About the job
The Red Hat Marketing team is looking for a Marketing Data Analyst to join us in Raleigh, NC. In this role, you'll need to be data-minded and you should also have a solid understanding of general business concepts, including experience with marketing. You'll work as part of the SI&O team that is responsible for managing the tools, systems, processes, and analytics for the North America (NA) Field Marketing team. You'll develop Tableau dashboards and datasets which will enable analysis of the performance of marketing activities across the region for various marketing teams. You'll also work closely with data engineers, data scientists, and other operational experts throughout the organization. As a Marketing Data Analyst, you will work closely with stakeholders in order to provide operational reporting and insights that will help to inform decision making.
What you will do

• Develop and maintain standardized operational reports and dashboards to monitor overall region health, data integrity, and other key objectives and marketing performance indicators
• Deliver effective presentations of findings and recommendations to multiple levels of stakeholders, creating visual displays of quantitative information
• Support data needs related to business cadence including weekly, monthly, and quarterly business reviews (QBRs)
• Lead data and reporting consolidation and validations efforts
• Manage queue for ad hoc reporting and analytics requests
• Gather stakeholder requirements and develop Tableau UX design standards
• Lead and maintain consistent design and user experience across all Tableau dashboard
• Develop and maintain dashboard user guides and process documentation related to reporting and analytics

What you will bring

• Bachelor's degree in mathematics, statistics, marketing, business administration, or a related field
• 3-5 years of work experience in marketing or a related industry
• Proficiency in using Tableau desktop or other data visualization tools to build interactive dashboards and reports
• Excellent business judgment and ability to translate analysis results into business recommendations
• Detailed-oriented approach to problem-solving and solid written and verbal communication skills
• Familiarity with customer relationship management (CRM) systems like Salesforce (SFDC), business intelligence (BI) tools, and data warehouses
• Familiarity with marketing measurement and attribution techniques, e.g., offline measurement, media mix modeling (MMM), multi-touch attribution (MTA), or attribution
• Familiarity with SQL and Python

About Red Hat
Red Hat is the world's leading provider of enterprise open source software solutions, using a community-powered approach to deliver reliable and high-performing Linux, hybrid cloud, container, and Kubernetes technologies. Red Hat helps customers integrate new and existing IT applications, develop cloud-native applications, standardize on our industry-leading operating system, and automate, secure, and manage complex environments. Award-winning support, training, and consulting services make Red Hat a trusted adviser to the Fortune 500. As a strategic partner to cloud providers, system integrators, application vendors, customers, and open source communities, Red Hat can help organizations prepare for the digital future.
Benefits

• Comprehensive medical, dental, and vision coverage
• Flexible Spending Account - healthcare and dependent care
• Health Savings Account - high deductible medical plan
• Retirement 401(k) with employer match
• Paid time off and holidays
• Paid parental leave plans for all new parents
• Leave benefits including disability, paid family medical leave, and paid military leave
• Additional benefits including employee stock purchase plan, family planning reimbursement, tuition reimbursement, transportation expense account, employee assistance program, and more!

Note: These benefits are only applicable to full time, permanent associates at Red Hat located in the United States.