Marketing Special Projects Manager

Posted 12 Days Ago
Be an Early Applicant
Juneau, AK, USA
In-Office
45K-63K Hourly
Mid level
Healthtech • Telehealth
The Role
Lead and coordinate brand, digital communications, and patient engagement projects from conception to implementation. Manage project timelines and intake, oversee website and multimedia content, collaborate with internal and external partners, monitor campaign performance via analytics and surveys, ensure brand consistency, and recommend digital innovations to strengthen community engagement across Southeast Alaska.
Summary Generated by Built In

Pay Range:

Pay Range:$44.57 - $62.80 SEARHC is a non-profit health consortium serving the health interests of the residents of Southeast Alaska. We believe our employees are our strongest asset, and we are committed to supporting their growth, leadership development and professional advancement.
Working at SEARHC is more than a job — it is an opportunity to help strengthen communities, improve access to care and support meaningful health outcomes across the region.
The Marketing Special Projects Manager plays a critical role in advancing SEARHC’s digital communications, patient engagement and brand visibility strategies. This position combines project management and collaboration with brand management and campaign execution, and will play a key role in the way SEARHC shows up across platforms and audiences. This role sees projects through from conception to implementation as a critical leader in coordinating all stakeholders.
This role serves as a strategic connector between operational leaders, clinical teams, marketing partners, external agencies and vendors to ensure SEARHC’s brand presence supports organizational priorities, enhances the patient experience and strengthens engagement with communities across Southeast Alaska.
The position is a function of the Brand & Engagement team and supports projects of varying complexity involving digital communications, strategic marketing, environmental brand and signage, online patient engagement, systemwide campaigns, digital innovation and vendor coordination. The position collaborates extensively with internal departments and external stakeholders to support SEARHC’s strategic goals and mission.
SEARHC offers a comprehensive benefits package including retirement, paid time off, paid parental leave, health insurance, dental and vision coverage, life insurance, long- and short-term disability and more.

SEARHC is a non-profit health consortium which serves the health interests of the residents of Southeast Alaska. We see our employees as our strongest assets. It is our priority to further their development and our organization by aiding in their professional advancement.

Working at SEARHC is more than a job, it’s a fulfilling career. We offer generous benefits, including retirement, paid time off, paid parental leave, health insurance, dental, and vision benefits, life insurance and long and short-term disability, and more.

Key Essential Functions and Accountabilities of the Job

  • Project Management: Provide project support across varied brand, marketing, and communications campaigns, to include maintaining project timelines and workback schedules; organizing requests by need, goal alignment, and capacity; and overseeing project intake processes, cross-departmental communications, and reporting.

  • Digital Content Management: Implement and oversee content aligned with service lines, patient outreach goals, and organizational priorities for SEARHC websites, MySEARHC, and multimedia outlets including screens, kiosks, and other.

  • Collaboration: Partner with Brand & Engagement staff and partners both internal and external to provide marketing and branding support for internal and external communications.

  • Performance Monitoring: Support data-driven marketing efforts, including surveys, analytics, dashboards and campaign metrics to analyze performance and inform strategy.

  • Brand Consistency: Ensure project deliverables reflect SEARHC’s brand standards, tone of voice, and cultural values.

  • Innovation: Identify emerging digital trends and recommend tools or approaches to enhance SEARHC’s online presence.

Education, Certifications, and Licenses Required

  • Bachelor's degree in communications, marketing, journalism, digital media, business, public relations, or a closely related field required.

Experience Required

  • Minimum of four (4) years of experience in digital strategy, marketing, communications, public relations, or related field.

  • Experience working with healthcare organizations, tribal organizations, nonprofits, or complex multi-location organizations preferred.

  • Experience coordinating with external agencies, consultants, vendors, and cross-functional teams.

  • Experience of digital engagement strategies, content development, audience targeting, and performance analytics.

  • Experience creating and implementing brand awareness and communications programs.

Knowledge, Skills, and Abilities

  • Exceptional written and verbal communication skills with the ability to tailor messaging for varied audiences.

  • Strong understanding of digital communications strategy, content marketing and audience engagement principles.

  • Knowledge of website management systems, digital marketing platforms, analytics tools and social media platforms.

  • Proficiency in Microsoft Office applications including Word, Excel and PowerPoint.

  • Familiarity with SEO, Google Analytics, paid digital advertising and digital performance reporting.

  • Strong organizational, project management and time management skills.

  • Ability to think strategically while also managing tactical execution.

  • Highly collaborative working style with the ability to build productive relationships across departments and organizations.

  • Strong attention to detail and commitment to quality and consistency.

  • Ability to work independently, take initiative and manage competing priorities in a fast-paced environment.

  • Ability to travel throughout Southeast Alaska when needed.

  • Commitment to SEARHC’s mission, values and community-centered approach to healthcare.

  • Highly collaborative leadership style with the ability to adapt quickly and effectively to changing priorities and organizational needs.

  • Demonstrated ability to manage multiple projects simultaneously while maintaining exceptional attention to detail.

Why SEARHC

At SEARHC, we are committed to strengthening the health of our communities while honoring the cultures, traditions and people of Southeast Alaska. Our Brand & Engagement team plays a critical role in helping patients connect to care, supporting organizational growth and advancing SEARHC’s mission through thoughtful communication and digital innovation.

If you enjoy meaningful work, strategic collaboration and helping shape the future of healthcare engagement in Alaska, we encourage you to apply.

Required Certifications:

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! 

Skills Required

  • Bachelor's degree in communications, marketing, journalism, digital media, business, public relations, or closely related field
  • Minimum of four (4) years of experience in digital strategy, marketing, communications, public relations, or related field
  • Experience coordinating with external agencies, consultants, vendors, and cross-functional teams
  • Experience with digital engagement strategies, content development, audience targeting, and performance analytics
  • Experience creating and implementing brand awareness and communications programs
  • Experience working with healthcare organizations, tribal organizations, nonprofits, or complex multi-location organizations
  • Proficiency in Microsoft Office applications including Word, Excel, and PowerPoint
  • Knowledge of website management systems, digital marketing platforms, analytics tools, and social media platforms
  • Familiarity with SEO, Google Analytics, paid digital advertising, and digital performance reporting
  • Strong project management, organizational, and time management skills
  • Exceptional written and verbal communication skills with ability to tailor messaging
  • Ability to travel throughout Southeast Alaska when needed
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The Company
HQ: Juneau, AK
981 Employees
Year Founded: 1975

What We Do

For nearly 50 years, SEARHC has provided high-quality healthcare services to the residents of Southeast Alaska. Operating as an independent and nonprofit health Consortium, SEARHC provides a comprehensive range of health-related services, including primary, urgent and specialty medical care, dental services, behavioral health support, wellness programs, optometry services and more. We are dedicated to improving the health, well-being and quality of life for all people in these communities. SEARHC is committed to keeping care closer to home and making advanced medical technologies accessible to all. One of the many ways SEARHC does this is by offering specialty clinics or sending medical specialists to remote communities and facilities to care for patients who cannot travel. Established in 1975, SEARHC is one of the largest Native-run health organizations in the United States. In 1976, SEARHC contracted with the Indian Health Service under the Indian Self-Determination and Education Assistance Act to assume management of the Community Health Aide Program. Today, SEARHC has more than 1,700 employees and operates in 27 communities throughout Southeast Alaska, including two Critical Access Hospitals.

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