Paid Social Executive

Come and Join Us!
Life in the Paid Social team offers the ultimate combination of flexing your creativity and building cutting-edge data analysis skills, both highly sought after in the digital marketing industry!
The team specialises on all Meta-based products, including Facebook, Instagram, Whatsapp and Messenger (plus the Metaverse...when that matures!). The key to our success is both our entrepreneurial spirit, testing all kinds of weird and wonderful creatives, alongside our razor-sharp analytical ability, drawing meaningful insights from our tests, to inform future strategy.
Being at the forefront of Paid Social advertising, we partner regularly with Meta to produce game-changing case studies, and have many more planned this year!
What We're Offering You

• Hybrid working (2 days per week remote)
• Flexible working hours
• £1000 per year to spend on professional development
• Pension and salary sacrifice scheme
• Be Well: A programme to support the wellbeing of all MVFers and their families
• Free lunch when in the office
• Company off-sites and holiday incentives (Ibiza is our usual choice of destination!)
• A plethora of free health and wellbeing clubs that include yoga, pilates football, ultimate frisbee, book club, boxing, personal training, spinning, dine and draw - we have been running these remotely so you can still get involved!

The Role
You will begin with being enrolled into our acclaimed Paid Social academy! This is a 12 week training program designed to take you from beginner to expert rapidly, covering all aspects of Paid Social marketing, such as the fundamentals of Paid Social, campaign set-up, creative, targeting, bidding, optimisation and scaling (and much more!), with pop quizzes and regular tests along the way to cement your knowledge and gather feedback.
Day-to-day, you will design, create and manage high-performance ad campaigns across Meta platforms (Facebook, Instagram, Whatsapp, Messenger). As a member of our team, you'll develop strong analytical skills as well as a keen eye for turning insight into action.
We have a strong culture of creativity, too; you'll be able to try out almost any creative idea you can think of. We also have our very own in-house creative services department, therefore no whacky idea you have is off limits!
You'll also have a key role in contributing to the strategy of Paid Social and how we can continuously innovate to provide the most value for MVF and our clients around the world, working closely with our channel account managers.
Working alongside experienced and talented Paid Social Executive, Manager and Specialists, you'll gain incredible insights into campaign execution, strategy and emerging trends, greatly accelerating your learning curve. Before you know it, you'll be a true Paid Social expert!
Essential Skills:
Resilience - We have a lot of opportunity to test and experiment in this role however not all tests will work, therefore embrace these events as learning opportunities!
Proactive - What you're working on can change day to day, we find this really exciting but understand it may not energise everyone
Analytical - We want to use the data we collect from our campaigns to draw valuable insights and make our ad performance even better
Inquisitive - With digital marketing evolving so rapidly, it's important for us to constantly question what is currently working, how we can improve our capability, and what threats can we turn into opportunities!
Communication - We value learning from each other and working together to solve challenges, therefore having the ability to articulate challenges and opportunities to your colleagues is essential
Desirable:
Content Creation - With the rise in short form video content, relevant experience of creating thumbstopping videos (either professionally or personally) is a big plus!
Previous Digital Marketing Experience - Knowledge of creating campaigns & reporting on performance is a big part of the day to day
Proficiency in Excel - Analysing campaign performance data is crucial to continuously optimise campaigns & hit targets, thus a competent understanding of Excel (or similar data analysis tools) will be very useful