- Build strong partnerships with stakeholders across Web Strategy, Sales & Marketing, Regional Leadership, IT, and the Data Office.
- Collaborate with business leaders to define, prioritize, and implement performance measurement frameworks aligned with global and regional commercial objectives.
- Lead the development and execution of the digital measurement strategy and roadmap.
- Partner with Web Strategy and Marketing teams to establish KPIs, standardized metric definitions, and success criteria.
- Translate business questions into analytical frameworks, data requirements, and executive-ready insights that drive decision-making.
- Connect digital engagement to pipeline, opportunities, and revenue through attribution and measurement frameworks.
- Analyze digital customer behavior using Adobe Analytics to identify insights and growth opportunities.
- Influence business decisions through analytics recommendations that improve digital engagement, conversion, pipeline generation, customer adoption, and revenue outcomes.
- Evaluate end-to-end digital funnel performance to identify friction points and recommend improvements across key conversion stages.
- Partner with Web Strategy, UX, and Product stakeholders to prioritize and measure initiatives that improve conversion, engagement, customer experience, and pipeline contribution.
- Develop measurement approaches that improve visibility into customer journeys across anonymous and authenticated experiences, customer segments, and digital touchpoints.
- Develop audience segmentation frameworks and generate insights that inform targeting, personalization, customer experience optimization, and demand generation strategies.
- Design and evaluate A/B testing and experimentation strategies to optimize digital performance.
- Deliver clear, executive-level insights and recommendations through effective data storytelling.
- Design, develop, and maintain scalable dashboards and data products in Adobe Analytics while supporting additional reporting solutions through Power BI and Salesforce CRM Analytics.
- Enable self-service analytics through scalable reporting, documentation, and stakeholder education.
- Establish and maintain tagging governance standards to ensure complete, accurate, and scalable data collection across digital platforms.
- Translate business measurement needs into tracking specifications, data-layer requirements, and tagging strategies in partnership with Web Strategy and IT.
- Partner with IT and Data teams to integrate digital analytics, CRM, and marketing data for unified insights.
- Identify and mitigate bot traffic and data anomalies to ensure reliable performance measurement.
- Implement data validation, quality checks, and documentation standards to ensure trusted, repeatable insights.
- Contribute to governance efforts including metadata, lineage, data standards, and analytics DevOps practices.
- Establish and promote best practices for digital analytics, experimentation, and data storytelling.
- Apply advanced analytics, automation, and emerging AI capabilities to accelerate analysis, improve efficiency, and support better decisions.
- Act as a thought leader by introducing new analytical approaches, frameworks, and capabilities that drive commercial impact.
- Experience in digital analytics, web analytics, or related analytical disciplines.
- Advanced hands-on experience with Adobe Analytics.
- Experience in B2B marketing and digital funnel analysis.
- Demonstrated track record of using analytics to influence decisions that improved conversion, engagement, pipeline generation, customer experience, or revenue performance.
- Proven ability to connect digital engagement data to pipeline and business outcomes.
- Experience with digital attribution models and connecting digital engagement to pipeline and revenue.
- Experience integrating digital analytics, CRM, and marketing data sources, including platforms such as Adobe Analytics and Salesforce.
- Strong proficiency in business intelligence and visualization tools such as Power BI and Salesforce CRM Analytics.
- Strong understanding of web tracking, including tags, cookies, data layers, consent management, and tag management platforms such as Adobe Launch or Google Tag Manager.
- Experience identifying and addressing data quality issues, including bot traffic, tracking gaps, and data inconsistencies.
- Strong analytical thinking and structured problem-solving skills, including the ability to develop hypotheses, design analyses, and evaluate results.
- Experience designing and interpreting A/B testing and experimentation programs.
- Strong stakeholder management skills with the ability to align priorities, influence decisions, and build commitment to recommendations.
- Ability to communicate technical concepts through executive-ready insights, business recommendations, and effective data storytelling.
- Demonstrated ability to build effective cross-functional partnerships.
- Ability to manage multiple priorities and deliver high-quality work in a fast-paced environment.
