Marketplace Operations Analyst

Posted 13 Days Ago
Be an Early Applicant
Pune, Mahārāshtra, IND
In-Office
Mid level
AdTech
The Role
Manage end-to-end programmatic campaign execution across demand and supply: deal creation, activation, tagging, QA, publisher onboarding, troubleshooting, performance monitoring, and wrap-up reporting while driving process improvements and automation.
Summary Generated by Built In

About TripleLift

We're TripleLift, an advertising platform on a mission to elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting. Through over 1 trillion monthly ad transactions, we help publishers and platforms monetize their businesses. Our technology is where the world's leading brands find audiences across online video, connected television, display and native ads. Brand and enterprise customers choose us because of our innovative solutions, premium formats, and supportive experts dedicated to maximizing their performance.

As part of the Vista Equity Partners portfolio, we are NMSDC certified, qualify for diverse spending goals and are committed to economic inclusion. Find out how TripleLift raises up the programmatic ecosystem at triplelift.com.

Overview

The Marketplace Operations (Mops) Team serves as the operational backbone of the marketplace business, delivering end-to-end execution and support across both Demand and Supply operations. The team is responsible for ensuring campaigns and publisher initiatives are executed with precision, quality, and speed while maintaining operational excellence and revenue integrity.

The team manages campaign activation, deal creation and optimization, creative trafficking, publisher support, troubleshooting, QA, and campaign wrap-ups. Working closely with Sales, Trading, Technical Solutions, Product, Engineering, and Publisher teams, Marketplace Operations acts as the central execution partner, ensuring seamless delivery and an exceptional customer experience.

Responsibilities
  • End-to-end campaign execution/activation and operational support across Demand and Supply.
  • Deal creation, optimization, and troubleshooting across DSPs and SSPs.
  • Tag generation, QA, and creative validation.
  • Publisher onboarding, inventory support, and issue resolution.
  • Campaign quality assurance, performance monitoring, and wrap-up reporting.
  • Cross-functional collaboration with Sales, Technical Solutions, Product, Engineering, and Client Services.
  • Driving operational excellence through process standardization, automation, documentation, and continuous improvement.
  • Leveraging AI and workflow automation to improve efficiency, scalability, and quality while supporting business growth.
Education & Requirements
  • Bachelor's Degree in Business, Marketing, Computer Science, Engineering, or a related field.
  • 3–5 years of experience in the AdTech, Programmatic Advertising, Digital Advertising, or Online Media industry.
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Experience with DSPs, SSPs, Ad Servers, or campaign trafficking is preferred.

Working Hours

  • EST Shift: 5:30 PM IST – 2:30 AM IST (Monday–Friday)

Hybrid Policy: Required to work from the Pune office three days per week as part of the company's hybrid working policy.

Life at TripleLift

At TripleLift, we’re a team of great people who like who they work with and want to make everyone around them better. This means being positive, collaborative, and compassionate. We hustle harder than the competition and are continuously innovating.

Learn more about TripleLift and our culture by visiting our LinkedIn Life page.

Establishing People, Culture and Community Initiatives

At TripleLift, we are committed to building a culture where people feel connected, supported, and empowered to do their best work. We invest in our people and foster a workplace that encourages curiosity, celebrates shared values, and promotes meaningful connections across teams and communities. We want to ensure the best talent of every background, viewpoint, and experience has an opportunity to be hired, belong, and develop at TripleLift. Through our People, Culture, and Community initiatives, we aim to create an environment where everyone can thrive and feel a true sense of belonging.

Privacy Policy

Please see our Privacy Policies on our TripleLift and 1plusX websites.

TripleLift does not accept unsolicited resumes from any type of recruitment search firm. Any resume submitted in the absence of a signed agreement will become the property of TripleLift and no fee shall be due.

Skills Required

  • Bachelor's degree in Business, Marketing, Computer Science, Engineering, or related field
  • 3-5 years experience in AdTech, Programmatic Advertising, Digital Advertising, or Online Media
  • Strong analytical and problem-solving skills
  • Excellent written and verbal communication skills
  • Ability to manage multiple priorities in a fast-paced environment
  • Experience with DSPs, SSPs, Ad Servers, or campaign trafficking
  • EST Shift: 5:30 PM IST - 2:30 AM IST (Monday-Friday)
  • Hybrid: required to work from the Pune office three days per week

TripleLift Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about TripleLift and has not been reviewed or approved by TripleLift.

  • Equity Value & Accessibility Equity participation and stock option grants are described as meaningful parts of total compensation and are frequently appreciated. Equity is noted alongside bonuses as a valuable upside that contributes to overall satisfaction.
  • Leave & Time Off Breadth Unlimited PTO, paid holidays and sick days, monthly mental health days, and a one‑month sabbatical after five years illustrate a generous time‑off offering. These policies are portrayed as supporting work‑life balance and wellbeing.
  • Healthcare Strength Medical, dental, and vision coverage, life insurance, FSAs, and company‑paid disability insurance are positioned as competitive. Access to wellbeing resources such as Headspace and other programs further bolsters the benefits package.

TripleLift Insights

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The Company
HQ: New York, NY
335 Employees
Year Founded: 2012

What We Do

TripleLift is redefining digital advertising by delivering innovative, high-quality ad experiences that create real connections. By combining cutting-edge creative technology, actionable data, advanced targeting, and premium inventory, we empower publishers and brands to discover new opportunities, achieve measurable outcomes, and engage audiences seamlessly across every platform.

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