized, proactive, and comfortable working in a fast-paced environment with accountability for measurable results
- 2+ years of direct experience working with partner ecosystems, referral partnerships, channel programs, or strategic alliances
- Experience activating, enabling, or re-engaging partners to increase engagement and performance
- Familiarity with partner-led demand generation, including co-marketing campaigns, webinars, conferences, events, or outbound initiatives
- Experience collaborating cross-functionally with Sales, Marketing, Customer Success, Product, or Operations teams
- Experience in a SaaS, technology, professional services, healthcare, benefits, or HR-related environment
What We Do
RethinkCare is a leading global behavioral and mental health platform that supports neurodiversity, caregiving, and employee well-being, offering solutions for parental success, personal well-being, and professional resilience.
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