- Five or more years of experience in digital analytics.
- Experience with Adobe Customer Journey Analytics (CJA), Adobe Experience Platform (AEP), or similar customer journey and digital experience platforms.
- Experience with SQL and enterprise data platforms such as Snowflake, Databricks, or Microsoft Azure, particularly with large-scale customer and behavioral datasets.
- Experience developing advanced audience segmentation and customer journey measurement frameworks.
- Experience building attribution models and measurement approaches that connect digital engagement to commercial outcomes.
- Experience establishing analytics governance standards, tagging strategies, and digital measurement best practices.
- Experience applying automation, advanced analytics, or AI-enabled capabilities to improve business performance and analytical efficiency.
- Experience supporting global organizations with scalable analytics and reporting capabilities.
WHY EMERSON
Our Commitment to Our People
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together.
Accessibility Assistance or Accommodation
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: [email protected].
ABOUT EMERSON
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go!
No calls or agencies please.
Skills Required
- Experience in digital analytics, web analytics, or related analytical disciplines
- Advanced hands-on experience with Adobe Analytics
- Experience in B2B marketing and digital funnel analysis
- Track record of using analytics to improve conversion, engagement, pipeline generation, customer experience, or revenue performance
- Ability to connect digital engagement data to pipeline and business outcomes
- Experience with digital attribution models connecting engagement to pipeline and revenue
- Experience integrating digital analytics, CRM, and marketing data sources, including Adobe Analytics and Salesforce
- Strong proficiency with Power BI and Salesforce CRM Analytics
- Understanding of web tracking, tags, cookies, data layers, consent management, and tag management platforms
- Experience identifying and addressing bot traffic, tracking gaps, and data inconsistencies
- Strong analytical thinking and structured problem-solving skills
- Experience designing and interpreting A/B testing and experimentation programs
- Strong stakeholder management and cross-functional partnership skills
- Ability to communicate technical concepts through executive-ready insights and data storytelling
- Ability to manage multiple priorities and deliver high-quality work in a fast-paced environment
- Five or more years of experience in digital analytics
- Experience with Adobe Customer Journey Analytics, Adobe Experience Platform, or similar platforms
- Experience with SQL and enterprise data platforms such as Snowflake, Databricks, or Microsoft Azure
- Experience developing advanced audience segmentation and customer journey measurement frameworks
- Experience building attribution models connecting digital engagement to commercial outcomes
- Experience establishing analytics governance, tagging strategies, and digital measurement best practices
- Experience applying automation, advanced analytics, or AI-enabled capabilities
- Experience supporting global organizations with scalable analytics and reporting capabilities
Emerson Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Emerson and has not been reviewed or approved by Emerson.
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Retirement Support — Retirement programs have been strengthened with a 401(k) plus company-supported contributions such as profit sharing and a recent cash-balance transition for certain participants. These features are positioned as differentiators among large industrial peers.
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Equity Value & Accessibility — An employee stock purchase plan introduced in 2026 enables discounted share purchases via payroll deductions. This adds an accessible ownership element to the total rewards mix.
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Leave & Time Off Breadth — The package includes PTO, holidays, sick leave, and parental leave within a broad benefits suite. Coverage breadth aligns with large-employer norms across locations, though specifics vary.
Emerson Insights
What We Do
At Emerson, we’re passionate about what we do. By fusing decades of technology and engineering expertise, Emerson continues to solve some of the world’s most complex challenges with innovative solutions for customers in industrial, commercial, and residential markets. We recruit the greatest talent and apply the best technologies to benefit our customers worldwide. Automation Solutions is a leader in helping process and discrete manufacturers automate and optimize production processes through our best-in-class technologies and industry expertise. Commercial & Residential Solutions develops technologies and services that improve human comfort, safeguard food, protect the environment, enable sustainable food waste disposal, and support efficient construction and maintenance of buildings and municipal infrastructure. Emerson has a wide range of industry knowledge, manufacturing expertise, and technological innovation around the world. Join our next generation of leaders today.
