About SHOPLINE:
SHOPLINE is Asia’s largest smart commerce platform. With our customers in mind, we strive to deliver scalable commerce solutions to merchants of all sizes. We’re a full-featured platform with services including online store opening, O2O solution, retail POS systems, advertising placement, business strategy consultation, marketing, and more to empower merchants to succeed in omnichannel retailing and cross-border commerce.
What you’ll be doing:
- Develop, execute and iterate the marketing strategy (offline and online) for the brand as well as product marketing
- Work closely with regional and local teams to create, implement and oversee (digital) media campaigns based on business objectives
- Supporting local sales and lead generation efforts through the different marketing channels (paid channels, social media, webinars, offline events, etc)
- Responsible for content strategy and ownership of all local online channels such as social media and landing pages
- Optimize our marketing automation and lead the nurturing process through email, content and social channels
- Regular monitoring of campaign performance, conversion funnel and optimization
- Managing budget overview for all marketing-related activities
- Sourcing and engaging potential trade partners and affiliate partners
Who we are looking for:
- BS/MS degree in marketing or business administration
- +8 years of working experience in digital marketing and e-commerce
- Good proficiency with digital marketing tools (Facebook Business Manager, Google tool, etc)
- Good understanding of digital marketing trends in UK
- Excellent communicator (both written & verbal) and creative thinker
- Strong ability to use data to inform all decisions
- Can-do attitude, contributor, and not scared of getting your hands dirty
- Ability to work and thrive in a fast-paced, rapidly changing work environment
Top Skills
What We Do
SHOPLINE is Asia’s biggest provider of omnichannel retail services for online, offline-to-online and cross-border commerce. Since our founding in 2013, we have helped over 350,000 merchants reach a customer base of 680 million people. With key features including inventory and sales management tools, regional logistics, payment gateways, data analytics, storefront theme designs and local customer support, merchants have everything they need to build a successful online store. SHOPLINE joined the Silicon Valley-based 500 Startups seed accelerator in 2014, and has since become one of Facebook’s marketing partner and nine trusted Global Expansion Partners (GEP), as well as the first e-commerce platform to partner with Google in Greater China. We currently maintain a presence across Asia, with offices in Hong Kong, Taipei, Ho Chi Minh City, Shenzhen, Guangzhou, Kuala Lumpur, Singapore and Bangkok.
