The Role
About Harbinger
Harbinger is an American commercial electric vehicle (EV) company on a mission to transform an industry starving for innovation. Harbinger’s best-in-class team of EV, battery, and drivetrain experts have pooled their deep experience to bring a first-of-its-kind EV platform to support the growing demand for medium-duty EVs and Hybrids. Harbinger: Familiar Form, Revolutionary Foundation.
We’re looking for a creative, proactive, and detail-oriented Marketing & Social Media Associate to support our growing marketing team. This is a hands-on role where you'll contribute across content creation, social media, events, vendor coordination, and dealer marketing. You’ll be joining a fast-paced, collaborative environment where curiosity and execution matter.
What You’ll Do
Content & Brand Support
- Manage the development of engaging marketing content (graphics, videos, images, copy) aligned with Harbinger’s voice and brand identity
- Assist in the creation and maintenance of brand collateral including logos, swag, presentations, and internal documents
- Develop visuals that clearly communicate product features, benefits, and brand identity, following brand guidelines
- Support photo and video production by coordinating schedules, vendors, and deliverables
Social Media Management
- Assist in executing Harbinger’s social media strategy across LinkedIn, Instagram, Twitter/X, and Facebook
- Draft, schedule, and publish content across platforms, maintaining a consistent voice and tone
- Monitor social media trends and analytics to optimize performance and inform future strategy
- Engage with online communities, clients, influencers, and potential brand partners to grow audience reach
- Analyze content performance and incorporate insights into future content and campaign planning
Dealer & Event Support
- Act as a key marketing point of contact for dealers, ensuring delivery of brand assets, content, and timely communication
- Assist in the planning and execution of marketing events, including trade shows and dealer activations
- Provide on-the-ground event support, including coordinating schedules, setup, and breakdown
Vendor & Asset Coordination
- Collaborate with external vendors such as marketing agencies, photographers, videographers, and event contractors to ensure quality and timely deliverables
- Coordinate logistics for shipping and movement of Harbinger vehicles and marketing assets for events and content production
- Submit purchase requests, open and track POs, and manage vendor payments in collaboration with finance and procurement teams
Cross-functional Collaboration
- Work closely with HR, Engineering, Legal, and other teams to align on messaging, goals, and deliverables for internal and external campaigns
- Contribute creative input and participate in brainstorming sessions for ongoing marketing strategies and brand initiatives
- Bachelor’s degree in Marketing, Communications, Business, Design, or related field
- 2–4 years of experience in marketing, social media, events, or content coordination
- Excellent communication skills and proven copywriting experience
- Proficient in Google Workspace and familiar with tools like Canva, Adobe Creative Suite, Figma, CapCut, and/or Sprout Social
- Comfortable working with visual content, branding, and storytelling techniques
- Ability to analyze content performance and draw actionable insights
- Strong organization and time management skills with the ability to multitask and prioritize
- Positive, proactive, and collaborative—willing to learn and grow in a startup environment
- Experience working with creative vendors or external agencies is a plus
- Ability to travel up to 20% for events and content production
- Flexibility to occasionally work evenings or weekends during major trade shows (rare and planned in advance)
- Startup, B2B, and/or Automotive experience highly desirable
Key Benefits & Perks:
- Comprehensive Health, Dental & Vision (HDV) – 100% employee covered
- Early-stage Stock Options
- Robust Retirement Savings (401k, HSA, FSA)
- Generous Paid Time Off (PTO) & Parental Leave
- Annual Vacation Bonus
- Wellness & Fertility Benefits
- Cell Phone Stipend
- Complimentary Meals & Stocked Kitchens
California Pay Range
$80,000—$100,000 USD
Equal Opportunity
Harbinger is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, ancestry, sex, sexual orientation, gender, gender expression, gender identity, genetic information or characteristics, physical or mental disability, marital/domestic partner status, age, military/veteran status, medical condition, or any other characteristic protected by law.
Harbinger is committed to ensuring that our hiring process is accessible for persons with disabilities. If you have a disability or limitation, such as those covered by the Americans with Disabilities Act, that requires accommodations to assist you in the search and application process, please email us at [email protected].
Candidate Data Privacy
Harbinger may collect, use and disclose your personal information or personal data (within the meaning of the applicable data protection laws) when you apply for employment and/or participate in our recruitment processes (“Candidate Personal Data”). This data includes contact, demographic, communications, educational, professional, employment, social media/website, network/device, recruiting system usage/interaction, security and preference information. Harbinger may use your Candidate Personal Data for the purposes of (i) tracking interactions with our recruiting system; (ii) carrying out, analyzing and improving our application and recruitment process, including assessing you and your application and conducting employment, background and reference checks; (iii) establishing an employment relationship or entering into an employment contract with you; (iv) complying with our legal, regulatory and corporate governance obligations; (v) recordkeeping; (vi) ensuring network and information security and preventing fraud; and (vii) as otherwise required or permitted by applicable law.
Harbinger may share your Candidate Personal Data with (i) internal personnel who have a need to know such information in order to perform their duties, including individuals on our HR, legal, and finance teams, and the team(s) with the position(s) for which you are applying; (ii) Harbinger affiliates; and (iii) Harbinger’s service providers, including providers of background checks, staffing services, and cloud services.
Harbinger may transfer or store internationally your Candidate Personal Data, including to or in the United States, Canada, the United Kingdom, and the European Union and in the cloud, and this data may be subject to the laws and accessible to the courts, law enforcement and national security authorities of such jurisdictions.
Please note that we are currently not accepting applications from third party application services. Any unsolicited resumes or candidate profiles submitted in response to our job posting shall be considered the property of Harbinger and are not subject to payment of referral or placement fees if any such candidate is later hired by Harbinger unless you have a signed written agreement in place with us which covers the applicable job posting.
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The Company
What We Do
Harbinger is a commercial electric vehicle (EV) company on a mission to transform an industry starving for innovation. Harbinger's best-in-class team of EV, battery, and drivetrain experts have pooled their deep experience to support the growing demand for medium-duty EVs. Leveraging a foundation of proprietary, in-house developed vehicle technologies designed specifically for commercial vehicles, Harbinger is bringing a first-of-its-kind EV platform to market, priced for zero acquisition premium. Harbinger: familiar form, revolutionary foundation.
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