Marketing Operations Manager
Pay ClassificationFull-Time, Exempt
Responsibilities- Generate and maintain weekly, monthly, and quarterly marketing reports to measure performance across marketing channels, identify trends, and support data-driven decision making
- Analyze campaign, lead generation, and funnel performance data to provide actionable insights and recommendations for optimization
- Support cross-functional operating cadences by preparing reporting, tracking action items, and maintaining visibility into ongoing marketing initiatives
- Administer and maintain data orchestration platforms such as RingLead to support lead and account data quality initiatives
- Execute and support enrichment programs by leveraging first-party and third-party data sources, intent platforms, AI-powered research tools, and marketing databases
- Monitor, audit, and improve CRM and marketing database hygiene to ensure accuracy, completeness, and compliance with established processes
- Assist with lead routing, lead scoring, segmentation, and other marketing operations workflows to support efficient lead management
- Support the management and optimization of marketing automation platforms, including campaign execution, email deployment, and lifecycle marketing programs
- Troubleshoot marketing automation and CRM-related issues while partnering with internal stakeholders to resolve operational challenges
- Create and maintain dashboards, reports, and KPI tracking to provide visibility into marketing performance and operational effectiveness
- Support the administration and integration of marketing technologies to ensure data integrity and efficient system functionality
- Maintain project documentation, workflows, and process guides to support operational consistency and team scalability
- Collaborate with marketing, sales, and GTM operations teams to ensure successful execution of marketing programs and operational initiatives
- Assist in managing marketing project requests, timelines, and deliverables through Asana and other project management tools
- Identify opportunities to improve processes, automate manual tasks, and enhance operational efficiency across the marketing organization
EDUCATION
Bachelor’s degree in business, analytics, finance, economics, marketing, or other relevant field
EXPERIENCE
- 2–4 years of experience in Marketing Operations, Marketing Analytics, Demand Generation, Digital Marketing, or other relevant field
- Hands-on experience working with CRM and GTM systems (Salesforce required; Pardot, Outreach, and other sales/marketing efficiency tools a plus)
- Experience building and maintaining reports, dashboards, and operational metrics for GTM teams
- Demonstrated experience partnering cross-functionally with Sales, Marketing, and/or Partner stakeholders
SKILLS
- Strong analytical skills with exceptional attention to detail; you notice trends, discrepancies, and risks others may miss
- Highly organized with strong project management discipline and the ability to manage multiple priorities simultaneously
- Proactive problem-solver who takes ownership and drives initiatives forward with minimal oversight
- Clear and confident communicator with the ability to present insights to both technical and non-technical audiences
- Comfortable working with complex datasets and translating data into business insights
- Advanced proficiency in Excel; strong working knowledge of Salesforce required
- Ability to thrive in a fast-paced, high-growth environment with evolving priorities
- Healthcare, Dental, and Vision Benefits
- Employer Paid Life Insurance and Disability Insurance
- EAP - Employee Assistance Program
- Pet Insurance
- 401(k) Plan with Employer Matching
- Competitive Bonus Structure
- Home Office Reimbursement
- Certification Reimbursement
- Personalized Career Coaching
- Generous Paid Time Off
- Paid Office Closure December 25-January 1
- Vacation Bonus
- Summer Hours
A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.
Come Work for A-LIGN!Apply online today at A-LIGN.com and learn about life at A-LIGN by following us on LinkedIn.
A-LIGN is an Equal Opportunity Employer. Minorities, women, disabled, and veterans encouraged to apply!
Skills Required
- Bachelor's degree in business, analytics, finance, economics, marketing, or related field
- 2-4 years experience in Marketing Operations, Marketing Analytics, Demand Generation, or Digital Marketing
- Hands-on experience with CRM and GTM systems (Salesforce required)
- Experience administering data orchestration platforms such as RingLead
- Experience building and maintaining reports, dashboards, and operational metrics for GTM teams
- Advanced proficiency in Excel
- Experience partnering cross-functionally with Sales, Marketing, and/or Partner stakeholders
- Experience with marketing automation platforms, campaign execution, and lifecycle marketing (Pardot noted as a plus)
- Experience with Outreach or similar sales/marketing efficiency tools
- Strong analytical skills, attention to detail, project management, proactive problem solving, and clear communication
What We Do
A-LIGN is a technology-enabled security and compliance partner that helps global organizations take a strategic approach to confidently mitigate cybersecurity risks. Our breadth and depth of expertise and A-SCEND, our proprietary compliance management platform, enable you to assess against the leading cybersecurity compliance frameworks important to your business – with one partner. With A-LIGN as your guide, we bring you the people, process and platform you need to secure your summit, protect against future risks and build customer confidence so you can focus on elevating your business.
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