Pfizer

[Pfizer] OC Content Creator

Reposted 5 Days Ago

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Tokyo

Hybrid

Mid level

Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical

We’re in relentless pursuit of breakthroughs that change patients’ lives.

The Role

Manage and oversee content creation for various channels in Japan, ensuring compliance with regulations, optimizing campaigns, and utilizing GenAI tools for efficient production.

Summary Generated by Built In

ROLE SUMMARY
As an Omnichannel Content Manager you will be responsible for overseeing and managing all aspects of our content creation in the relevant channels in Japan. You will play a crucial role in driving content creation, developing and executing content plans that align with our business/brand objectives and engage our target audiences.
The Omnichannel Content Manager is a dynamic position working very closely with the CCMs and marketing teams
ROLE RESPONSIBILITIES
Content Creation & Localization

Plan and produce engaging visual and written content for portals, email campaigns, and social media
Localize global/regional brand content to meet Japan's digital and regulatory requirements
Adapt content for platforms like LINE, RTE, and Salesforce integrations

Campaign Execution & Optimization

Implement and manage digital campaigns, including web editing and social media
Track performance metrics and optimize content based on analytics
Reuse and repurpose high-quality content across channels and markets

GenAI Integration & Self-Service Tools

Use GenAI tools to accelerate content creation, including translation and layout finalization
Create content from source materials using GenAI, Adobe Suite, and internal platforms like CANVAS
Participate in pilot programs to test new AI functionalities and workflows

Governance & Compliance

Ensure content complies with medical, legal, and regulatory standards
Collaborate with medical reviewers and brand teams to align messaging
Avoid conflicts of interest by separating creation, review, and approval roles

Studio & Agile Collaboration

Work within content studios to manage high-volume, fast-turnaround content (e.g., EDMs, banners)
Collaborate with marketing teams to orchestrate customer journeys and improve processes
Operate in agile environments with tagging, project management, and cross-functional governance
Scrum master of the Japan Content Studio

BASIC QUALIFICATIONS

Relevant degree education (e.g. marketing, communication, business or equivalent)
Strong experience within digital marketing and content creation
Understand and have basic knowledge of marketing automation
Hands-on experience on creating newsletters and website content; editing copy, optimizing campaigns, photo editing, layout and design
Expertise in social media campaign execution and optimization
Experience in website analytics tools and website CMS (Drupal, Wordpress, etc).
Expertise in the Adobe Suite (Canva, Abobe Creative Cloud)
Story telling skills within different content formats.
Proven track record in ability to work and multi-task under pressure, respond quickly to changing situations in complex project environments, prepare responses/narrative quickly and clearly and use personal initiative.
Excellent communication and collaboration skills.
Understanding of pharmaceutical marketing compliance requirements of the market is a must
Understanding of pharmaceutical business and key business drivers.
Proactive and self-directive mindset.
Fluency in Japanese required. English optional but highly desired.

Work Location Assignment: Hybrid
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market Research

Top Skills

Adobe Suite

Canvas

Cms

Drupal

Genai

Line

Salesforce

Website Analytics Tools

Wordpress

What the Team is Saying

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The Company

HQ: New York, NY

121,990 Employees

Year Founded: 1848

What We Do

Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.

Why Work With Us

We are the inventors, the problem solvers, the big thinkers — those who surmount any hurdle to deliver breakthrough medicines to the people who are counting on them the most.