NPI Marketing Manager

Posted 15 Days Ago
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Shanghai, Shanghai Municipality, Shanghai, CHN
In-Office
Senior level
Information Technology
The Role
Leads new product introduction projects from market research and business-case development through stage-gate approval, launch, and early performance management. Builds understanding of customer segments, competition, regulations, and market opportunities; develops value propositions and financials; coordinates launches with customer marketing; builds sales pipelines; and manages distributor and customer relationships before transitioning ownership to Product Management.
Summary Generated by Built In
Responsibilities
  • Executes NPI projects aligned with the roadmap set by Strategic Marketing
  • Applies Strategic Marketing competencies within specific NPI projects
  • Builds deep understanding of target segments for the NPI: customer needs, segmentation, competitive landscape, value chain, profit pools, trends, and regulations
  • Engages customers, industry experts, trade shows, and market research to refine the problem statement
  • Develops NPI business cases: market opportunity, financials, value proposition
  • Lead NPI projects through stage gates in coordination with Strategic Marketing 
  • Oversees product launch with Customer Marketing teams
  • Drives NPI performance for 1 to 2 years, then transitioning ownership to Product Management
  • Build sales pipeline for new launches; transition ownership after steady state (~1–2 years post-launch)
  • Maintains close relationships with key distributor partners and customers
  • Complete the daily tasks that manager assigned
Qualifications
  • Bachelor degree in a relevant field of Thermal and Power Engineering/Refrigeration and Cryogenic Engineering/HVAC Engineering
  • Minimum of 8+ years of experience in Business Development, Offering/Product Management, proven track record of driving revenue growth in related industries
  • Strong experience of leading and driving NPI projects
  • Good spoken and written English skills
  • Strong communication, negotiation and presentations skills 
  • Ability to build and maintain strong relationships with customers and internal stakeholders
  • Proficient in CRM software and Microsoft Office Suite including PowerPoint/ Excel/ Word etc,
  • Good at market research, data collection, analysis 
  • Ability to work independently and as part of a team
  • Strong problem-solving and analytical skills
About Us

About Solstice Advanced Materials

Solstice Advanced Materials is a leading global specialty materials company that advances science for smarter outcomes. Solstice offers high-performance solutions that enable critical industries and applications, including refrigerants, semiconductor manufacturing, data center cooling, nuclear power, protective fibers, healthcare packaging and more. Solstice is recognized for developing next-generation materials through some of the industry's most renowned brands such as Solstice®, Genetron®, Aclar®, Spectra®, Fluka™, and Hydranal™. Partnering with over 3,000 customers across more than 120 countries and territories and supported by a robust portfolio of over 5,700 patents, Solstice’s approximately 4,000 employees worldwide drive innovation in materials science. For more information, visit Advanced Materials.


About the Team

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Skills Required

  • Bachelor's degree in Thermal and Power Engineering, Refrigeration and Cryogenic Engineering, HVAC Engineering, or a relevant field
  • At least 8 years of experience in business development, offering management, or product management
  • Proven track record of driving revenue growth in related industries
  • Strong experience leading and driving new product introduction projects
  • Good spoken and written English skills
  • Strong communication, negotiation, and presentation skills
  • Ability to build and maintain strong relationships with customers and internal stakeholders
  • Proficiency in CRM software and Microsoft Office Suite, including PowerPoint, Excel, and Word
  • Experience with market research, data collection, and analysis
  • Ability to work independently and as part of a team
  • Strong problem-solving and analytical skills
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The Company
HQ: Morris Plains, NJ
85 Employees
Year Founded: 2001

What We Do

Solstice, part of Kin + Carta, is a modern software engineering firm that helps Fortune 500 companies seize new opportunities through world-changing digital solutions. As strategists and consultants, we help organizations evolve their digital strategy to solve mission-critical problems. As designers and developers, we build incredible hardware and software solutions that transcend a standalone product and transform an organization’s relationship with its customers. As instructors and coaches, we help companies transform from the inside out by adopting a high-speed culture of innovation. We’re strategists, researchers, designers, and engineers hell-bent on changing the way the world does business. We’re headquartered in Chicago and have delivery offices in New York, London, and Buenos Aires. For more information about Solstice, visit solstice.com

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