Marketing Specialist

Cooke is a global seafood company with operations in North America, Europe, South America and Australia. Our company’s success is driven by our dynamic, highly skilled, and innovative management team, supported by dedicated employees who live in coastal communities and contribute to the local area’s economy and sense of community. 

The Ideal Candidate:

 As a result of our robust growth, we are looking for a Marketing Specialist with a passion for marketing to join our marketing team in our Saint John, NB office.

Success in this role will require energy, enthusiasm, a positive and entrepreneurial attitude as well as advanced skills in communication, time management and collaboration at all levels of the organization. 

Responsibilities:

• Support the execution of global brand initiatives, ensuring consistent application of brand identity, voice, and messaging across all materials and channels 
• Develop and deliver marketing and brand assets including presentations, templates, digital content, and communications aligned to brand standards 
• Contribute to brand rollout initiatives, including updating existing materials and deploying new branded templates and tools across teams 
• Manage and maintain brand asset libraries and tools, ensuring accessibility, organization, and proper usage 
• Review and adapt materials to ensure alignment with brand guidelines and governance standards 
• Execute content development across digital channels, including but not limited to: social media content planning, creation, posting, and community management 
• Coordination and execution of digital campaigns and advertising content 
• Website content updates and ongoing maintenance 
•  Provide marketing support for events and tradeshows, including development of branded assets, coordination, and on-site support as required 
• Contribute to team priorities and initiatives, providing hands-on support and driving high-quality output across multiple workstreams.

Requirements & Qualifications:

• Post-secondary certificate or degree in marketing, communications, commerce, or a related field.
• 2+ years of experience in brand, digital marketing, content development or social media management.
• Understanding of brand governance, content development and digital marketing principles.
• Event planning, food industry and project management experience are considered an asset.
• Proficiency with digital and marketing tools, including:
  • Social media platforms (LinkedIn, Instagram, Facebook) and community management 
  • Analytics tools (e.g., Google Analytics, platform insights) 
  • Content management systems (e.g., WordPress or similar) 
  • Microsoft 365 (PowerPoint, Excel, Teams, SharePoint)
• Experience supporting digital campaigns, content calendars, and performance tracking
• Familiarity with SEO best practices and digital content optimization considered an asset
• Team player, energetic, resourceful, reliable, and timely.
• Excellent written communication and proof-reading skills.
• Excellent organizational skills, detail-oriented, self-starter.

A role at Cooke will offer:

• Opportunities to contribute to complex projects in meaningful ways, in an exciting environment.
• Real-life experience in the Consumer-Packaged Goods space, including, but not limited to experiences in retail, foodservice, tradeshows, digital and social media, new product development, packaging development and analytics.
• Collaboration with diverse teams locally and globally.
• Development of your presentation and speaking skills.

Join our team and enjoy the benefits of full-time year-round employment with competitive rates and a comprehensive benefits package tailored to support your well-being and career growth.

Benefits Package:

• Health Benefits: Includes coverage for dental, vision, and extended medical care.
• Insurance: Life and disability insurance provided for financial security.
• Support Services: Access to an Employee Assistance Program (EAP).
• Financial Planning: Opportunity for RRSP matching to support your retirement savings.
• Time Off: Paid vacation, holidays, and sick leave for work-life balance.
• Wellness: Wellness programs and access to on-site gym facilities (available in some locations).
• Career Development: Professional growth opportunities and avenues for advancement.
• Perks: Employee discounts on company products or services.
• Convenience: On-site parking or parking allowance.

If you're looking to join a supportive team environment with opportunities for personal and professional development, apply now and become part of our dynamic team.

The Why

Why Cooke? Simple - because we are a company that rewards initiative, resourcefulness, and work ethic. We will champion your growth and provide you with the platform to create your path, your career, and your future. 

NOTE: The recruiter is reviewing and interviewing eligible applicants for this position as they are received. If you are interested in this posting, you are encouraged to apply as soon as possible.

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