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Role Summary
The Measurement Lead for tvScientific will own how we quantify, communicate, and optimize the impact of our CTV and performance TV investment. You will build the measurement framework for Pinterest + tvScientific, partner closely with Sales, CS, Product, and Analytics, and turn complex data into clear narratives that drive client decisions and revenue growth.
What You'll Do:
- Develop the end-to-end measurement strategy for tvScientific campaigns, including incrementality, attribution, MMM, and test-and-learn playbooks
- Design and operationalize standard reporting, experimentation frameworks, and learning agendas for priority advertisers
- Partner with Sales and CS to diagnose performance, craft insights, and package results into compelling client-ready stories and recommendations
- Collaborate with Product, Engineering, and Analytics to ensure Pinterest ⇄ tvScientific data quality, governance, and scalable pipelines for measurement
- Create repeatable templates - dashboards, one-pagers, and QBR materials - that make measurement easy to use for customer-facing teams
- Proactively identify measurement gaps and new opportunities, including new lift methodologies, vertical benchmarks, and creative/landing page insights
- Leverage AI-powered tools and workflows to accelerate insight generation, automate measurement reporting, and surface patterns across large datasets at scale
- Serve as the internal SME for tvScientific measurement: educate GTM teams, support strategic pitches, and represent the program in cross-functional forums
What We're Looking For:
- 7+ years in marketing science, media analytics, or performance measurement at a platform, DSP, TV/CTV partner, or analytics consultancy
- Deep hands-on experience with incrementality testing, attribution, and performance diagnostics for digital and/or CTV campaigns
- Strong SQL/Excel skills and familiarity with BI and visualization tools; able to QA and interpret complex datasets
- Excellent storyteller who can translate noisy, technical results into simple narratives and actionable client recommendations
- Proven track record working cross-functionally with Sales, Product, and Engineering to launch and scale measurement programs
- Comfortable operating in under-resourced, 0→1 environments with a bias to action and the ability to independently prioritize
- Bachelor’s degree in a relevant field such as Business or Marketing, or equivalent experience
- Experience with performance CTV platforms is preferred
- Experience in retail/e-commerce or other DR-heavy verticals is ideal
- Familiarity with privacy, data access groups, and governance for partner measurement integrations is a plus
In-Office Requirement Statement:
- We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role.
- This role will need to be in the office for in-person collaboration 1-2 times a year and therefore can be situated anywhere in the country.
Relocation Statement:
- This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.
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At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.
Information regarding the culture at Pinterest and benefits available for this position can be found here.
Our Commitment to Inclusion:
Skills Required
- 7+ years in marketing science, media analytics, or performance measurement
- Hands-on experience with incrementality testing, attribution, and performance diagnostics for digital/CTV campaigns
- Strong SQL and Excel skills
- Familiarity with BI and data visualization tools (ability to QA and interpret complex datasets)
- Excellent storytelling and ability to translate technical results into actionable recommendations
- Proven track record working cross-functionally with Sales, Product, and Engineering to launch/scale measurement programs
- Comfortable operating in under-resourced, 0->1 environments with strong prioritization and bias to action
- Bachelor's degree in Business, Marketing, or equivalent experience
- Experience with performance CTV platforms
- Experience in retail/e-commerce or other direct-response heavy verticals
- Familiarity with privacy, data access groups, and governance for partner measurement integrations
Pinterest Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Pinterest and has not been reviewed or approved by Pinterest.
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Fair & Transparent Compensation — Compensation is considered competitive in core technical roles, with clearly defined base, bonus, and RSU components. Vesting schedules and pay elements are articulated clearly, supporting visibility into total rewards.
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Parental & Family Support — Policies include substantial paid parental leave globally alongside fertility and family‑building benefits, adoption assistance, and dedicated caregiver supports. Communications also highlight a phased return‑to‑work approach.
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Flexible Benefits — PinFlex enables role‑dependent hybrid/remote work with home‑office, connectivity, and commuter support, plus the option to work internationally for a limited period with approval. Time away is reinforced by a paid company shutdown and generous vacation framing.
Pinterest Insights
What We Do
Pinterest is the visual inspiration platform people around the world use to shop products personalized to their taste, find ideas to do offline and discover the most inspiring creators. Today, more than 460 million people come to the platform every month to explore and experience billions of ideas that have been saved. We’re proud to help people to discover and do what they love.
