Marketing Operations Specialist

Sorry, this job was removed at 08:15 p.m. (CST) on Tuesday, Jul 22, 2025
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Hiring Remotely in Colombia
Remote or Hybrid
Fintech • Legal Tech • Payments • Sales • Software
Powering a world where professionals thrive.
The Role
As Marketing Operations Specialist, you will ensure smooth and efficient campaign execution by managing list imports, approving UTMs and program builds, and maintaining data accuracy. You'll collaborate with marketing and sales teams to enforce operational best practices, support lead flow processes, and uphold data integrity across platforms. This role is perfect for someone detail-oriented, process-driven, and eager to optimize marketing operations in a fast-paced environment.
What You'll Do
  • Scrub, format, and import lead lists to ensure data quality and compliance with targeting standards.
  • Review and approve UTM parameters for consistency, accuracy, and proper tracking setup.
  • Validate and approve marketing program builds (emails, forms, workflows) to ensure alignment with operational best practices.
  • Maintain data integrity across Marketing Automation and CRM platforms through regular audits and troubleshooting.
  • Enforce marketing operations processes, including intake request reviews and adherence to naming conventions and workflows.
  • Support lead flow management, including routing reviews and issue resolution.
  • Collaborate with Marketing, Sales Operations, and Demand Generation teams to ensure seamless campaign execution.
  • Provide QA support for campaigns, ensuring accurate setup and tracking before launch.
  • Maintain documentation of processes, standards, and operational guidelines.
  • Assist with ad hoc marketing operations tasks and special projects as needed

About You
  • 2+ years of experience in Marketing Operations or a related field.
  • Hands-on experience with Marketing Automation Platforms (e.g., Marketo, HubSpot).
  • Familiarity with CRM systems (e.g., Salesforce).
  • Strong understanding of UTM structure, tracking, and campaign attribution principles.
  • Experience with list management, data cleansing, and import processes.
  • Detail-oriented with strong QA skills and a process-driven mindset.
  • Ability to manage multiple tasks and priorities in a fast-paced environment.
  • Excellent communication and collaboration skills.
  • Experience with project management tools (e.g., Asana, Jira) is a plus.
  • Familiarity with GDPR, CAN-SPAM, and data privacy best practices is a plus.

What the Team is Saying

Uwila Simposya
Tori Porter
Carlos Gil
Ben Hoobler
Tavian

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The Company
HQ: Austin, TX
575 Employees
Year Founded: 2005

What We Do

At 8am, our vision is to power a world where professionals thrive. We start every day on a mission to empower professionals with the most trusted, innovative technology to deliver world-class outcomes for their clients and exceptional financial results for their business. They count on our purpose-built solutions to simplify operations, ensure compliance, and fuel profitable growth, so they can focus on their clients and do more of the work that matters. Founded in 2005, 8am™ (formerly AffiniPay) is the professional business platform built to help legal, accounting, and other client-focused professionals run stronger, more profitable businesses. Today, more than 250,000 professionals across the U.S. trust 8am to help them work smarter, serve clients better, and unlock their full potential. We have been recognized as one of Inc 5000’s fastest growing companies in the U.S. for 13 years in a row, and as a result, our teams continue to grow as well!

Why Work With Us

At 8am, we recognize that innovation occurs with a strong team of people who are diverse in background, personality, talent and ideas. Experience comes in many forms and ensuring a diverse and inclusive workplace where we continue to learn from each other is an integral part of our culture.

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8am (Formerly AffiniPay) Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

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