Marketing Specialist

Posted 3 Days Ago
Be an Early Applicant
La Vergne, TN, USA
In-Office
65K-82K Annually
Mid level
Other
The Role
Supports integrated marketing plans and campaigns from conception through execution. Creates educational content, newsletters, emails, social media posts, blog articles, advertisements, landing pages, and promotional collateral. Coordinates digital assets, monitors campaigns, analyzes results, identifies opportunities, improves processes, and provides reporting. Partners with marketing and business leads to prioritize initiatives and develop customer resources such as videos, workflows, guides, and webinars.
Summary Generated by Built In
Job Description

Ingram Content Group (ICG) is hiring a Marketing Specialist to support the team in our LaVergne, TN office.  This person will identify and lead projects, from conception through execution for select marketing programs to support the growth and expansion of Ingram’s products and services. They will work independently to identify new opportunities, measure results, make recommendations on improvements to processes and marketing campaigns, and work with marketing and business leads to prioritize outcomes. They will also assist in writing in-depth educational content, print and digital collateral, multi-touch email programs, blog posts, newsletters and landing pages. In addition, they will ensure accurate and timely implementation of assigned marketing promotions to help support our campaigns and programs targeting publishers and/or authors and B2B affiliate partners.

Ingram Content Group (“Ingram”) connects people with content in all forms. Providing comprehensive services for publishers, retailers, libraries, and educators, Ingram makes these services seamless and accessible through technology, innovation, and creativity. With an expansive global network of offices and facilities, Ingram’s services include digital and physical book distribution, print-on-demand, and digital learning.

Required Qualifications:

  • Associate’s Degree or year for year directly related experience
  • Minimum of 3 years of related marketing experience to include 1 year of digital marketing

Preferred Qualifications:

  • Experience managing multiple projects at once
  • Proficiency with Webinar/Meeting tools such as Zoom

Key Responsibilities:

  • Contributes to and supports the development and implementation of business objectives and marketing plans as outlined­­­ in annual integrated marketing plans.
  • Provides regular updates on status of marketing projects and initiatives.
  • Provides support and assistance to the marketing team with the tactical execution of corporate and brand marketing plans, strategies, and programs.
  • Writes educational marketing pieces, including monthly newsletters, emails, social media posts, digital and print advertising, blog posts and promotional collateral to drive target market to desired results.
  • Optimizes and coordinates digital assets, including video, social media and website content.
  • Works in various marketing systems, including Marketing Cloud, to execute marketing initiatives, monitor campaigns, identify business opportunities, provide reporting, and evaluate relevant data.
  • Works to better understand customer objectives, identify process improvements, and create educational resources (i.e. videos, workflows, guides, webinars) to better enable customer success.

Hiring Salary Range: $65,224 to $82,466. This range represents the anticipated low and high end of the salary for this position and will be determined by factors including but not limited to:  applicant’s education, experience, knowledge, skills, and abilities, geographic location as well as internal equity and alignment with market data.

Additional Information

Perks/Benefits:

  • A highly competitive compensation package with generous benefits beginning first day of employment for Medical/Prescription Drug plans, HSA, Vision, Dental and Health Care FSA.
    • 10 vacation days & 10 sick days accrued annually and 3 personal days
    • 401K match, Life and AD&D, Employee Assistance programs, Group Legal, & more
    • Wellness program with access to onsite gym and basketball court for associates
  • Encouraged continued education with our tuition reimbursement program
  • Financial and in-kind opportunities to engage with non-profits in your community
    • Company match program for United Way donations
    • Volunteer opportunities and in-kind drives for non-profits throughout the year
  • Take breaks or brainstorm in our game room with ping pong & foosball
  • Casual Dress Code

Ingram Content Group is a part of Ingram Industries Inc. and includes Ingram Book Group LLC, Ingram Publisher Services LLC, Lightning Source LLC, Ingram Library Services LLC, Tennessee Book Company LLC, Ingram Content Group UK Ltd. and Ingram Content Group Australia Pty Ltd. 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, work related mental or physical disability, veteran status, sexual orientation, gender identity, or genetic information.

  • EOE-Race/Gender/Veterans/Disabled
  • We participate in EVerify.
  • EEO Poster in English 
  • EEO Poster in Spanish 

Skills Required

  • Associate's degree or equivalent year-for-year directly related experience
  • At least 3 years of related marketing experience
  • At least 1 year of digital marketing experience
  • Experience managing multiple projects simultaneously
  • Proficiency with webinar or meeting tools such as Zoom

Ingram Content Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ingram Content Group and has not been reviewed or approved by Ingram Content Group.

  • Fair & Transparent Compensation — Pay is considered decent or competitive for the area in several roles, especially in warehouse and entry-level positions. Feedback suggests overtime opportunities can reliably boost take-home pay.
  • Healthcare Strength — Health coverage is often highlighted as solid, with some roles noting day-one eligibility. This stability is cited as a reason some employees remain, particularly in physically demanding warehouse roles.
  • Retirement Support — A 401(k) with employer match is commonly referenced as part of the package. This element contributes to perceptions of a standard, dependable benefits offering.

Ingram Content Group Insights

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The Company
HQ: La Vergne, TN
1,851 Employees
Year Founded: 2009

What We Do

The world is reading. Ingram helps connect our world with the books they want—print and digital—when they need them, in the simplest ways. To better serve an increasingly connected global community of readers we are transforming the book industry for the better: through smart leadership, cutting-edge technology, and revolutionary innovations in the manufacture and distribution of books. Providing comprehensive services for publishers, retailers, libraries and educators, Ingram makes these services seamless and accessible through technology, innovation and creativity. With an expansive global network of offices and facilities, Ingram’s services include digital and physical book distribution, print on demand, and digital learning. Ingram Content Group is a part of Ingram Industries Inc. and includes Ingram Book Group LLC, Ingram Publisher Services LLC, Lightning Source LLC, VitalSource Technologies LLC, Ingram Library Services LLC, and Tennessee Book Company LLC.

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