Marketing Specialist

Posted 4 Days Ago
Be an Early Applicant
Houston, TX, USA
In-Office
Junior
Manufacturing
The Role
Develops and optimizes digital marketing campaigns across PPC, SEO, email, social media, website testing, and content. Tracks campaign performance, analyzes conversion metrics, creates executive reports, coordinates email programs, manages agency and supplier relationships, and collaborates with sales, product, UX, and creative teams to improve digital engagement and lead generation.
Summary Generated by Built In
Job Summary & Responsibilities

Encon Safety Products, Inc., located in Houston, Texas, started manufacturing operations in 1964. Located in the heart of the U.S. Gulf Coast petrochemical industry, Encon® developed its emergency and safety products manufacturing business with a focus on solving problems for hazardous-area applications. Since our inception, Encon® has designed and manufactured market-leading personal protective equipment and hazardous-area storage cases for the protection and security of people, plant and equipment. Coined from the words Environmental Controls, Encon Safety Products today operates in two manufacturing locations to serve our customer base worldwide.


Position Summary:

Encon’s Marketing Specialist supports the execution of marketing campaigns and sales enablement initiatives. This role works with marketing, sales, operations, and product teams to coordinate marketing materials, maintain digital content, support events, and track campaign activity in support of Encon’s marketing and sales objectives.


Essential Job Duties and Responsibilities:

  • Assists with the execution of marketing campaigns and initiatives, coordinating assigned tasks and timelines with internal teams, contractors, and agencies.
  • Supports sales enablement activities and fulfills field sales requests for marketing materials.
  • Maintains and updates CRM data utilizing HubSpot, prepares routine reports, and assists with established marketing automation processes under guidance.
  • Applies Encon’s brand standards to campaigns and marketing materials, reviewing content for accuracy and consistency.
  • Updates website and customer self-service portal content using established tools and templates; coordinates technical issues with the appropriate team.
  • Assists in creating digital how-to guides and training materials for marketing tools and web features.
  • Supports trade show planning and coordination, including materials, logistics, expense tracking, and routine budget reports.
  • Creates and updates marketing collateral for Sales, Digital, Operations, and other functional areas using approved messaging and templates.
  • Updates lead tracking software, compiles routine lead activity and conversion reports, and provides lead data to sales as requested.
  • Coordinates with supplier partners to gather materials and support approved joint marketing programs.
  • Performs other duties as requested.
Preferred Qualifications

Job Qualifications: 

Bachelor’s degree in a related discipline (e.g., Marketing, Communications, etc.) preferred, with 3–5 years of relevant marketing or communications experience; or an equivalent combination of education and experience that provides the knowledge, skills, and abilities to perform the job. Relevant internships may count toward experience. Qualifications should include:

  • Basic understanding of marketing principles and experience supporting campaigns, content development, or sales enablement activities.
  • Ability to coordinate assigned tasks, follow established direction, and collaborate with internal teams and external partners.
  • Working familiarity with social media platforms such as LinkedIn, Twitter, and company website.
  • Familiarity with basic graphic design, content editing, or video tools preferred; programming experience is not required.
  • Basic computer proficiency and willingness to learn CRM, website content management, and marketing applications.
  • Good written and verbal communication skills, attention to detail, organizational skills, and the ability to resolve routine issues and seek guidance when needed.
  • Ability to compile routine reports and write correspondence.
  • Ability to work in a team environment and be self-motivated to accomplish assigned tasks and goals.

Work Environment & Physical Demands:

Reasonable accommodations may be evaluated and may be implemented to enable individuals with disabilities to perform essential functions of this position.

  • Long periods working on a computer and performing repetitive keyboarding activities.
  • Extended day, evening, and weekend work may be required as job duties demand and may include little to no advanced notice.
  • May be required to travel with little notice.
  • Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Skills Required

  • Bachelor's degree in Business, Marketing, Digital Marketing, or a related field
  • At least 2 years of applicable experience
  • Hands-on digital marketing experience
  • Knowledge of digital marketing, including ecommerce, social media, SEM, SEO, or B2B marketing
  • Understanding of website analytics tools such as Google Analytics and Google Ads
  • Strong Microsoft Office skills
  • Creative thinking and problem-solving
  • Graphic design software knowledge

Vallen USA Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Vallen USA and has not been reviewed or approved by Vallen USA.

  • Retirement Support — Feedback suggests the 401(k) plan includes a company match (e.g., $0.50 per dollar up to 6% of pay), and employer-paid life and disability insurance add to perceived financial security.
  • Leave & Time Off Breadth — Paid vacation that accrues from 80 to 160 hours based on seniority, sick time, eight scheduled holidays, and two floating holidays are often highlighted as comprehensive.
  • Healthcare Strength — Standard medical, dental, and vision coverage, along with FSAs, an EAP, and a wellness program, are described as reliable core offerings.

Vallen USA Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Belmont, NC
2,681 Employees
Year Founded: 1865

What We Do

Vallen is a leading provider of indirect industrial supplies—all those materials that are not part of the products our customers manufacture. From earplugs to specialty tools, to abrasives and cutting tools, we cover the vast majority of our customers’ maintenance, repair, operations and production-related needs. Vallen is also a leader in safety services with offerings that include equipment inspection, maintenance, certification and solution design. Many of our customers look to us for integrated supply solutions and vendor-managed inventory, with Vallen associates on-site, bringing local knowledge and expertise to the specific needs of individual facilities.

Similar Jobs

Superhuman Logo Superhuman

Lifecycle Marketing Specialist, Portfolio Growth

Artificial Intelligence • Information Technology • Machine Learning • Natural Language Processing • Productivity • Software • Generative AI
Remote or Hybrid
United States
1500 Employees
85K-130K Annually

Motive Logo Motive

Customer Marketing Specialist (Austin TX - hybrid)

Artificial Intelligence • Fintech • Hardware • Information Technology • Sales • Software • Transportation
Easy Apply
Hybrid
Austin, TX, USA
4000 Employees

Motive Logo Motive

Senior Customer Marketing Specialist (Austin TX - hybrid)

Artificial Intelligence • Fintech • Hardware • Information Technology • Sales • Software • Transportation
Easy Apply
Hybrid
Austin, TX, USA
4000 Employees
93K-128K Annually

Healgen Scientific Limited Logo Healgen Scientific Limited

Marketing Communication Specialist

Healthtech • Biotech • Manufacturing
In-Office
Houston, TX, USA
521 Employees

Similar Companies Hiring

Fortune Brands Innovations Thumbnail
Manufacturing
Deerfield, IL
10000 Employees
Amalgamated Sugar Thumbnail
Food • Greentech • Agriculture • Industrial • Manufacturing
Boise, Idaho
768 Employees
Ford Energy Thumbnail
Automotive • Software • Energy • Utilities • Manufacturing • Renewable Energy
Glendale, Kentucky
55 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account