Marketing Specialist

Reposted Yesterday
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Hiring Remotely in Bangkok, Phra Nakhon, Bangkok
Remote
Junior
Information Technology • Software
The Role
The Marketing Specialist will develop loyalty program strategies, analyze customer data, and create targeted marketing initiatives to enhance customer engagement and market growth.
Summary Generated by Built In

Become a part of Thailand’s no.1 Digital Service Provider, Who strives to provide best services that help people fulfil their dreams.

We are looking for potential candidates who are eager to learn and grow to join our young talent team.

Job Posting Location

Bangkok

Job Summary

Advanced Wireless Network Company Limited is seeking a dynamic and results-oriented Marketing Specialist to support the development and execution of marketing strategies that drive customer loyalty, and market growth

Job Description

Key Responsibilities:

  • Loyalty Program Strategy: Develop a comprehensive loyalty program strategy using tools such as AIS Points, Serenade, and the myAIS app. Your goal is to enhance customer engagement.

  • Data Analysis: Analyze customer behavior and transaction data to identify patterns and opportunities for loyalty initiatives.

  • Segmented Marketing: Create segmented marketing strategies to target specific customer groups with personalized offers and communications.

  • Strategic Partnerships: Establish and maintain partnerships with external businesses to enhance loyalty program offerings and expand market reach.

  • Collaboration: Work closely with marketing, sales, and customer service teams to integrate loyalty strategies across all customer touchpoints.

  • Performance Measurement: Measure and report on the effectiveness of loyalty programs, adjusting strategies based on data-driven insights.

  • Innovation: Stay informed about industry trends and competitor loyalty initiatives to continually innovate and improve our loyalty offerings.

Recruiter

Buranan Suwanpreecha (บูรนันท์ สุวรรณปรีชา)

Top Skills

Data Analysis Tools
Loyalty Program Software
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The Company
HQ: Phayathai, Bangkok
4,005 Employees
Year Founded: 1990

What We Do

Advanced Info Service Public Company Limited (AIS) is the 5G Digital Service Provider with the most spectra to provide service, totalling 1420MHz . The company has the most subscribers in Thailand, counting over 45.7 million in September 2022.

AIS is ready to power Thailand with 5G technology which currently covers 77 provinces through 3 core businesses: mobile phones, high-speed home broadband through AIS Fibre, and Digital Services in 5 aspects of video, the Cloud, digital payments, the Internet of Things (IoT) and services provided jointly with partners. The company is also expanding into AIS eSports and AIS Insurance Service. All of this is to proceed with the vision of becoming a Cognitive Tech-Co, to support a robust digital infrastructure for the country, boost the industrial sector’s competitive potential and upgrade quality of life for all Thais.

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