National Account Manager
DIRECT REPORTS: None
REPORTS TO: Commercial Director
ABOUT RICHMOND
At Richmond, we don’t just build brands—we ignite them. As Ireland’s leading trend-spotting premium brand builder, we’ve been shaping the future since 1992. Our mantra is simple: Where Great People Meet Great Brands. We don’t just hire employees; we bring on bold, agile, and energetic innovators who thrive on shaking up the status quo. We're not just about distributing products—we’re about disrupting the market, challenging the norms, and launching game-changing ideas and products that leave a lasting impact.
JOB DESCRIPTION
The National Account Manager (NAM) NI will focus on accelerating the growth of the business with their designated customer base through development of the business relationship with those customers and delivery of the commercial plans across a portfolio of categories and brands. They will utilise the Brand and Trade Marketing teams, to build and execute customer business plans, including trade activation plans and promotional calendars. They will also work closely with the Business Development team in executing these plans at store level.
KEY RESPONSIBILITIES
- Achievement of annual volume, revenue and contribution targets.
- Build and develop strong business relationships across key customers to the commercial benefit of the business.
- Ensure customer price files are accurately maintained, including list pricing, promotions and retrospective payments with accurate accruals kept with finance team including full delivery of all CPIs.
- Working with Commercial Finance manage all JBP and promotional spend to ensure optimal return for both the business and brands. Regular review and analysis of spend to learn and adapt required.
- Ensure core/more ranges are fully available with all customers and any NPD launched throughout the year agreed and listed in prompt manner.
- Ensure regular and timely communication with Field Sales teams on customer developments Including new listings, out of stocks, promotions and range reviews.
- Ensure monthly sales forecast is completed on time and accurately by sku and forecast centre to support Demand Planning.
- Regular meeting with Supply Chain to positively influence inventory management and customer service levels
- Work with relevant brand and category Insight managers to develop opportunities to grow distribution and sales with customers appropriate customers
- Ensure a proactive approach in identifying and opening up new distribution opportunities
- Such other tasks as from time to time are advised by your manager.
KNOWLEDGE, SKILLS AND EXPERIENCE
- Extensive sales and customer management experience in a retail or wholesale channel
- High level of commercial awareness.
- Proven strong negotiation skills.
- A strategic thinker, good at analysis and problem-solving
- A creative thinker with the ability to innovate and 'think outside the box'
- FMCG experience essential and experience in food and drink essential
- Strong planning, organisation, and leadership skills
- Ability to foster close working relationships
- A resilient self-starter with a result driven, entrepreneurial streak.
- Strong communicator with a proven ability at stakeholder management.
- Passionate about consumer trends and building brands in the Irish marketplace.
- High level of IT proficiency: Microsoft Word, PowerPoint & Excel.
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What We Do
At Richmond, we aim to keep pace with Ireland’s changing society, offer innovative brands which appeal to the modern Irish consumer and to be Ireland’s premium beverage brand builder. The success of our business is based on our world-class stable of premium brands that we market and distribute in Ireland. We bring an innovative perspective to everything we do and we are committed to adding value to our customers and all those we work with. Our History. Founded by Barry Connolly in 1992 Richmond Marketing has introduced exciting and innovative brands to the Irish market place. Working at Richmond. Fundamental to our success is the creativity of our people, their constant enthusiasm, adaptability and their unremitting passion to deliver results for consumers and customers alike.. The way it works. Our business is divided into three areas: Sales, Marketing and Finance. It doesn't matter what team you are in or what level you are, we all work together to get the job done.. We have about 70 people in our sales team. They are responsible for all our customers, from the major supermarkets and cash and carries to pubs, restaurants and nightclubs. They are supported by national account managers who help the sales team deliver their business objectives whilst helping the major retailers deliver theirs. In Marketing we have over 20 people. We have Marketing Managers, Brand Managers, Trade Marketing Managers and staff to support them and help make things happen. Our Finance area has 30 people. Not just the accountants but also our administrators, Customer Service team, Logistics team and IT support team. We are committed to supporting the development of talent within our business. If you feel you have what it takes to join us in a fast-moving company and industry, we would be delighted to hear from you.
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