LSH Auto is a UK premium automotive retailer and a leading Mercedes-Benz dealership group. We work across new and used vehicle sales while also supporting customers through a full range of aftersales services, including servicing, MOTs, repairs, tyres, and parts. Our focus is on delivering a high-quality experience that reflects the standards of a premium automotive brand at every stage of the customer journey.
As a New Car Sales Executive - Mercedes Benz, you will play an important role in creating a first-class buying experience for customers. This is an opportunity to combine relationship-building, commercial awareness, and product knowledge to help customers find the right vehicle while contributing to a high-performing sales environment. You will be a key part of representing the brand, understanding customer needs, and supporting successful outcomes from first conversation to final handover.
Hours - 40
Salary - £27,010 plus OTE plus Company Car
Responsibilities- Guide customers from initial enquiry through vehicle handover with a premium experience.
- Build strong customer relationships and deliver an exceptional showroom experience.
- Demonstrate vehicle features, arrange test drives, and match buyers to suitable models.
- Negotiate pricing and finance packages to achieve sales and revenue targets.
- Maintain accurate CRM records and follow up leads to maximise conversions.
RequirementsRequired Qualifications
- At least 2 years of automotive sales experience, with a proven track record of achieving sales targets.
- Experience building rapport with showroom customers and converting enquiries into sales.
- Confidence discussing finance options and negotiating effectively with customers.
- Experience using a CRM system for lead follow-up and maintaining accurate customer records.
- A valid UK driving licence and confidence conducting customer test drives.
- Eligibility to work in the United Kingdom.
Benefits
Colleague Referral Scheme (£500 - £1000)
- A range of Mercedes-Benz training and leadership programmes
- Platinum Plus Rewards Scheme
- Colleague Car Purchase Scheme
- Eye care Vouchers
- Life Assurance (4 x annual salary)
- 31 days holiday (including bank holidays), rising to 38 days with length of service
- Wellbeing Support
- Company Pension
- Full uniform provided
- On site gym
Skills Required
- At least 2 years of automotive sales experience with a proven track record of achieving sales targets.
- Experience building rapport with showroom customers and converting enquiries into sales.
- Confidence discussing finance options and negotiating effectively with customers.
- Experience using a CRM system for lead follow-up and maintaining accurate customer records.
- A valid UK driving licence and confidence conducting customer test drives.
- Eligibility to work in the United Kingdom.
What We Do
LSH Auto is a premium automotive retailer operating Mercedes-Benz, BYD, and smart dealerships. They provide new and used vehicle sales, aftersales services, maintenance, and repairs. As part of the Lei Shing Hong Group, they have a long-standing heritage in the automotive industry, focusing on delivering exceptional customer experiences and maintaining high standards in sales, service, and support across their various locations in the UK and internationally.
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