The Role
Develop and execute online-to-offline (O2O) strategies to drive digital engagement into physical channels. Coordinate digital marketing, promotions, store operations, and partner relationships. Analyze campaign performance, optimize conversion funnels, and align cross-functional teams to increase foot traffic and sales.
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The Company
What We Do
CHAGEE is a leading international tea beverage company guided by the vision to connect everyone through a good cup of tea. The brand first started in 2017 in the hometown of tea, Yunnan, China, and has since expanded to over 6,000+ stores globally. As we embrace innovation and introduce a modern twist to traditional tea culture, we remain committed in preserving the true tea taste and only use fresh dairy and real tea leaves in all our beverages. Our teas also contain 0 creamer and 0 trans-fatty acids.
