The role / impact
As a Marketing Technology Manager, you will step into a pivotal role as the internal Product Manager for our marketing technology stack, taking direct ownership of our core data pipelines, Salesforce ecosystem, and conversion event systems. This is a rare opportunity to directly guide a dedicated engineering team, empowering you to shape high-scale CRM and artificial intelligence roadmaps.
Your daily work focuses on configuring, delivering, and integrating premium SaaS applications to drive measurable return on investment and deliver hyper-personalised marketing at scale. By partnering with performance marketing, data engineering, and sales teams, you will make high-impact technical choices that improve audience targeting, enhance media performance visibility, and offer clear exposure to executive leadership.
The team / how they connect
The Marketing Technology team sits under Performance Marketing, operating as a high-velocity internal product and engineering function that owns our global tech stack. The team brings together artificial intelligence workflow development specialists and engineering pods who collaborate seamlessly across regions to build automated campaigns, lead-routing systems, and data-sharing pipelines. You will report directly to the Head of Marketing Technology, working alongside top-performing peers in an environment defined by accountability, shared learning, and a passion for engineering excellence.
The team is currently working on / Initially, you will focus on
Directing engineering workflows using comprehensive product requirement documents to build robust lead architecture and routing rules within Salesforce via LeanData.
Expanding our Segment customer data platform, utilizing personas to deliver complex user journeys, audiences, and an automated data layer connected to Clay, Unify, and Tray.
Launching flagship artificial intelligence initiatives, including our sales development representative automation project, by uniting data pipelines and large language model tooling.
Partnering with data analytics to instrument data-sharing pipelines like conversion APIs and identifier uploads to continuously improve bidding quality on third-party ad platforms.
Where and how you can work
We offer a flexible, collaborative work environment that prioritises digital connection and cross-functional alignment. Our team works effectively across global regions, utilising regular virtual synchronisations and team check-ins to stay aligned on global initiatives without any rigid office attendance mandates.
Here are some of the things we are looking for
Your background includes experience in marketing technology, sales operations, revenue operations, or product management, with a clear understanding of Salesforce and its integration capabilities.
You bring a proven ability to manage technical roadmaps, set feature priorities, and make high-ROI decisions that guide engineering teams toward impactful solutions.
Having a strong understanding of data flows, SaaS integrations, and modern tools like Segment, Braze, Google Ads, or DBT will ensure your success.
A genuine interest in exploring and applying artificial intelligence and large language model tools within a marketing or product context drives your work.
Exceptional written and verbal communication skills are part of your toolkit, making you comfortable presenting complex technical concepts to executive leaders.
You possess a natural curiosity for emerging technology, perhaps demonstrated through personal projects using Python or SQL, alongside a passion for solving complex problem sets laterally.
Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.
Skills Required
- Experience in marketing technology, sales operations, revenue operations, or product management with strong Salesforce integration knowledge.
- Proven ability to define and manage technical roadmaps, set feature priorities, and guide engineering teams toward high-ROI solutions.
- Strong understanding of data flows and SaaS integrations; hands-on knowledge of Segment, Braze, Google Ads, and dbt.
- Experience directing engineering workflows and building lead architecture and routing rules in Salesforce using LeanData.
- Experience expanding CDP capabilities and integrating tools such as Clay, Unify, and Tray to build automated data layers and audiences.
- Experience partnering with analytics to instrument conversion APIs and identifier uploads to improve ad bidding quality.
- Genuine interest or experience applying AI and large language model tooling in marketing or product contexts.
- Exceptional written and verbal communication; comfortable presenting complex technical concepts to executive leadership.
- Curiosity for emerging technology, demonstrated possibly via personal projects using Python or SQL.
- Experience producing product requirement documents (PRDs) and working cross-functionally with global engineering pods.
Xero Compensation & Benefits Highlights
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Leave & Time Off Breadth — Paid time off in the U.S. is extensive, including 21 days of annual leave, 10 days of wellbeing leave, five Xtra days, three year‑end company holidays, and one paid volunteer day. These layered leave types emphasize work–life balance beyond standard vacation alone.
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Parental & Family Support — Primary caregivers are offered 26 weeks at 100% pay and partners receive six weeks, with employer‑verified applicability for U.S. staff. Family‑forming support via Carrot complements these policies.
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Healthcare Strength — Coverage includes medical through Cigna/Kaiser, dental, vision, FSAs, and mental‑health support via Modern Health. The package reflects broad health support alongside time‑off and family programs.
Xero Insights
What We Do
Xero is small business accounting software that provides a platform on which businesses can build a fully integrated solution. It’s designed to make life better for people in small business, their advisors, and communities around the world. Xero minimises tedious admin by automating routine tasks, delivers valuable insights when needed, and brings together business data, trusted advisors, and powerful apps in one intuitive platform. By alleviating pain points, Xero empowers small business owners to supercharge their business, simplifying the complex and freeing up time from manual admin so they can focus on what really matters to build the business they’ve always envisaged.
Why Work With Us
Xero is a human-centric organization where you’ll have a tangible impact on the success of small businesses and their communities, globally. Our team of energised, forward-thinkers work to make life better for our customers and each other every day. We’re also always committed to supporting you with a flexible environment.
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Xero Teams
Xero Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Join us from home or at one of our beautiful workspaces. Xero has offices in Australia, New Zealand, United Kingdom, United States, Canada, Singapore, and South Africa.
