Marketing Program Manager, Old Navy

Reposted 10 Days Ago
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Folsom, CA
In-Office
Mid level
eCommerce • Fashion
The Role
As a Marketing Program Manager, you will manage complex marketing initiatives from planning to execution, ensuring cross-functional alignment and effective communication.
Summary Generated by Built In
About the RoleAs a Marketing Program Manager, you'll partner with cross-functional teams across Brand Marketing, Growth Marketing and Creative to drive marketing initiatives from planning through execution. You'll be a strategic problem-solver, a detail-obsessed executor, and a strong communicator who thrives in a dynamic, collaborative environment.What You'll Do
  • Drive end-to-end program management of complex marketing initiatives-seasonal campaigns, go-to-market moments, brand storytelling, and integrated media activations 

  • Partner with Marketing leadership to build clear, actionable project plans aligned with business priorities, timelines, and resources 

  • Ensure cross-functional alignment, facilitating collaboration between Brand Marketing, Growth Marketing, Creative, and external partners Lead project planning, milestone tracking, and risk management, adapting timelines and processes in real time to meet shifting business needs 

  • Facilitate effective communication across teams and stakeholders, driving clarity on goals, roles, timelines, and outcomes 

  • Continuously optimize workflows, tools, and processes to improve team effectiveness and efficiency. 

Who You Are
  • 3+ years of program or project management experience, ideally within a marketing, creative, or retail organization 

  • Experience in omni-channel retail, fashion, or consumer brands 

  • A proven track record of managing large-scale, cross-functional marketing programs from concept to launch 

  • Excellent organizational skills with the ability to manage multiple workstreams in a fast-paced, matrixed environment 

  • Strong communication and stakeholder management skills-you bring teams together and keep them aligned 

  • Experience with project management tools (e.g., Airtable, Workfront, Asana, Smartsheet, or similar) 

  • A collaborative, adaptable, and solutions-oriented mindset  

Top Skills

Airtable
Asana
Smartsheet
Workfront
Am I A Good Fit?
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The Company
Bristol
11,000 Employees
Year Founded: 1969

What We Do

In 1969, Don and Doris Fisher opened the first Gap store on Ocean Avenue in San Francisco. They wanted to make it easier to find a great pair of jeans, and they did. Their denim and records store was a hit, and it grew to become one of the world’s most iconic brands.

Today we’re represented in more than 1400 stores in over 40 countries, and online. We have headquarters in New York, London, Shanghai, Tokyo, and, of course, San Francisco.

Our unique aesthetic is optimistic cool, elevated American style. Our clothes are crafted with care, with focused attention to thoughtful design. We believe in staying true to our heritage while creating what’s next.

Don and Doris Fisher always wanted to “do more than sell clothes.” They wanted to support the people who ran their company, to be active in their communities, and to have a positive impact on the world. Their vision helped transform retail, and we’re still following their lead.

We stand for freedom and possibility for all; we champion diverse ideas that transcend generations, geographies and genders.

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