Marketing Operations Manager

Replicant was founded on the belief that machines are ready to have useful, complex conversations that will transform the way they interact with the world, starting with customer service.

As the leader in Contact Center Automation, Replicant helps companies automate their most common customer service calls while empowering agents to focus on more complex and nuanced customer challenges. Replicant's AI platform allows consumers to engage in natural conversations across voice, messaging and other digital channels to resolve their customer support issues, without the wait, 24/7. We are now leading the way in using Large Language Models (LLMs) to transform customer service- again. 

If you're excited by AI, ChatGPT, LLMs and want to make an impact with other great technologists and strong go-to-market leaders, then look no further. We've grown our team by 3x, increased revenue by 4x, and were named a top enterprise AI company by The Information. We currently serve Fortune 500 customers, run millions of AI calls per month in production, and are increasing our footprint globally.

The Marketing Operations Manager will play a pivotal role in optimizing our marketing processes, ensuring seamless execution of marketing programs, and driving efficiency across our marketing operations. This role is ideal for someone who is experienced in marketing ops, reporting, analytics, and marketing automation, and who is eager to develop their skills in AI-powered GTM orchestration.

What You'll Do

• Program Management:
• Set up and manage marketing programs in Marketo and Salesforce, including webinars, email campaigns, and events.
• Ensure accurate forecasting, tracking and measurement of the different programs
• Develop and manage forms, workflow logic, confirmation emails, and other technical elements related to each program
• Reporting and Analytics:
• Own forecasting and tracking for campaign performance
• Conduct program efficiency by channel/tactic and ROI analysis on program spend on a regular basis.
• Support the GTM teams with list building and reporting
• Manage and optimize marketing attribution models
• Use customer and behavioral data insights to inform program selection recommendations
• Operational Support:
• Manage the marketing program calendar and communications to the field
• Assist with Martech stack, tool integrations, and data management
• Manage and optimize lead import, scoring, and routing
• Own Marketo database segmentation management
• Strategic Initiatives:
• Evaluate, optimize and orchestrate AI tools to modernize our GTM strategy
• Conduct continual full-funnel and buyer journey analysis

What You'll Bring

• 3-5+ years of experience in marketing operations, business ops, or a similar role
• Proficiency in marketing automation platforms (e.g., Marketo) and CRM systems (e.g., Salesforce)
• Strong analytical skills with the ability to interpret data and provide strategic and actionable insights
• Excellent project management skills and attention to detail
• Ability to work collaboratively across departments and manage multiple projects simultaneously
• Experience with AI tools is a plus

For all full-time employees, we offer:

🏠 Remote working environment that respects time zone differences

💸 Highly competitive salaries, equity, and for US Employees, a 401(k) plan

🏥 Top of the line healthcare (medical, vision, and dental)

🏋️ Health and Wellness Perk

🖥️ Equipment Stipend

🌴 Flexible vacation policy

✈️ Amazing team trips & offsites where you can find our CEO baking bread for the team

🌺 Replicants are eligible for a 5-week sabbatical after being at the company for 4.5 years

Our Values

Replicant has three core values. It is critical that everyone who joins the team feels excited and moved by these values as every new team member makes an impact on our culture.

Blade Runners: We take ownership and pride to influence the outcomes of our goals. We are successful, and like a Blade Runner, use the tools at our disposal to reach our objectives. We value open and honest communication and proactively seek feedback along the way. We are a company driven to grow and achieve both individually and as a team.

Bread Makers: We are humble and strive toward an egalitarian culture. No task is too big or too small. We work together to achieve our goals and develop our company mission. We believe that the whole is greater than the sum of its parts in everything that we do.

Självdistans (Self-Distance): Självdistans is Swedish for self-distance. It's the ability to critically reflect on oneself and one's relations from an external perspective. With this in mind, we act with objectivity and always remember that we are not our work. There's no perfect science to growing a team or business, but we trust everyone at Replicant to point out our blind spots and humbly admit their own.

Replicant is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at [email protected] and we’ll work to meet your needs.