Paid Search Specialist

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Mexico City, Cuauhtémoc, Mexico City, MEX
In-Office
AdTech • Agency • Digital Media • eCommerce • Marketing Tech • Social Media • Analytics
Tinuiti is the largest independent full-funnel performance marketing agency in the US across the media that matters most
The Role
Who we are:

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste.

We’d love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

As the Paid Search Specialist you will: 

  • Campaign Management: Implement and support Paid Search campaigns, including account setup, strategy development, and effective organization

  • Performance Tracking & Optimization: Daily utilization of reporting, analytics, and trend tools to track campaign performance and make data-driven decisions.

  • Data Analysis & Reporting: Track and monitor campaign results regularly, conduct Quarterly Business Reviews, and end-of-year analyses to derive insights and strategies

  • Collaboration: Consistently seek ways to improve processes, introducing new approaches contributing to client success, and effectively communicating insights based on campaign performance. Actively seek opportunities for mentorship, while “managing up” as necessary

  • Client Communication: Effectively communicate insights and findings derived from campaign performance to clients, as well as strategic recommendations.

Professional Qualifications: 
  • 2-3 of experience in executing and managing high-impact Paid Search campaigns or related digital advertising roles with a proven track record of executing successful campaigns with monthly budgets exceeding $50K

  • Familiarity with competitive reporting tools such as SpyFu, Adthena, and/or Auction Insights, demonstrating an analytical approach to campaign insights    

  • Possession of Google Ads Search Certifications, with additional certifications in digital marketing or advertising considered a strong advantage.

  • Practical experience and proficiency in utilizing Paid Search platforms (such as Search Ads 360 or Skai) highlighting a comprehensive understanding of diverse advertising tools and platforms

  • Practical experience and proficiency in leveraging Google Analytics, showcasing a robust understanding of web analytics tools and data-driven decision-making.

  • Demonstrated success analyzing data and using analytics tools to drive marketing decisions

  • Advanced computer skills including Microsoft Excel & PowerPoint

  • Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.

  • Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams with minimal oversight

  • Ability to effectively train, collaborate with, and delegate work to more junior employees

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Benefits:

Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a hybrid work environment, and flexibility to take the time you need, when you need it. On top of that, we provide 16 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.

Healthcare: Major Medical (including dental and vision coverage), Minor Medical, Life Insurance Retirement: We offer a Savings Fund which includes a 10% employer match (10% employee contribution required for participation)

Perks and Wellness: Thankful giving, Equity

Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay, consisting of 12 weeks statutory leave and 4 additional paid weeks through company policy. Non-birthing parents will receive 6 weeks of leave with 100% pay.

Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources

Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.

Tinuiti Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Tinuiti and has not been reviewed or approved by Tinuiti.

  • Leave & Time Off Breadth Time off appears expansive, combining unlimited PTO with companywide shutdowns, Flex Fridays, and a high total paid-days-off figure that is positioned as supportive of real disconnection.
  • Parental & Family Support Family-related benefits are positioned as a standout, including fully paid parental leave for birthing parents and partners plus fertility and family-forming support (e.g., adoption/surrogacy assistance).
  • Equity Value & Accessibility Equity access is framed as broad-based via an “Equity for All” program that starts from day one, adding a meaningful non-cash component to total rewards.

Tinuiti Insights

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The Company
HQ: New York, NY
1,200 Employees
Year Founded: 2004

What We Do

Tinuiti is the largest independent full-funnel performance marketing agency in the US across the media that matters most. Tinuiti has $4 billion in digital media under management and more than 1,200 employees. The agency’s patented tech, Bliss Point by Tinuiti, measures what marketers previously struggled to measure, delivering unprecedented clarity in today’s murky marketing world to get brands to their Marketing Bliss Point. Tinuiti’s product-led approach gives brands an edge in – and across – every channel. With industry-leading expertise in Commerce, Search, Social, TV, and more, Tinuiti drives meaningful, measurable business outcomes for brands.

Why Work With Us

At Tinuiti, we focus on healthy growth—not just growth at any cost. It’s about putting people first. Which anyone can say… but we actually do. Our success is founded on an unusual business model that has served us well—growing employee happiness as a means of growing our clients’ business so we can continue to reinvest in innovation.

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