Partnerships & Growth Manager, SEO & AI Visibility (North America)

Posted 4 Days Ago
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Toronto, ON, CAN
In-Office
85K-105K Annually
Mid level
AdTech • Marketing Tech • Software
The Role
Sell Linkbys AI Visibility platform to DTC brands and agencies. Prospect, close, onboard, manage campaigns, drive retention and upsell, translate AI search concepts, and represent the company at local industry events.
Summary Generated by Built In

IS THIS YOU?

You have a background in SEO or digital marketing and lately you have been watching AI completely reshape how consumers discover brands. You understand search, content strategy, and organic performance and you see exactly where all of it is heading. You want to stop advising from the sidelines and start selling the solution that sits at the center of this shift.

ABOUT THE ROLE

AI is changing how consumers discover brands and Linkby is positioned at the heart of that shift. Our platform places brand content within premium publisher articles that are indexed, trusted, and increasingly surfaced by AI tools like ChatGPT, Perplexity, and Google's AI Overviews.

Part of what makes this role exciting is what you will be selling. Linkby is not catching up to this shift. We are leading it. You will be working with advertisers at the forefront of AI Visibility / Generative Engine Optimization (GEO), helping them understand and act on a category that most of the market is still figuring out.

As our Partnerships & Growth Manager for SEO and AI Visibility, your SEO knowledge gives you a powerful foundation to speak credibly with brand marketers and agency partners about the future of brand discovery. To be clear: this is not an SEO execution role. You will not be building backlink profiles or running audits. Your SEO background is the foundation; what you will be doing every day is helping brands understand the next generation of how consumers find them and positioning Linkby as the platform that gets them there. This is a full-cycle role. You will prospect, close, onboard, and own long-term.

Remote role with occasional team WeWork days. Open to candidates based anywhere in Canada.

WHAT YOU'LL DO

- Prospect and develop partnerships with DTC brands and digital marketing agencies, leading with Linkby's AI Visibility and organic discoverability value proposition

- Translate AI search and brand discovery concepts into compelling sales narratives for brand and agency stakeholders

- Educate partners on how Linkby drives contextual relevance and AI-driven brand discovery

- Own the full client lifecycle including prospecting, close, onboarding, campaign management, and upsell

- Drive retention through proactive performance reviews and strategic account management

- Attend industry events and digital marketing networking functions in your local market

WHAT WE'RE LOOKING FOR

- 3+ years in SEO, search marketing, content strategy, or digital marketing; agency experience preferred but in-house also considered

- Strong conceptual understanding of how AI search and generative engines are changing brand discovery; hands-on SEO execution experience is a great foundation, not a day-to-day requirement of the role

- Familiarity with tools like ChatGPT, Perplexity, and Google AI Overviews and how brands are thinking about visibility in these environments

- Full-cycle experience: comfortable both winning new business and managing accounts post-close

- Self-starter mentality; comfortable owning pipeline, accounts, and performance in a remote environment

- Excellent communication skills; able to translate complex concepts for non-technical stakeholders

- Experience in digital advertising, affiliate marketing, native content, or adtech is a plus

- CRM proficiency (HubSpot preferred), LinkedIn Sales Navigator, and prospecting tools

- Must be based in Canada and legally authorized to work in Canada

SKILLS

AI Visibility, GEO, Generative Engine Optimization, AI Search, SEO, Search Engine Optimization, Digital Marketing, Organic Search, ChatGPT, Perplexity, Google AI Overviews, Content Marketing, Partnerships Manager, Growth Manager, Account Executive, Performance Marketing, Affiliate Marketing, Native Content, Adtech, DTC, Ecommerce, Account Management, Remote, Canada, HubSpot, Brand Discovery

COMPENSATION & BENEFITS

- $85,000-$105,000 base salary, based on experience

- Quarterly variable compensation tied to KPIs, plus uncapped commission for top performers

- Competitive ESOP

- Parental leave

- Health, dental, and optical insurance

- Regular virtual and in-person team events

ABOUT LINKBY

Linkby is a global VC-funded adtech business connecting D2C ecommerce brands like Hilton, Coach, and Anastasia Beverly Hills, with the world's largest publishers including The Daily Mail, News Corp, Penske Media Co, The Daily Beast, and Katie Couric Media on a cost-per-click model. Founded in Australia, we operate in New York, Sydney, London, Toronto, Vancouver, Singapore, and more. $15M Series B raised. Actively expanding across North America.

Skills Required

  • 3+ years in SEO, search marketing, content strategy, or digital marketing
  • Agency experience
  • Strong understanding of AI search and generative engines impact on brand discovery
  • Familiarity with ChatGPT, Perplexity, and Google AI Overviews
  • Full-cycle sales and account management experience (prospecting, closing, onboarding, account management, upsell)
  • Self-starter; comfortable owning pipeline, accounts, and performance in a remote environment
  • Excellent communication skills; able to translate complex concepts for non-technical stakeholders
  • Experience in digital advertising, affiliate marketing, native content, or adtech
  • CRM proficiency
  • HubSpot experience
  • LinkedIn Sales Navigator and prospecting tools proficiency
  • Must be based in Canada and legally authorized to work in Canada
  • Ability to attend local industry events and networking functions
Am I A Good Fit?
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The Company
Sydney, New South Wales
64 Employees

What We Do

Linkby helps advertisers get more editorial coverage via cost-per-click press releases sent to the world's most premium publishing brands. Performance Based Publishing Linkby gets you featured with full articles on premium news & lifestyle publishers but you only pay for the clicks back to your website via CPC. Full Control on Publishers You control the publishers who can write up your content from the likes of Urban List, Pedestrian.tv, Broadsheet, Starts@60, Mamamia & TimeOut. Full Control Over Budget You set your maximum budget, your campaign timeframe and your chosen CPC. Then sit back and let your chosen publishers make your brand famous! ------------------------ Hear what our happy clients have to say about Linkby: "The CPC model means we are well rewarded for the traffic, awareness and sales we drive for partner brands" - Susannah George, Founder at Urban List "Linkby lets us land sales focused stories into trusted publishing sites while driving ROAS in line with our other advertising" - Alyce Tran, Founder & CEO at Tde. "Linkby has quickly become an integral part of our overall Marketing channel mix and allowed us to significantly scale up our brand and news coverage" - Liana Lorenzato, Head of Marketing at Modibodi "Using Linkby's platform to leverage the credibility and conversion power of publishers has enabled Up to materially improve ROI versus direct response advertising" - Rukmal De Silva, Partnerships at Up ------------------------ Pitch to and get featured across some of the world's most well known and trusted publishing brands in 24 to 72 hours.

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