Marketing Technology Operations Specialist

Posted Yesterday
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Hyderabad, Telangana, IND
In-Office
Mid level
Cloud • Software
If you’re ready to build your future — and the future of technology — then you’re in the right place.
The Role
Manages marketing technology operations across budget tracking, procurement, vendor contracts, renewals, platform maintenance, and support intake. Reconciles spending, coordinates cross-functional approvals, maintains technology portfolio records, executes audience-list uploads, documents workflows, and improves processes through automation. Requires strong spreadsheet skills, marketing systems knowledge, project-management experience, and coordination with Finance, Procurement, Legal, Privacy, and technical teams.
Summary Generated by Built In

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Job Details

The Marketing Technology and Engineering (MTE) team builds, scales, and integrates go-to-market motions in partnership with Core and Slack’s Marketing and Sales teams. We are looking for a MarTech Operations Specialist to manage the team’s day-to-day operations and help our marketing technology portfolio run effectively.

In this role, you will support Slack’s Marketing business and the MTE team by managing day-to-day operations across three main areas: procurement, budget management, and platform and process maintenance. You will help the business acquire and renew the technology it needs, maintain visibility into spending and commitments, and keep established platforms and workflows running reliably. 

You will work closely with MarTech platform owners, Marketing, Finance, Procurement, Legal, Privacy, and Web Engineering. Your attention to detail and ability to improve processes will help the team deliver reliable support and create more capacity for strategic technology initiatives.


Responsibilities


Budget Management

Help the MTE team plan and manage technology spending by maintaining accurate financial records and giving team leadership clear visibility into budgets, commitments, and upcoming expenses.

Some of the work for example would include:

  • Maintain the MTE budget tracker, including planned spend, purchase commitments, invoices, and actuals. 
  • Partner with Finance and team leadership to reconcile expenses, update forecasts, and flag variances.
  • Maintain a calendar of renewals and payment deadlines, and prepare budget summaries to support annual and quarterly planning.

Procurement 


Help the business acquire and renew the marketing technology it needs by coordinating the purchasing and contract process. 

Some of the work for example would include:

  • Gathering requirements and vendor quotes through purchase requests, vendor onboarding, and purchase orders.
  • Drive contracts through required Procurement, Legal, Security, Privacy, and Finance reviews. 
  • Track approvals and signatures, follow up on blockers, and maintain executed agreements and renewal terms.
  • Maintain the technology portfolio register, including business and platform owners, costs, contract dates, and renewal decisions. 
  • Work with platform owners to identify unused licenses, overlapping tools, and opportunities to reduce spend.
  • Maintain visibility into active requests, procurement milestones, and operational deadlines. Prepare regular stakeholder updates on status, blockers, and upcoming changes.

Marketing Operations Support 


Support the business and MTE team by keeping established marketing platforms and operational processes running reliably. Coordinate incoming requests, complete routine maintenance and support activities, and improve documentation and workflows to make everyday work easier.

Some of the work for example would include:

  • Manage the Marketing Operations intake channel: acknowledge requests, clarify requirements, triage issues, and route work to the appropriate owner. 
  • Execute list uploads into designated systems using approved source files and instructions. 
  • Create and maintain operating procedures, checklists, and self-service guidance. 
  • Identify recurring issues and partner with the team to simplify workflows and automate repetitive work using approved tools, including AI where appropriate.

Required Qualifications


  • 3+ years of experience in marketing operations, marketing technology operations, business operations, or a related role.
  • Experience tracking budgets or vendor spend and coordinating procurement, purchase orders, contract workflows, or renewals.
  • Experience managing an intake queue or support channel, prioritizing requests, and communicating clearly with business and technical partners.
  • Working knowledge of marketing systems, campaign operations, audience lists, and lead management, with the ability to follow and troubleshoot documented workflows.
  • Strong spreadsheet skills and attention to detail when reconciling financial records, validating data files, and tracking deadlines.
  • Ability to manage multiple concurrent tasks, follow through on dependencies, and handle sensitive business and customer information responsibly.
  • Experience documenting processes and using Project Management tools.
  • Bachelor’s degree in Marketing, Business, Information Systems, or a related field, or equivalent practical experience.

Preferred Qualifications


  • Familiarity with Salesforce CRM, Salesforce Marketing Cloud, advertising platforms, and Slack.
  • Experience supporting a SaaS technology portfolio and working with Finance, Procurement, Legal, Privacy, or Web Engineering.
  • Experience improving operational reporting, creating self-service resources, or using workflow automation and AI tools to reduce manual work.
  • Familiarity with Excel and Dataloader

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

Skills Required

  • 3+ years of experience in marketing operations, marketing technology operations, business operations, or a related role
  • Experience tracking budgets or vendor spend and coordinating procurement, purchase orders, contract workflows, or renewals
  • Experience managing an intake queue or support channel, prioritizing requests, and communicating with business and technical partners
  • Working knowledge of marketing systems, campaign operations, audience lists, and lead management
  • Strong spreadsheet skills and attention to detail when reconciling financial records, validating data files, and tracking deadlines
  • Ability to manage multiple concurrent tasks, follow through on dependencies, and handle sensitive business and customer information responsibly
  • Experience documenting processes and using project management tools
  • Bachelor's degree in Marketing, Business, Information Systems, or a related field, or equivalent practical experience
  • Familiarity with Salesforce CRM, Salesforce Marketing Cloud, advertising platforms, and Slack
  • Experience supporting a SaaS technology portfolio and working with Finance, Procurement, Legal, Privacy, or Web Engineering
  • Experience improving operational reporting, creating self-service resources, or using workflow automation and AI tools to reduce manual work
  • Familiarity with Excel and Data Loader

Salesforce Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Salesforce and has not been reviewed or approved by Salesforce.

  • Healthcare Strength — Healthcare coverage is described as robust, with strong medical, dental, vision, and mental-health support. Offerings include multiple plan options and confidential counseling through Lyra for employees and eligible dependents.
  • Parental & Family Support — Family benefits stand out, with substantial paid parental leave for primary and secondary caregivers. Additional resources include fertility assistance, adoption and surrogacy support, and subsidized backup care.
  • Leave & Time Off Breadth — Time-off programs are broad, featuring flexible or unlimited PTO for many salaried roles. Paid volunteer days and early PTO accrual for hourly employees further enhance overall time-away flexibility.

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The Company
HQ: San Francisco, CA
72,000 Employees

What We Do

Salesforce is the #1 AI CRM, where Humans with agents drive customer success together. Through Agentforce, our groundbreaking suite of customizable agents and tools, Salesforce brings autonomous AI agents, unified data from any source, and best-in-class Customer 360 apps together on one integrated platform to help companies connect with customers in a whole new way. Salesforce is democratizing AI agents for businesses of every size and industry so every company can embrace a workforce without limits. Our low code, open, and secure platform helps companies build and customize Salesforce fast so they can safely scale AI-powered work to every customer and employee experience and transform their business. Salesforce is proud to be the market leader, but we’re even more proud to lead in philanthropy, innovation and culture. Guided by core values of trust, customer success, innovation, equality, and sustainability, Salesforce is more than a business — we’re a platform for change.

Why Work With Us

There’s no typical day in the life of a Salesforce employee. You could be transforming our next AI innovation — or transforming your community. Closing deals — or closing your laptop for a day of Volunteer Time Off. Driving change for our customers — or driving change within one of our high-performing teams.

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