MarTech Operations Manager

Posted 12 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
104K-143K Annually
Senior level
Information Technology • Security • Cybersecurity
Defeating every attack, every second of every day.
The Role
As a MarTech Operations Manager, you will oversee ABM, Content Experience, and Conversational Marketing platforms, optimizing configurations and managing operations. You'll analyze platform performance, provide actionable insights, and deliver training programs to enhance user adoption while collaborating with marketing and sales teams to meet business goals.
Summary Generated by Built In

About Us:

SentinelOne is defining the future of cybersecurity through our XDR platform that automatically prevents, detects, and responds to threats in real-time. Singularity XDR ingests data and leverages our patented AI models to deliver autonomous protection. With SentinelOne, organizations gain full transparency into everything happening across the network at machine speed – to defeat every attack, at every stage of the threat lifecycle. 

We are a values-driven team where names are known, results are rewarded, and friendships are formed. Trust, accountability, relentlessness, ingenuity, and OneSentinel define the pillars of our collaborative and unified global culture. We're looking for people that will drive team success and collaboration across SentinelOne. If you’re enthusiastic about innovative approaches to problem-solving, we would love to speak with you about joining our team!

What are we looking for?

As the MarTech Operations Manager at SentinelOne, you will be the driving force behind the success of our key ABM, Content Experience, and Conversational Marketing platforms. You will take ownership of the entire lifecycle of these platforms, from defining and documenting requirements to optimizing configurations and managing day-to-day operations. The goal is to maximize the value from each platform. You will work closely with marketing, sales, and cross-functional teams to ensure these platforms align with business goals and drive measurable success. The ideal candidate for this role will have extensive experience in marketing technology and product management, with a strong focus on ABM, Content Experience, and Conversational Marketing platforms. You should be adept at analyzing platform performance and campaign metrics to generate actionable insights, communicating these findings to stakeholders, and fostering user adoption through effective training and support. Strong problem-solving, communication, and collaboration skills, along with the ability to thrive in a dynamic environment, are essential.

What will you do?

  • Serve as the primary owner of our ABM, Content Experience, and Conversational Marketing platforms. Manage daily operations, overall performance, and act as the primary point of contact for troubleshooting, user support, and addressing technical issues.
  • Define and document platform requirements, ensuring alignment with marketing and sales strategies.
  • Optimize platform configurations to maximize functionality, scalability, and ROI.
  • Define and maintain a product roadmap for continuous enhancement and optimization of Demandbase, PathFactory, and Qualified, prioritizing based on stakeholder feedback and strategic goals.
  • Analyze platform usage data and campaign performance metrics, providing actionable insights to improve targeting, engagement, and conversions.
  • Develop and track KPIs for the platforms, ensuring alignment with business objectives and measurable success.
  • Establish and enforce best practices for the use of these platforms, ensuring compliance with data security and privacy regulations.
  • Monitor platform updates and new features, assessing their potential impact and implementing changes as needed.
  • Design and deliver training programs, resources, and documentation to enable teams to leverage the platforms effectively.
  • Communicate platform updates, insights, and opportunities to stakeholders, ensuring alignment on goals and outcomes.

What skills and knowledge should you bring?

  • Bachelor’s degree in Marketing, Business, IT, or a related field; advanced degree preferred.
  • 5+ years in marketing technology or product management, with hands-on expertise in ABM, Content Experience, and Conversational Marketing platforms.
  • Strong understanding of marketing principles, customer journeys, and campaign optimization strategies.
  • Ability to analyze platform usage and campaign metrics, deliver actionable insights, and optimize performance.
  • Ability to clearly communicate technical concepts to non-technical stakeholders and collaborate across teams.
  • Proven ability to design and deliver training programs to maximize user adoption of platforms.
  • Familiarity with data privacy and compliance standards (e.g., GDPR, CCPA) and their implications for MarTech tools.
  • Strong organizational and troubleshooting skills, with the ability to manage multiple priorities and address technical challenges effectively.

Why us? 

You will be joining a cutting-edge company where you will tackle extraordinary challenges and work with the very best in the industry.

  • Medical, Vision, Dental, 401(k), Commuter, Health and Dependent FSA
  • Unlimited PTO
  • Industry-leading gender-neutral parental leave
  • Paid Company Holidays
  • Paid Sick Time
  • Employee stock purchase program
  • Disability and life insurance
  • Employee assistance program
  • Gym membership reimbursement
  • Cell phone reimbursement
  • Numerous company-sponsored events, including regular happy hours and team-building events

This U.S. role has a base pay range that will vary based on the location of the candidate.  For some
locations, a different pay range may apply.  If so, this range will be provided to you during the recruiting
process.  You can also reach out to the recruiter with any questions.

Base Salary Range

$104,000$143,000 USD

SentinelOne is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

SentinelOne participates in the E-Verify Program for all U.S. based roles. 

Top Skills

Abm
The Company
HQ: Mountain View, CA
1,050 Employees
Remote Workplace
Year Founded: 2013

What We Do

SentinelOne is defining the future of cybersecurity through our XDR platform that automatically prevents, detects, and responds to threats in real-time. Singularity XDR ingests data and leverages our patented AI models to deliver autonomous protection. With SentinelOne, organizations gain full transparency into everything happening across the network at machine speed – to defeat every attack, at every stage of the threat lifecycle.

We are a values-driven team where names are known, results are rewarded, and friendships are formed. Trust, accountability, relentlessness, ingenuity, and OneSentinel define the pillars of our collaborative and unified global culture. We're looking for people that will drive team success and collaboration across SentinelOne. If you’re enthusiastic about innovative approaches to problem-solving, we would love to speak with you about joining our team!

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