At Nextiva, we create connected communication tools that help businesses stay in touch with their customers and teams. Over 100,000 companies rely on Nextiva for phone service and customer management tools. We’re not your parent’s phone company.

Founded in 2008, Nextiva took on the trillion-dollar telecom industry and succeeded in changing the game by making technology more accessible and affordable for everyone. Companies solve their toughest challenges using our VoIP innovations and signature Amazing Service®.

Today, Nextiva is the fastest-growing, privately held provider of cloud communications. We don’t study industry trends; we create them. Business leaders look to Nextiva to equip their teams in the office and while working from home. Nextiva is not just a tech company — we’re the backbone of the economy.

By joining our global team, you’re saying yes to an opportunity to be part of a tech company with massive growth potential and exciting opportunities ahead. 

We’re actively looking for amazing people like you to join our team!

The Paid Digital Marketing Manager is responsible for successfully managing the paid search strategy and execution, reporting to the Director of Paid Acquisition. This role will be responsible for working with internal teams to execute an industry-leading paid search program in a highly competitive vertical.

Key Responsibilities:

• Function as the expert and lead on the overall paid search and retargeting strategy, program execution and adherence to overall best practices
• Partner with marketing at large to understand requirements, product offers, features, and challenges
• Manage the execution and delivery of account maintenance/optimization activities,
• Own the global keyword list and expansion of list 
• Own the ad copy creation process, working closely with other demand generation members for input
• Identification of landing page creation opportunities for all keywords, matching search intent to offer
• Monitor all active bid strategies and ongoing execution of bid management
• Actively own the overall paid search budgets, managing against goals and pacing
• Act as the main point of contact for paid search efforts for internal departments
• Oversee and collaborate as needed for emergent needs with strategic input, feedback & guidance 
• Function as the owner of performance reports and reporting related to paid search
• Spearhead collaboration, facilitate discussions, planning, and project management of all paid search initiatives 
• Manage and monitor the delivery of leads, MQLs and pipeline on a daily basis, ensuring the ongoing execution of all programs and keeping relevant stakeholders apprised of changes or fluctuations

Qualifications:

• 5-7 years working with paid search channels, including Google and Bing Ads
• Experience with B2B industries a big plus
• Experience managing and optimizing against a multiple six-figure budget required
• Experience developing presentation decks to present marketing strategy, new vendor recommendations, and performance analysis to internal and external teams.
• Excellent planning, project management, prioritization skills
• Strong analytical skills to analyze campaign effectiveness and ROI
• Positive and flexible attitude for working in a fast-paced environment and be able to build strong relationships across various departments and functions
• Great attention to detail, time management, organization skills

So, why Nextiva? 

Nextiva is a trailblazer in the Voice over IP (VoIP) and Unified Communications as a Service (UCaaS) industries. We’re outpacing our competitors, and it’s an exciting time to join our team. If you’re looking to join a fast-paced tech company with massive potential, Nextiva is the place for you. Our 1,000+ team members worldwide embrace our promise of Amazing Service. We’re passionate about upholding our energetic culture of forward-thinking, caring, and simplicity. Nextiva seeks diverse individuals who share our values and vision to help take us to the next level. Nextiva provides an impressive benefits package and has a resilient company culture. Glassdoor named us one of the Best Places to Work in 2020 nationwide. Employees rate Nextiva a 4.9/5 on Comparably, and we’ve earned many more accolades along the way. 

Help us redefine the future of business communications. Apply today!

Nextiva is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Nextiva participates in the E-Verify Program where and as required by law. For additional information about E-Verify visit USCIS. 

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