Marketing Strategy Senior Associate, Sports and Entertainment

Job Description
Step into the role of Marketing Strategy Senior Associate on our Sports & Entertainment Marketing team, where your expertise will support property management and activation. You'll help deliver innovative marketing strategies that maximize brand impact and customer engagement across marquee sports and entertainment partnerships.
As a Marketing Strategy Senior Associate in the Sports & Entertainment Marketing team, you will support the management and activation of key sports and entertainment properties. You'll play a vital role in developing and executing marketing strategies that drive brand visibility and client engagement. You will have a passion for sports and entertainment, strong project management skills, attention to detail and experience in sponsorship marketing.
Job responsibilities

• Support the management of sports and entertainment property partnerships
• Develop and execute activation plans for marquee events and sponsorships
• Coordinate cross-functional teams to deliver integrated marketing campaigns
• Track and report on activation performance and marketing ROI
• Assist in the development of client engagement strategies
• Manage project timelines, budgets, and deliverables
• Liaise with external partners, agencies, and vendors
• Identify opportunities to enhance property value and client experience
• Prepare presentations and marketing materials for internal and external stakeholders
• Stay current on industry trends and best practices in sports and entertainment marketing

Required qualifications, capabilities and skills:

• Bachelor's degree in Marketing, Business, or related field
• 3+ years of experience in marketing, sponsorship, or event activation
• Strong project management and organizational skills
• Excellent written and verbal communication abilities
• Proven ability to work collaboratively in a fast-paced environment
• Experience managing multiple projects simultaneously
• Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word)
• Detail-oriented with strong analytical skills
• Ability to build relationships with internal and external stakeholders
• Demonstrated problem-solving and critical thinking skills
• Willingness to work occasional evenings and weekends for event support

Preferred qualifications, capabilities and skills:

• Experience in sports and entertainment marketing or sponsorship
• Familiarity with property management and activation best practices
• Knowledge of marketing analytics and measurement tools
• Experience working with agencies and external partners
• Creative mindset with ability to develop innovative marketing solutions
• Understanding of brand management principles

About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.