Group Company: MYK Laticrete India Pvt. Ltd.
Designation: Sales Executive
Position description:
MYK Laticrete Sales Executive is part of the core team and is involved with all aspects of MYK Laticrete’s sales programs to ensure company goals are achieved. Primary responsibility is to generate sales in the assigned targeted territories.
Primary Responsibilities:
- 55% - Maintain and grow Retail Segment of the assigned territory as per targets assigned.
- - Ensure there is constant revenue generated from current dealers and also identify and appoint new dealers based on the opportunities
- - To identify and increase the number of applicators/masons for MYKL products in the assigned territory
- - Identify, educate and convert key customers like Architects, builders, contractors, consultants etc. to use/recommend MYKL products.
- - Coordinate between the market (dealers, customers, influencers etc.) and the organization to ensure that the products are delivered accurately and on-time to enhance customer satisfaction
- - Provide timely product (existing and new) knowledge and training to the dealers, customers and applicators in a timely manner.
- - Implement effectively all the market development initiatives to capture additional sales and capture higher market share.
- 20% - Responsible for all collection of payments as per the commercial policy of MYKL.
- - Communicate effectively with dealers and customers on the terms and conditions to ensure accountability for timely payments
- - Monitor dealer stocking levels and market credit to ensure MYKL receives timely collections.
- 5% - Responsible for communicating all activities on a regular basis to his/her manager and HQ.
- - Report his/her daily activities to the manager as per set format.
Additional Responsibilities:
- 10% - Responsible for collecting and sharing market intelligence in their assigned territory
- - Scan the market for competition activities on a continuous basis and communicate to his supervisors & HO.
- - Brainstorm ideas with your BM/ASM and implement initiatives to protect MYKL market share.
- 10% Develop and implement a personal and professional development plan
- - Ensure up-to-date knowledge of all MYKL products and applications
- - Ensure up-to-date knowledge of all competitor products and applications
- - Enhance “professional selling skills” with the assistance of your manager and HQ staff
- - Enhance general knowledge on the construction industry for professional development
Reporting Team
- Reporting Designation:
- Reporting Department:
Educational qualifications preferred
- Category: Bachelor's Degree
- Field specialization:
- Degree: Bachelor of Business Administration - BBA, Master of Business Administration - MBA, Bachelor of Business Studies - BBS
- Academic score:
- Institution tier:
Required Certification/s:
Required Training/s:
Required work experience
- Industry: Building Material Industry
- Role: Sales Executive
- Years of experience: 3 to 9
Key Performance Indicators:
Required Competencies:
Required Knowledge:
Required Skills:
a. Should be able to communicate technically with architects, interior designers’ fraternity.
b. Excellent rapport with architects, interior designers, contractors and engineers in the assigned area.
c. Excellent working knowledge of the mentioned geography.
d. Knowledge of the construction industry will be an added advantage.
e. Analytical & communication skills
f. Strong aggressive personality
Skills Required
- 3 to 9 years sales experience in Building Material industry
- Proven experience as a Sales Executive or similar sales role
- Bachelor's degree (BBA, MBA, BBS)
- Ability to communicate technically with architects and interior designers
- Excellent rapport/relationships with architects, interior designers, contractors and engineers in the assigned area
- Strong knowledge of assigned geography and local market
- Knowledge of the construction industry
- Experience managing dealer relationships, appointments, and dealer stocking/credit monitoring
- Experience in collections and enforcing commercial payment terms
- Ability to provide product training to dealers, applicators and customers
- Analytical and strong communication skills
- Proactive, aggressive sales personality and target-driven mindset
What We Do
NextHire Consulting is an AI-driven recruiting platform that streamlines the hiring process for companies. By leveraging AI agents for sourcing, screening, and interviewing, the platform enables teams to focus on pre-qualified finalists. It provides data-driven insights into candidate soft skills and behavioral styles, aiming to disrupt traditional recruitment models with efficient, automated, and science-based talent acquisition solutions for businesses of all sizes.









