Ohio State Athletics- Social Media Internship

LEGENDS
Founded in 2008, Legends’ operating divisions worldwide include – Global Partnerships, Global Sales, Hospitality, Global Partnerships, Global Merchandise, Global Technology Solutions, Attractions, Growth Enterprises – offering clients and partners a 360-degree data and analytics fueled service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. We are the industry leaders in designing, planning, and realizing exceptional experiences in sports and entertainment. For more information, visit www.Legends.net and follow us on Twitter and Instagram @TheLegendsWay.

THE ROLE
Legends Global Merchandise is looking for a resourceful, analytical, innovative, intellectually curious individual. This person will bring his/her administrative, communication and creativity skills to work closely with the Operations Manager and Store Manager to support The Ohio State retail team. This individual will assist with the day-to-day operations at The Team Shop at The Schottenstein Center and manage the full operation of a satellite retail location for all Ohio State Football gamedays. In turn, gaining valuable real-world experience and an understanding of both back-of and front-of house retail operations within college athletics.

ESSENTIAL FUNCTIONS
• Assist in developing, planning, and scheduling content across social media platforms (Instagram, TikTok, Facebook, X)
• Create engaging photo, video, and written content that aligns with brand voice and aesthetic
• Monitor comments, messages, and mentions; engage with our community in a timely and on-brand manner
• Track social media metrics and help analyze performance using tools like Meta Insights, TikTok Analytics, or Google Analytics
• Stay up-to-date on trends, memes, and competitor activity to help shape fresh content ideas
• Assist with influencer research and outreach
• Collaborate with the marketing and e-commerce teams to support product launches and promotions
• Schedule, manage, and set up content photoshoots including finding models

QUALIFICATIONS
To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.
• Strong understanding of major social media platforms, especially Instagram and TikTok
• Excellent communication and writing skills with an eye for aesthetics and detail
• Basic knowledge of Canva, CapCut, or similar tools for content creation
• Passion for retail, fashion, or lifestyle brands
• Self-motivated, organized, and eager to learn
• Experience in photography, video editing, or content creation is a mandatory

COMPENSATION
Competitive hourly rate.

WORKING CONDITIONS
• Internship timeline – Full School Year (August-May)
• 15-20 hours a week
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit, talk, hear; use hands to finger, and handle controls. The employee frequently is required to reach with hands and arms. The employee is required to stand, walk, and stoop. Specific vision abilities required by this job include close vision and the ability to adjust focus.
Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.