MX Product Marketing Manager

Posted 3 Days Ago
Be an Early Applicant
Hồ Chí Minh, VNM
In-Office
Senior level
Computer Vision • Hardware • Mobile • Software • Semiconductor
The Role
Lead product lineup and lifecycle for assigned portfolio: define pricing, go-to-market and launch plans, manage sales forecasts, inventory and P&L, analyze market/competition, and drive initiatives to boost market share and profitability while coordinating cross-functional stakeholders.
Summary Generated by Built In

Position Summary

1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan.
2. Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product.

Role and Responsibilities

Position Summary

  • Contribute to expanding the product's market coverage with product line-up strategy.
  • Contribute to maximize sales and profit by managing product lifecycle, developing pricing and promotion strategy to meet the target sales for the product.

Details Role and Responsibilities

  • [Portfolio management] Oversee the development and management of the line-up portfolio plan and efficiency improvement efforts and market issue response. Analyze market trends & competition landscape in the target market and develop a line up strategy that can maximize the company's sales, market share and profit throughout product life cycle..
  • [Product Life Cycle management] Manage product launch including Go-To-Market Strategy and local launching plan with other stakeholders (Marcom, Retail Marketing, Channel Development, Sales and Services) to meet company-level, category-level target.
    Conduct the sustain, transition plan including End-of-life operations to successor models.
  • [Pricing and commercial operations] Define the pricing operation strategy and the nationwide commercial program portfolio.
  • [Sales, Profit and Loss (PnL) management] Monitor Sales (Sell-In, Sell-Out) forecast, TIM and Inventory management for assigned products by working closely with Headquarters and regional Product Marketing Team, SCM and Finance to ensure sales and profit for category, under the guideline and direction from Global and Regional management.
  • [Initiatives Owners] Identify differentiated value proposition and develop new concepts/ initiatives that can strengthen the product's competitiveness and winning consumer offerings.

Skills and Qualifications

  • Education: MBA/BA degree or above with major of international trade, Business administration, Marketing. Having knowledge about digital/marketing is preferred.
  • Related experience: at least 5-7 years work experience in product/category management level within a multinational company (and preferably electronic or FMCG)
  • Special knowledge & skills: fluent English both oral and written; High competency in analytical skills and critical thinking. Proficient at working with Excel and PowerPoint; Capable to deliver effective presentation. Good communication skill and team work spirit.
  • Understand about millennials, genZ trends & interest is preferred
  • Leadership skills and preferably experience to manage a team of min 3 members.
  • Good ability to work individually with numbers and under high pressure
  • Active and future-oriented. Preferably interest and knowledge in technology.

#Li-Savina #Li-Midsenior

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Skills Required

  • MBA or BA degree or above (major in international trade, Business Administration, Marketing)
  • At least 5-7 years experience in product/category management within a multinational company
  • Experience in electronics or FMCG
  • Fluent English, oral and written
  • High competency in analytical skills and critical thinking
  • Proficient with Excel and PowerPoint
  • Ability to deliver effective presentations
  • Good communication skills and teamwork spirit
  • Understanding of millennials and Gen Z trends and interests
  • Leadership skills
  • Experience managing a team of minimum 3 members
  • Ability to work individually with numbers and under high pressure
  • Active and future-oriented mindset
  • Interest and knowledge in technology
  • Knowledge about digital/marketing

Samsung Electronics Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Samsung Electronics and has not been reviewed or approved by Samsung Electronics.

  • Parental & Family Support Paid parental leave of up to 14 weeks is offered in U.S. entities, alongside family‑building support, caregiver resources, and adoption assistance. Semiconductor sites note fully paid parental leave for eligible employees and targeted programs for pregnancy and infant care.
  • Leave & Time Off Breadth Generous PTO equivalent to about 20 days per year for full‑time U.S. employees, increasing with tenure, is paired with company holidays. Some entities also promote flexible time initiatives and paid volunteer time.
  • Retirement Support Semiconductor units publicly detail a 401(k) match with immediate vesting, and other U.S. entities highlight strong retirement support. Additional financial programs such as student‑loan repayment and charitable‑gift matching bolster long‑term savings.

Samsung Electronics Insights

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The Company
HQ: Suwŏn
145,454 Employees
Year Founded: 1969

What We Do

Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, medical devices, semiconductors and LED solutions. Samsung is also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top 10 global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth.

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