Marketing Manager

Posted Yesterday
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Reading, Berkshire, England, GBR
In-Office
45K-55K Annually
Mid level
Marketing Tech • Software • Business Intelligence
We help businesses grow their pipeline through exceptional HubSpot websites and inbound demand generation.
The Role
Own end-to-end demand generation and pipeline marketing: plan and run multi-channel campaigns, manage paid media and events, build AI-powered marketing operations, track and optimise pipeline contribution, and report insights using HubSpot.
Summary Generated by Built In

About Blend

Blend is a B2B growth engineering agency and HubSpot Partner. We help mid-market technology companies build the connected growth engine that drives real pipeline and revenue, not vanity metrics.

But here’s what makes us different: we practice what we preach. We use the same growth engineering approach on ourselves that we use for clients. That means we’re constantly testing, iterating, and building.

We believe marketing should be a growth engine, not a support function. If that’s how you think too, this role is for you.

The role

This is a brand new position, created because we’re growing and because we believe in investing in our own marketing as much as we do in our clients’. We’re adding firepower.

As Marketing Manager, you’ll own demand generation and pipeline marketing end-to-end. Campaigns, channels, paid media, events, AI experiments, the lot. You’ll work directly with the Marketing Director and the leadership team, and you’ll be the operational engine that connects strategy to results.

This isn’t a role for someone who waits to be told what to do. It’s for someone who can hit the ground running, someone who can think strategically and execute brilliantly, and knows the difference between when to do each.



This video gives an overview of the role and a bit more of a behind the scenes look at who we are


What you’ll work onDemand generation and pipeline

       Plan and execute multi-channel campaigns that generate qualified pipeline

       Own the demand gen calendar - campaigns, launches, events, and always-on activity

       Work with the Marketing Director on GTM strategy for new services and product launches

       Track, report on, and optimise pipeline contribution from marketing activity

Campaign management

       Run campaigns end-to-end: briefing, execution, optimisation, reporting

       Own key initiatives from strategy through to delivery - not just the execution layer

       Coordinate across the team and external partners to keep things moving

Channel execution and paid media

       Own LinkedIn organic strategy and execution alongside the content team

       Manage and optimise our paid media engine - LinkedIn Ads, Google Ads, and emerging channels

       For example, we’re currently running ads on ChatGPT/OpenAI - you’ll be in the thick of testing and iterating on that

       Support event marketing for Blend’s own event series and trade show booths.

AI-first marketing operations

       Help build and optimise AI-powered tools that support our marketing and BDR functions - think prospecting agents, HubSpot automation, and AI-assisted workflows

       Bring an AI-first mindset to every problem - we use AI to move faster, test smarter, and do more with less

       Stay ahead of what’s emerging and bring new ideas to the table

Reporting and insight

       Own the demand gen performance dashboard and regular reporting on a monthly and quarterly basis

       Surface insights that drive decisions - not just numbers for the sake of it

       Use HubSpot as the central source of truth for campaign and pipeline data

What we’re looking forExperience

       4+ years in a B2B marketing

       Proven track record of running campaigns that have contributed to pipeline or revenue

       Experience with paid media - LinkedIn Ads and Google Ads essential

       Experience running and managing events is essential

       HubSpot experience is a strong advantage

Skills and approach

       Strategic thinker who can also roll their sleeves up and get things done

       AI-native - you use AI tools in your day-to-day and you’re curious about what’s coming next

       Strong project management instincts - you keep plates spinning without dropping any

       Data-literate - you can build a report, read a dashboard, and draw the right conclusions

       You take ownership. You don’t wait to be chased.

       Comfortable with pace and ambiguity - this is a growing agency, not a corporate machine

What you’ll get

       £45,000 - £55,000 salary plus a quarterly company bonus tied to business KPIs

       25 days holiday + bank holidays and pension contributions

       Hybrid working - Reading office with flexibility. Real team culture, not a virtual box-ticking exercise.

       A marketing function with genuine licence to experiment - we’re testing channels most teams haven’t touched yet

       Direct access to senior leadership and real influence on how Blend grows

       A best-in-class tech stack to play with. We eat our own cooking.


The chance to help shape and scale Blend's marketing function as the company grows - this role has a long runway and real influence over where we go next.


Skills Required

  • 4+ years in B2B marketing
  • Proven track record running campaigns that contributed to pipeline or revenue
  • Experience with paid media (LinkedIn Ads and Google Ads)
  • Experience running and managing events
  • Data-literate: build reports, read dashboards, draw insights
  • Strong project management instincts and ability to execute end-to-end campaigns
  • AI-native: experience using AI tools and building AI-assisted workflows
  • HubSpot experience
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The Company
HQ: San Francisco, CA
45 Employees
Year Founded: 2010

What We Do

Blend is a B2B growth partner that engineers the systems behind predictable revenue. We help complex B2B companies turn their website, CRM, demand generation, and data into a connected growth engine. At the centre of this is HubSpot, as an operational backbone connecting marketing, sales, and customer experience. Around that, we design high-performing websites, engineer demand generation, and optimise for how modern buyers actually research and make decisions. Our Growth Engineering approach brings together strategy, technology, and execution. We align commercial goals with the systems that support them, so growth becomes more measurable, more predictable, and less dependent on short-term activity. Blend works with B2B organisations across SaaS, manufacturing, professional services, and other complex buying environments, partnering closely with leadership teams to turn marketing into a true growth lever.

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