Paid Media Associate

Posted An Hour Ago
Be an Early Applicant
8 Locations
In-Office
50K-70K Annually
Junior
Agency
The Role
Manage execution, optimization, reporting, and budgeting for paid social and digital campaigns across major platforms. Translate marketing plans into tactical media setups, monitor performance, identify optimizations, collaborate with internal teams and vendors, and support senior staff on media plans and presentations.
Summary Generated by Built In

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions.

Edelman Data and Intelligence (DXI)

                                 

Are you curious by nature? Do you always seek to understand human behaviors in your everyday life? Do you believe strategic communications can help make the world a better place? Do you think the world of research needs to change and adapt to a more complex and ever-evolving technology-enabled and data-driven world? Do you have an entrepreneurial mindset and are you energized by advising clients and teams on the opportunities associated with data and intelligence? If so, Edelman Data and Intelligence (DxI) is looking for you to join our team!

 

The Paid Media Associate will be responsible for day-to-day management of clients’ paid media activities across a variety of platforms and initiatives. This person will manage the execution, optimization, reporting, and administrative upkeep of paid media campaigns, and will support more senior team members and Account teams during the development and presentation of media plans.

Responsibilities

  • Support the planning, execution, optimization, and reporting of paid media campaigns across social and digital platforms

  • Translate integrated marketing plans into tactical media recommendations and campaign setups

  • Manage campaign pacing, budgets, invoicing, and buy details within internal systems

  • Execute and optimize campaigns across platforms including Meta, LinkedIn, TikTok, X, Pinterest, Snapchat, and Google Ads

  • Monitor campaign performance, deliver reporting insights, and ensure timelines and budgets are met

  • Collaborate with internal teams, clients, and vendor partners to support campaign success and business growth

Basic Qualifications: 

  • 1+ years of relevant experience in planning and buying paid social and digital media

  • Bachelor’s degree or equivalent work experience required

Preferred Qualifications

  • Experience analyzing campaign performance and identifying optimization opportunities

  • Familiarity with paid media, budget tracking, and campaign management tools such as Campaign Manager 360/DCM and Media Ocean/Prisma

  • Knowledge of audience and media research tools including GWI, MRI, Pathmatics, and comScore

  • Strong communication, writing, analytical, and project management skills with the ability to manage multiple priorities

  • Familiarity with Google Analytics, Tag Manager, Looker Studio, programmatic media, paid search, and SEO is a plus

A little more about us: 

  • Edelman Data & Intelligence (DxI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission. 

  • We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful. 

  • DxI brings together and integrates the necessary people-based PR, communications, social, research and exogenous data, as well as the technology infrastructure to create, collect, store and manage first-party data and identity resolution. DxI is comprised of over 350 research specialists, business scientists, data engineers, behavioral and machine-learning experts, and data strategy consultants based in 15 markets around the world. 

  • Edelman DxI is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.

$50,000 - 70,000 a year

#LI-RK1

An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.

DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.

DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.

Skills Required

  • 1+ years of relevant experience in planning and buying paid social and digital media
  • Bachelor's degree or equivalent work experience
  • Experience analyzing campaign performance and identifying optimization opportunities
  • Familiarity with Campaign Manager 360 (DCM) and MediaOcean/Prisma
  • Knowledge of audience and media research tools (GWI, MRI, Pathmatics, comScore)
  • Strong communication, writing, analytical, and project management skills with ability to manage multiple priorities
  • Familiarity with Google Analytics, Tag Manager, Looker Studio, programmatic media, paid search, and SEO

Edelman Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Edelman and has not been reviewed or approved by Edelman.

  • Healthcare Strength Benefits are described as comprehensive, with health plans commonly framed as a strong part of the overall package. Mental and physical well-being programs are also emphasized as meaningful support.
  • Flexible Benefits Work flexibility is positioned as a standout, including hybrid routines and a “Work From Anywhere” option for part of the year. Flexible public holidays are also highlighted as adding practical choice to how time is used.
  • Retirement Support Retirement offerings such as a 401(k) match (and pension-style contributions in some markets) are consistently presented as a solid component of total rewards. This tends to improve overall package value even when base pay feels less competitive.

Edelman Insights

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The Company
Atlanta, GA
6,475 Employees
Year Founded: 1952

What We Do

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements. Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society. Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities

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