Marketing Program Manager - AI

Reposted 13 Days Ago
Be an Early Applicant
Toronto, ON
Hybrid
Senior level
HR Tech
The Role
The role involves managing marketing programs, optimizing AI-driven workflows, and collaborating with cross-functional teams to achieve business goals.
Summary Generated by Built In
Who We Are:

At Emburse, you’ll not just imagine the future – you’ll build it. As a leader in travel and expense solutions, we are creating a future where technology drives business value and inspires extraordinary results. Our AI-powered platform helps organizations modernize financial operations, increase visibility, and optimize spend across the enterprise.

The AI Workflow & Marketing Program Manager is a critical operations leadership role responsible for ensuring marketing programs, campaigns, and deliverables move efficiently from intake to impact. This role blends agency-style traffic management, marketing program oversight, and AI-powered workflow automation to align priorities, optimize resources, and deliver measurable business outcomes. Operating in a fast-paced, global SaaS FinTech environment, this individual partners closely with executive leadership, cross-functional teams, and external partners to drive clarity, accountability, and results across Marketing’s portfolio.

What You Will Do

  • Own and operate Marketing’s end-to-end project intake, prioritization, and portfolio management, ensuring work is aligned to business goals, executive priorities, and customer journeys
  • Design, implement, and continuously optimize AI-driven workflows to automate scheduling, workload balancing, alerts, and stakeholder communications across tools like Asana, Jira, Slack, and Google Workspace
  • Stack-rank and re-prioritize a high volume of incoming marketing requests in a fast-paced, global, multi-product SaaS environment
  • Define marketing program objectives, KPIs, and tactical plans, and monitor progress using data-driven performance indicators
  • Forecast resource constraints using AI-powered alerts and collaborate with Marketing leadership to proactively resolve capacity, budget, or timeline risks
  • Partner cross-functionally with Sales, Product, Engineering, Customer Success, and external agencies to ensure seamless execution and delivery
  • Manage vendor and agency relationships to ensure contract compliance, on-time delivery, and efficient use of offshore and retained resources
  • Produce weekly executive- and board-ready reporting that clearly communicates measurable outcomes (pipeline, bookings, conversion, ROI) using data aggregated across multiple systems
  • Track time, spend, and overhead to support profitability analysis, operational improvements, and budget optimization
  • Lead, mentor, and develop two senior Marketing Operations professionals, fostering shared knowledge and operational excellence across the team

What You Will Bring

  • 7+ years of experience in agency traffic management, project management, or marketing operations, with program- or portfolio-level ownership
  • 2+ years of people management experience leading senior individual contributors
  • Hands-on experience building or managing AI-powered workflows and automation for scheduling, intake, reporting, or resource management
  • Strong command of modern marketing and operations tools such as Asana, Jira, Slack, Salesforce, HubSpot/Marketo, and Google Analytics
  • Proven ability to communicate clearly and confidently with executive leadership and Private Equity stakeholders, using outcome-focused, data-driven insights
  • Demonstrated strength in prioritization, time management, and decision-making under pressure
  • Analytical mindset with the ability to define KPIs, evaluate program performance, and drive continuous improvement
  • Bachelor’s degree or equivalent practical experience

Who You Are

  • An execution-focused operations leader who thrives in complexity and brings order to fast-moving environments
  • Naturally pragmatic — you prioritize impact over process and solve problems with clarity and confidence
  • Comfortable saying “no” (or “not yet”) when priorities, capacity, or budgets require discipline
  • Energized by AI and automation, and constantly looking for smarter, faster ways to scale marketing operations
  • Highly collaborative, with the ability to influence without authority across teams, levels, and time zones
  • Detail-oriented without losing sight of the big picture and long-term business goals
  • Calm, credible, and confident when presenting insights to executives, boards, and senior stakeholders

Why Emburse?

Finance is changing—and at Emburse, we’re leading the way. Our AI-powered solutions help organizations eliminate inefficiencies, gain real-time visibility, and optimize spend—so they can focus on what’s next, not what’s slowing them down.
A Company with Momentum – We serve 12M+ users across 120 countries, helping businesses modernize
 their finance operations.
A Team That Innovates – Work alongside some of the brightest minds in finance, tech, and AI to solve real-
 world challenges.
A Culture That Empowers – Competitive pay, flexible work, and an inclusive, collaborative environment that
 supports your success.
A Career That Matters – Your work here drives efficiency, innovation, and smarter financial decision-making
 for businesses everywhere. 

Shape your future & find what’s next at Emburse. 

Emburse provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Emburse complies with applicable state and local laws governing nondiscrimination in employment in every location where the company has facilities. This policy applies to all terms and conditions of employment.

Top Skills

Asana
Google Analytics
Hubspot
JIRA
Marketo
Salesforce
Slack
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The Company
HQ: Portland, ME
832 Employees
Year Founded: 2020

What We Do

Emburse humanizes work by empowering business travelers, finance professionals and CFOs to eliminate manual, time-consuming tasks so they can focus on what matters most.
Emburse brings together some of the world’s most powerful and trusted expense and AP automation solutions, including Abacus, Captio, Certify, Chrome River, Nexonia and Tallie. The company’s innovative offerings, which are uniquely tailored for specific industries, company sizes, and geographies, are trusted by more than 4.5 million users in more than 120 countries. Over 14,000 customers, from start-ups to global enterprises, including Boot Barn, Grant Thornton, Telefónica, Lufthansa Systems, and Toyota rely on Emburse to make faster, smarter decisions, empower business travelers to recapture lost nights and weekends spent doing tedious expense management, and help make users’ lives -- and their businesses -- better.

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