Motorsports Marketing Trainee (Graduate Program)

Posted 12 Days Ago
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Munich, Bayern, DEU
In-Office
Entry level
Food
The Role
An 18-month graduate trainee program supporting motorsports marketing across athlete programs, race-series activations, and Red Bull-owned events. Responsibilities include managing athlete projects, coordinating partnerships, organizing events, collaborating with agencies and stakeholders, supporting production and participant services, and monitoring budgets. The trainee will also develop creative ideas, contribute to cross-departmental initiatives, and complete an overarching project for department leadership.
Summary Generated by Built In
Company Description

Are you ready to accelerate your career and embark on an exciting journey with the Red Bull Graduate Program in Germany?

Then this is your chance!

Join us for our 18 months Graduate Program starting in July 2027.

You'll get the chance to work with our highly professional teams and show us your capabilities. Your delivery and contribution during the program will shape the scope of your future at Red Bull.

Realize your talent! 

Get to know the world of motorsports marketing within a Red Bull country organization.
Generate insights and new/unexpected ideas by thinking creatively and out-of-the-box to support cross-departmental motorsports marketing projects and initiatives. Define and develop an overarching project to be presented to the respective department heads at the end of the program.

Job Description

ATHLETES

Develop a deep understanding in designing, nurture & establishing a targeted, credible, and efficient motorsports athletes’ program by supporting our Motorsports Team in managing the motorsports athletes and executing motorsports athletes’ projects, initiatives & activations. Drive innovation and support to set up a strong and efficient network in the national motorsports’ athletes’ scene.

 

ACTIVATIONS

Deep dive into the world of Red Bull’s Motorsports race series cooperations by supporting the National Motorsports Manager. Assist in organizing motorsports marketing activations by taking over defined parts of major motorsports third party cooperations and realize smaller initiatives and projects at the German key race series on your own.

 

EVENTS

Get to know the motorsports event business by supporting the team in executing Red Bull owned motorsports events. Learn to organize and execute an efficient event planning on a professional level and work closely with the internal project team, external agencies, motorsports athletes, and participants. Develop an understanding of the day-to-day event business that includes for example production, activation, participant services and budget controlling.

Qualifications

  • Bachelor's degree or Master's degree in sports, economics, event management or similar
  • Proven excellence in your academic life
  • Relevant work or internship experience in the motorsports/ automotive industry, motorsports-, events- or marketing agency, motorsports institution or federation is a plus
  • A history of pursuing personal passions, extra-curricular achievements
  • Entrepreneurial spirit with a "go-getter" mentality when it comes to tackling important projects or taking on new challenges
  • Open, creative and solution-oriented mindset, with excellent networking & communication skills
  • Good computer skills in MS Office, especially PowerPoint
  • Fluent in English & German (written, spoken), additional languages considered a plus

Additional Information

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. The job advertisement is aimed at all people equally, regardless of age, skin colour, religion, gender, sexual orientation or origin.

Skills Required

  • Bachelor's or Master's degree in sports, economics, event management, or a related field
  • Academic excellence
  • Entrepreneurial, proactive, and go-getter mindset
  • Creative, open, and solution-oriented mindset
  • Excellent networking and communication skills
  • Good computer skills, especially Microsoft Office and PowerPoint
  • Fluent written and spoken English and German
  • Relevant work or internship experience in motorsports, automotive, events, marketing agencies, motorsports institutions, or federations
  • Personal passions and extracurricular achievements

Red Bull Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.

  • Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
  • Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
  • Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.

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The Company
HQ: Fuschl am See
26,878 Employees
Year Founded: 1987

What We Do

Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com

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