Marketing Operations Manager

Posted 5 Days Ago
Chicago, IL
Hybrid
Senior level
Artificial Intelligence • Cloud • Information Technology • Security • Software • Cybersecurity • Data Privacy
Coro cybersecurity modules snap together with a click of a button. No integration, no headaches.
The Role
The Marketing Operations Manager will oversee the development and implementation of marketing operations processes and tools, collaborate with marketing, sales, and IT teams, manage Pardot operations, design dashboards for performance tracking, and enhance multi-channel campaign tracking.
Summary Generated by Built In


About the Role:

We are seeking a results-driven and detail-oriented Marketing Operations/Automation Manager to oversee and optimize our marketing technology stack, with a primary focus on HubSpot. This role will be responsible for streamlining marketing processes, managing campaigns ROI, designing landing page, reporting in SalesForce, ensuring data integrity, and driving automation initiatives to enhance lead generation and customer engagement. The ideal candidate will have a strong technical understanding of marketing automation platforms and operations, analytical skills, and a passion for improving operational efficiency.

**This is a hybrid role requiring candidates come into the Chicago office**


About Us:

Over the past few years Coro has received $175M in funding and is one of the fastest growing Cybersecurity companies in the world. The funding is primarily being used to enhance the Coro Cybersecurity SaaS platform and for additional headcount growth, as Coro continues to expand globally.

Coro started in Tel-Aviv, Israel and is also headquartered in Chicago, IL with additional offices in New York, London, and remotely across the globe. As a global organization, Coro gives you the ability to work with people and teammates from around the world. 

Coro’s AI enabled Modular Cybersecurity Platform is the only one in the industry specifically designed to provide Mid-Market customers with scalable and affordable “enterprise grade” protection for all of their priority threat vectors.


Responsibilities:

HubSpot Administration:

  • Manage the day-to-day operations of HubSpot, including setting up and managing campaigns, automations, lead scoring models, and ensuring the platform aligns with overall marketing goals.

Landing Page Design & Optimization:

  • Design, build, and optimize high-performing landing pages that enhance lead capture, improve conversion rates, and align with campaign objectives.
  • Collaborate with marketing and design teams to ensure branding consistency and user-centric experiences.
  • Conduct A/B testing and leverage data to refine landing page performance.

Data Analysis & Reporting:

  • Query the marketing database to uncover insights and identify optimization opportunities.
  • Lead the development and execution of advanced analytics strategies.
  • Design and implement comprehensive dashboards and reporting systems to track key performance indicators (KPIs) and measure marketing campaign effectiveness.
  • Utilize predictive modeling, segmentation, and advanced techniques to identify growth and optimization opportunities.

Multi-Channel Campaign Tracking & Attribution:

  • Support and enhance multi-channel campaign tracking and attribution efforts.
  • Improve the marketing attribution model for better visibility into performance and revenue contributions.

Collaboration & Integrations:

  • Collaborate with marketing, sales, and IT teams to ensure seamless integration of HubSpot with Salesforce and other marketing technologies.
  • Oversee integrations, data analysis, and reporting to support marketing operations.


Skills and Experience:

  • 5+ years in a marketing operations role at a B2B SaaS company.
  • Advanced experience with HubSpot and Salesforce.
  • Proven expertise in marketing operations and data analytics.
  • Strong background in designing and optimizing landing pages for lead generation and conversion.
  • Proficiency in querying marketing databases and generating actionable insights.
  • Experience with advanced data analysis, reporting, and integrations.
  • Ability to design and implement dashboards and reporting systems for tracking KPIs.
  • Knowledge of predictive modeling, segmentation, and advanced analytical techniques.
  • Familiarity with AI trends and their application in marketing is a plus.
  • Excellent teamwork and collaboration skills.


Job Benefits and How We Work:

  • Unlimited vacation days, Sick Days, and 10 Paid Holidays 
  • Robust benefits package includes medical, dental, vision (80-90% company paid), HSA with contribution, FSA, 401k with company match, company paid STD & LTD, company paid life & AD&D, pet insurance and Paytient.
  • Essential Technology and Marketing
  • World class product


What to Expect in the Interview Process::

  • 30-minute phone interview with our Recruiting Team 
  • 45-minute Zoom interview with our Channel Marketing Director
  • 45-minute Zoom interview with the Hiring Manager
  • 60-minute in-person interview with our People Team and a Peer

As job positions at Coro open and are publicly posted, we encourage all applicants who believe they have the qualifications and would be a good fit for the position to apply.


Coro is an Equal Opportunity Employer. We embrace the value you can bring to our team through your commitment, skills and abilities, creativity, experience and diversity...not your skin color, sex, gender or otherwise. However you identify, if you’re passionate, good at what you do, feel aligned to Coro's mission, and feel you’re the right fit for an open position, we encourage you to apply.

Top Skills

Pardot

What the Team is Saying

John McNamara
The Company
HQ: Chicago, IL
330 Employees
Hybrid Workplace
Year Founded: 2014

What We Do

We are a cybersecurity software company. Coro’s AI enabled Modular Cybersecurity Platform is the only one in the industry specifically designed to provide Mid-Market customers with scalable and affordable “enterprise grade” protection for all of their priority threat vectors.

Our platform has aided us in being able to raise $100 million in Series D funding in March of 2024, bringing the total funding raised to $255 million over the last 24 months, and acquiring our first company, Privatise. The funding is primarily being used to enhance the Coro Cybersecurity SaaS platform and for additional headcount growth, as Coro continues to expand globally. Looking to IPO in the next few years, it is a great time to join a fast-growing pre-IPO organization.

Why Work With Us

We are a customer focus organization and Coro gives you the ability to work with people and teammates from across the world. We're innovative, always updating and improving our product, and transparent. At Coro, we promote from within, provide regular professional development opportunities and work with team members to achieve their full potential.

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Coro Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We have offices in Chicago, New York, London, and Tel-Aviv where our team members work on a hybrid basis. As well as our remote team members located throughout the United States and Europe.

Typical time on-site: Flexible
HQChicago, IL
London, GB
New York, NY
Tel Aviv Office
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