Marketing Program Manager I

Posted 10 Hours Ago
Be an Early Applicant
San Diego, CA
69K-115K Annually
Junior
Healthtech • Pharmaceutical
The Role
The Marketing Program Manager I is responsible for executing effective marketing campaigns, ensuring brand consistency, generating leads, creating content, and managing marketing materials. They analyze campaign performance and collaborate with internal and external partners to promote MedImpact’s products and services.
Summary Generated by Built In

Exemption Status:United States of America (Exempt)

$68,860 - $92,100 - $115,340

“Pay scale information is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any selected candidate or employee, which is always dependent on actual experience, education, qualifications, and other factors. A full review of our comprehensive pay and benefits will be discussed at the offer stage with the selected candidate.”

This position is not eligible for Sponsorship.

MedImpact Healthcare Systems, Inc. is looking for extraordinary people to join our team!

Why join MedImpact? Because our success is dependent on you; innovative professionals with top notch skills who thrive on opportunity, high performance, and teamwork. We look for individuals who want to work on a team that cares about making a difference in the value of healthcare.

At MedImpact, we deliver leading edge pharmaceutical and technology related solutions that dramatically improve the value of health care. We provide superior outcomes to those we serve through innovative products, systems, and services that provide transparency and promote choice in decision making. Our vision is to set the standard in providing solutions that optimize satisfaction, service, cost, and quality in the healthcare industry. We are the premier Pharmacy Benefits Management solution!

Job Description

Marketing Program Manager I

$68,860- $92,100 - $ 115,340

Summary:

The Marketing Program Manager is responsible for turning creative ideas into effective campaigns. This position assists in the building and maintenance of a strong and consistent brand through a wide range of marketing channels and supports MedImpact’s brand and new sales through lead generation.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

  • Create, implement, and oversee communication and lead generation programs that effectively describe and promote MedImpact and its subsidiaries, its products, programs and services, including e-mail campaigns, graphics, brochures, company or product collateral, case studies, webinars, web site microsite pages, and more.
  • Ensure that all marketing materials and messaging is in line with our brand identity and consistent across materials and lines of business. 
  • Develop strategies and tactics to boost the company’s reputation and drive qualified traffic to support sales and lead generation.
  • Deploy successful marketing campaigns and own their implementation from ideation to execution.
  • Create informative and timely content and manage information dissemination.
  • In conjunction with our writers, produce valuable and engaging content for our website and blog that attracts and converts our target groups.
  • Draft copy for email campaigns, website banners and more and work with writers/designers to create case studies and product toolkits.
  • Build strategic relationships with internal and external partners with ability to look across all programs.
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals. Develop analytics and lead scoring to provide to the salesforce.
  • Analyze results to improve and adjust email and campaigns accordingly. Provide relevant reporting and tracking in order to optimize messaging.
  • May oversee the preparation of presentations and/or speeches, as well as webinars and other public forums.
  • Meet with internal partners, develop marketing communications, campaigns and programs.
  • Create policies and procedures and work instructions as needed.
  • Provide day-to-day management and coordination of marketing campaigns. Communicate to both internal and external partners on status, schedules, and changes.
  • Use pertinent data and facts to identify and solve a range of problems within area of expertise.
  • Investigate non-standard requests and problems, with minimal assistance from others.
  • Prioritize and organize own work to meet deadlines.

Education and/or Experience

Bachelor's degree required in journalism, communications, marketing or related field of study and two or more (2+) years’ related job experience; or equivalent combination of education and experience. Previous experience in the healthcare, pharmacy, or pharmaceutical industries, desirable but not required. Detailed document writing or member materials development in the managed care industry preferred.

The Perks:

  • Medical / Dental / Vision / Wellness Programs
  • Paid Time Off / Company Paid Holidays
  • Incentive Compensation
  • 401K with Company match
  • Life and Disability Insurance
  • Tuition Reimbursement
  • Employee Referral Bonus

To explore all that MedImpact has to offer, and the greatness you can bring to our teams, please submit your resume to www.medimpact.com/careers

MedImpact, is a privately-held pharmacy benefit manager (PBM) headquartered in San Diego,
California. Our solutions and services positively influence healthcare outcomes and expenditures, improving the position of our clients in the market. MedImpact offers high-value solutions to payers, providers and consumers of healthcare in the U.S. and foreign markets.

Equal Opportunity Employer, Male/Female/Disabilities/VeteransOSHA/ADA:

To perform this job successfully, the successful candidate must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Disclaimer:

The above
statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.

The Company
San Diego, CA
1,400 Employees
On-site Workplace
Year Founded: 1989

What We Do

MedImpact, an independent, trend-focused pharmacy benefit manager (PBM), is the nation’s largest privately held PBM, serving health plans, self-funded employers and government entities. Our business model is unique. We focus on effectively managing client pharmacy benefits to promote Lower Cost and Better Care through One Source. Our model aligns us with our clients. We help promote prescribing of lower-net-cost, medically appropriate drugs with fulfillment at the most appropriate participating pharmacy providing competitive pricing, good value and high-quality service.

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