Marketing Specialist

At Julius Baer, we celebrate and value the individual qualities you bring, enabling you to be impactful, to be entrepreneurial, to be empowered, and to create value beyond wealth. Let’s shape the future of wealth management together.

This role will be as a senior member of the marketing function, based in Hong Kong, responsible for implementation of the marketing plan to support mainly the Asia business, with a focus on Greater China. The position will primarily be responsible for initiatives to raise brand awareness across channels, sponsorships, client communications and client events, in alignment with brand guidelines & policy and to support business objectives. The role will collaborate closely with colleagues in the Asia marketing team, front business, brand & communications and global products & services.

YOUR CHALLENGE

• Responsible for implementing the marketing plan, including brand development across channels, sponsorships, client communications, prospecting and client events, with a focus on Greater China 
• Support development and implementation of a distinct marketing proposition for the UHNW segment
• Proactively identify new opportunities, partners and initiatives to promote the bank and surpass client experience
• Plan and manage the assigned marketing budgets, including accountability and reporting on them
• Ensure compliance and application of policy, guidelines and procedures relating to marketing activities eg brand, sponsorships etc
• As a senior marketing specialist, proactively partner, advise and manage key stakeholders particularly in the front business 
• Support Head Marketing Asia Pacific in developing the marketing strategy as well as manage assigned projects for the region, aligned with business strategy

YOUR PROFILE

Personal and Social

• Excellent English and Chinese language written and verbal communication skills
• Hands-on delivery with a strategic and open mind set
• Good interpersonal skills  
• Good understanding of the Greater China region
• Creative and solutions-oriented
• Proactive and flexible 
• Strong organisational and planning skills
• Excellent team player 

Professional and Technical

• At least 10 years of professional experience, preferably in the financial industry
• A recognised university degree in marketing, communications, business or finance
• Experienced and demonstrated success in branding, digital marketing, events management and related marketing activities particularly in the Greater China region   

Rank Applicable To The Role

• Director

  

We are looking forward to receiving your full job application through our online application tool. Further interesting job opportunities can be found on our Career site.

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