GuidePoint Security provides trusted cybersecurity expertise, solutions and services that help organizations make better decisions and minimize risk. By taking a three-tiered, holistic approach for evaluating security posture and ecosystems, GuidePoint enables some of the nation’s top organizations, such as Fortune 500 companies and U.S. government agencies, to identify threats, optimize resources and integrate best-fit solutions that mitigate risk.
We are seeking a Marketing Operations Specialist to assist with Marketing Operations functions. You will learn and work with our major marketing technologies like SalesForce and Marketo while assisting with the health and data integrity of these systems. You will collaborate with the marketing team on campaign creation and execution through reporting and campaign performance. You must have a curious mind, willingness to learn and excellent attention to detail.
Role and Responsibilities
- Support the day-to-day management of our marketing operations foundation, as well as across other core marketing technologies.
- Assist the marketing team with campaign builds for all user segments and channels.
- Collaborate with the marketing team on email campaigns for deployment and driving user acquisition, engagement, and retention.
- Assist with marketing database, including maintaining clean lists, standardizing segment groups, and working with internal teams on audience lists to build targeted outreach.
- Create and maintain marketing operations documentation and processes.
- Monitor database health and collaborate with internal teams on data quality initiatives.
- Support management of contacts database to ensure good data hygiene and privacy data compliance.
- Analyze and report on campaign performance, and identifies areas for testing and improvement.
Qualifications
- Must have experience working with a high sense of urgency, preferably in a fast-paced work environment.
- Must have strong attention to detail.
- Strong analytical and project management skills.
- Computer Skills: Experience with databases and Marketing Automation Platform preferred. SalesForce and Marketo
- Advanced Excel skills including formulas, v-lookup, conditional formats, pivot tables, etc.
- Works well with a team
- Organized and self-motivated
- Excellent time management
Travel Requirements:
- Up to 10% travel required.
Physical Requirements:
- Sedentary work
- Substantial movement of the wrists, hands, and/or fingers for a minimum of 8 hours a day
- Required to have close visual acuity to view computer terminal and/or extensive reading for a minimum of 8 hours a day
- If you have additional physical requirements/changes, please discuss with HR first
We use Greenhouse Software as our applicant tracking system and Free Busy for HR screen request scheduling. At times, your email may block our communication with you. Please be sure to check your SPAM folder so that you don't miss updates on your application.
Why GuidePoint?
GuidePoint Security is a rapidly growing, profitable, privately-held value added reseller that focuses exclusively on Information Security. Since its inception in 2011, GuidePoint has grown to over 1000 employees, established strategic partnerships with leading security vendors, and serves as a trusted advisor to more than 4,200 customers.
Firmly-defined core values drive all aspects of the business, which have been paramount to the company’s success and establishment of an enjoyable workplace atmosphere. At GuidePoint, your colleagues are knowledgeable, skilled, and experienced and will seek to collaborate and provide mentorship and guidance at every opportunity.
This is a unique and rare opportunity to grow your career along with one of the fastest growing companies in the nation.
Some added perks….
- Remote workforce primarily (U.S. based only, some travel may be required for certain positions, working on-site may be required for Federal positions)
- 100% employer-paid medical premiums (employee only $0 deductible and HSA plans) along with 75% employer-paid family contributions
- 100% employer-paid dental premiums (employee only) along with 75% employer-paid family contributions
- 12 corporate holidays and a Flexible Time Off (FTO) program
- Healthy mobile phone and home internet allowance
- Eligibility for retirement plan after 2 months at open enrollment
- Pet Benefit Option
Top Skills
What We Do
GuidePoint Security is an elite team of highly trained, top certified experts who cut through cyber chaos and confusion to put control back in your hands. We help you make the smartest, most informed decisions, choose and integrate products and services that are the best fit, and build the most effective cybersecurity posture.
We provide organizations with holistic perspective on their cyber ecosystem to minimize gaps, vulnerabilities, and optimize resources, including:
1. Understanding the changing threat landscape, vulnerabilities, and gaps
2. New insights of how product decisions align with resource capacity
3. Insightful product comparisons and integration to save time, money, and mistakes
